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Rabih Assy Assy MBA, Director of Sales and Marketing

Rabih Assy Assy MBA

Director of Sales and Marketing·RAY CREATION

Lebanon

High school or equivalent, Experimental sciences

Work experience

Total years of experience: 26 years, 8 months

Director of Sales and Marketing

January 2005 - Present

RAY CREATION

Beirut, Lebanon

January 2005 - Present

●Establish strategic direction while planning and executing business operations strategies
●Oversee operations and resources of the company while devising and executing new branding
initiatives
●Spearhead the development of cutting-edge marketing solutions that significantly enhance revenue
growth
●Perform sales and marketing functions for 40+ MNCs in Lebanon and the MENA region
●Responsible for penetrating new markets according to the strategic expansion plans and forecasts
●Supervise all BTL marketing campaign activities from design development to the market
implementation phase for supermarkets, exhibit halls, conference centers, hotels, and restaurants
●Expertise in point of sale materials, display stands, and accessories for better points of purchase and
transactions
●Specialize in promotional and product displays (tailor and ready-made), exhibition stands and booths,
in-store/outdoor branding, decoration and activation, interior design, shop fitting, tasting and sampling
activities, promotional gift items, and indoor/outdoor signage
Past and present clients include

Company industry:
Manufacturing
Job role:
Sales

Marketing Trainer

January 2005 - January 2006

USAID

Beirut, Lebanon

January 2005 - January 2006

MARKETING TRAINER

Company industry:
Non-profit Organization
Job role:
Training and Development

OPERATIONS/HR Manager

January 2002 - January 2004

STALQ

Beirut, Lebanon

January 2002 - January 2004

Sales Representative Nahr Ibrahim,

Company industry:
Industrial Production
Job role:
Management

Management Consultant

January 2001 - January 2002

LCT

Beirut, Lebanon

January 2001 - January 2002

Company industry:
Office Supplies
Job role:
Consulting

HR & Business development Manager

February 1998 - February 2000

viva clair

Beirut, Lebanon

February 1998 - February 2000

Company industry:
Other Healthcare Services
Job role:
Human Resources and Recruitment

Education

Antonine school

June 2021

June 2021

High school or equivalent, Experimental sciences

Lebanon

GPA (percentage): 87%

GPA (percentage): 87%

MBA LAU-AU

LEBANESE AMERICAN UNIVERSITY (LAU)

January 2005

January 2005

Master's degree, Sales & Marketing

Lebanon

GPA (point): 4 out of 5

GPA (point): 4 out of 5

MBA GPA 4

ANTONIN UNIVERSITY

January 1997

January 1997

Bachelor's degree, Dental Technology

Lebanon

GPA (percentage): 75%

GPA (percentage): 75%

Skills

Client Service

Expert

Production Design

Expert

Sales

Expert

Marketing Solutions

Expert

Management Planning

Expert

BUSINESS DEVELOPMENT

Expert

CONCEPT DEVELOPMENT

Intermediate

CONSULTING

Expert

CUSTOMER RELATIONS

Intermediate

ENTRENAMIENTO

Intermediate

HUMAN RESOURCES

Intermediate

LEGAL

Intermediate

MACHINERY

Intermediate

MANAGEMENT

Expert

MARKETING

Intermediate

Client Service

Expert

Production Design

Expert

Sales

Expert

Marketing Solutions

Expert

Management Planning

Expert

Social profiles

Languages

Arabic

Native Speaker

English

Expert

French

Expert

Memberships

Performance first

member

January 2013

Training and Certifications

Certifications
Career certificate
Mar 1998
LinkedIn for business
Mar 2018
Negotiations and sales techniques workshop
Jun 2015