Quraysh M Saif

• Managed end-to-end e-commerce operations across Amazon, Shopify, and Etsy, overseeing AED 200k+ in annual revenue and delivering 35% year-over-year revenue growth through listing optimization and paid media.
• Created and optimized 30+ Amazon product listings using SEO keyword research, lifting organic impressions
by 45% and driving measurable gains in organic session share.
• Owned Amazon PPC campaigns with a monthly ad budget of AED 50k-60k; reduced ACoS from 58% to 33%
while scaling ad spend, improving ROAS from 1.7x to 3.1x and lifting new-listing conversion rate from 6% to 11% within 60 days of launch.
• Produced and edited short-form video content for Instagram, TikTok, and Facebook, generating 1M+ total views, 24K+ likes, a top video at 226K views, and 50% follower growth across channels.
• Improved product conversion rates by rewriting descriptions, refining A+ Content, and coordinating
refreshed photography and infographics.
• Tracked CTR, conversion rate, and ad spend ROI in weekly reporting, translating insights into pricing, creative, and inventory decisions.

• Built responsive user interfaces in React.js, TypeScript, and Next.js for marketing applications serving 1M+
annual visitors.
• Collaborated within a 25-person software team in an Agile environment, contributing to sprint planning,
code reviews, and feature delivery.
• Optimized front-end performance across devices and browsers, reducing average page load time by 30%
through code-splitting, image optimization, and lazy loading.
• Translated business requirements into production-ready components, shipping 20+ reusable UI components
adopted across multiple marketing sites, and conducted cross-browser testing and debugging to ensure a
consistent user experience.