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Zoya Siddiqui, Middle East Associate

Zoya Siddiqui

Middle East Associate·StudentRoomStay USA

United Arab Emirates

Master's degree, MBA In Human Resources

Work experience

Total years of experience: 10 years, 3 months

Middle East Associate

January 2024 - Present

StudentRoomStay USA

Abu Dhabi, United Arab Emirates

January 2024 - Present

• Report directly to the CEO, leading HR operations and aligning recruitment strategies with business expansion plans in the GCC
region
• Develop and implement HR policies and procedures, fostering a positive workplace culture and enhancing employee engagement
• Manage end-to-end recruitment and onboarding processes, ensuring alignment with company growth objectives
• Represented the company at major events like Gulf News EduFair 2024 and the KSA Gulf Conference, expanding partnerships and
increasing brand visibility
• Design and execute social media campaigns to enhance corporate branding and audience engagement
Company industry:
Higher Education

HR Manager

March 2022 - January 2024

Il Forno Group

Abu Dhabi, United Arab Emirates

March 2022 - January 2024

• Led HR operations for 17 branches, managing recruitment, onboarding, payroll, and performance management for 400+ employees
• Directly reported to the CEO, contributing to strategic workforce planning and HR policy development
• Spearheaded the recruitment of 80+ employees annually, facilitating the opening of three new branches aligned with growth objectives
• Introduced employee engagement programs, including Employee of the Month, boosting morale and productivity
• Drafted HR policies and performance appraisal frameworks, ensuring transparency and compliance with UAE labor laws
Company industry:
Catering, Food Service, & Restaurant
Job role:
Human Resources and Recruitment

Group HR & Talent Acquisition Specialist

March 2021 - February 2022

Red Holding

Dubai, United Arab Emirates

March 2021 - February 2022

• Managed full-cycle recruitment for specialized roles, sourcing candidates via LinkedIn, Behance, and job boards
• Implemented applicant tracking systems (ATS), streamlining hiring workflows and reducing time-to-hire by 30%
• Developed job descriptions and crafted hiring strategies aligned with market trends and organizational needs
Company industry:
Industrial Production

Talent Acquisition Specialist

June 2019 - December 2020

DELIVERitTO

Abu Dhabi, United Arab Emirates

June 2019 - December 2020

• Supported the talent acquisition team in end-to-end recruitment activities, including onboarding and employee referral programs
• Created and maintained recruitment programs, enhancing candidate pipelines for key roles
Company industry:
Catering, Food Service, & Restaurant
Job role:
Human Resources and Recruitment

Lead IELTS Teacher & English Language Instructor for Adults and Professionals

January 2019 - March 2019

NQTC & SYSCOMS COLLEGE (LULU GROUP)

Abu Dhabi, United Arab Emirates

January 2019 - March 2019

• Developing and implementing IELTS preparation courses, focusing on all four key skills: Reading, Writing, Listening, and Speaking
• Conducting diagnostic assessments to identify students strengths and areas for improvement, and creating personalized study plans
• Training and mentoring junior instructors to ensure high-quality teaching standards across the department
• Organizing mock exams and providing detailed feedback to help students achieve their target band scores
• Delivering workshops on test-taking strategies, time management, and academic writing
Company industry:
Higher Education
Job role:
Teaching and Academics

English Language Instructor for Kids

May 2018 - September 2018

Sylvan Learning

Abu Dhabi, United Arab Emirates

May 2018 - September 2018

• Assessing students language abilities and creating individualized learning plans to address their unique needs
• Incorporating interactive and multimedia tools to make lessons engaging and effective
• Monitoring student progress and providing regular feedback to parents and guardians
• Encouraging a positive and supportive learning environment to boost students confidence and motivation
Company industry:
Training & Education Center
Job role:
Teaching and Academics

HR Generalist

August 2015 - April 2018

Sundus Recruitment & Outsourcing

Abu Dhabi, United Arab Emirates

August 2015 - April 2018

• Designed competency-based assessment frameworks and job descriptions for various roles
• Managed onboarding strategies and developed Individual Development Plans (IDPs) aligned with SHRM standards
• Conducted HR process reengineering for Abu Dhabi Customs, optimizing workflows using SIPOC and VSM methodologies
Company industry:
Business Process Outsourcing (BPO)
Job role:
Human Resources and Recruitment

Education

Abu Dhabi University

December 2020

December 2020

Master's degree, MBA In Human Resources

United Arab Emirates

GPA (point): 4.0 out of 4

GPA (point): 4.0 out of 4

Bahria University

June 2013

June 2013

Bachelor's degree, BBA

Pakistan

GPA (point): 3.63 out of 4

GPA (point): 3.63 out of 4

Skills

Labor Law
Expert
Labor Law
Expert
Employee Relations
Expert
Employee Relations
Expert
Training and Development
Expert
Training and Development
Expert
Onboarding
Expert
Onboarding
Expert
Personnel Recruiting
Expert
Personnel Recruiting
Expert
BRAND MANAGEMENT
Expert
BRAND MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
COACHING
Expert
COACHING
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
MARKETING
Expert
MARKETING
Expert
Human Resources
Expert
Human Resources
Expert
Management
Expert
Management
Expert
Employee Relations
Expert
Employee Relations
Expert
recruitment
Expert
recruitment
Expert
project management
Expert
project management
Expert
Training
Expert
Training
Expert
Sourcing
Expert
Sourcing
Expert
Interviewing
Expert
Interviewing
Expert
Hiring
Expert
Hiring
Expert
Talent Acquisition
Expert
Talent Acquisition
Expert
Payroll
Expert
Payroll
Expert
Customer Service
Expert
Customer Service
Expert
Administration
Expert
Administration
Expert
HR Management
Expert
HR Management
Expert
Microsoft Office
Expert
Microsoft Office
Expert

Social profiles

Personal Website
Personal Website
mypursuitpath.com

Languages

English

Expert

Urdu

Expert

Memberships

SHRM

HR CONSULTANCY

June 2019

Training and Certifications

Certifications
CAREER MOBILITY CONSULTANT
Apr 2021

Hobbies and interests

Public Speaking | Career Counselling

Awarded by top universities of UAE and Pakistan for delivering lectures to their students.