Regional Sales Manager
Mohammed Abdallah Sharbatly CO.LTD
Total years of experience :17 years, 3 Months
As the Key Accounts Regional Sales Manager for the Eastern Region, reporting to top Mangement (National Sales Manager & CEO), I have been responsible for overseeing and driving sales activities in the region since January 2022. My primary focus has been on managing key accounts, developing strategic partnerships, and ensuring the achievement of sales targets.
My role involves:
• Key Account Management: Taking a proactive approach in nurturing and maintaining strong relationships with key accounts in the Eastern Region. This includes understanding their business needs, identifying opportunities for growth, and providing tailored solutions to meet their requirements.
• Sales Strategy Development: Collaborating with the Sales and Marketing Manager to develop and implement effective sales strategies for the region. This involves analyzing market trends, identifying potential customers, and creating sales plans to capitalize on market opportunities.
• Team Leadership: Leading a high-performing sales team and providing guidance, support, and coaching to ensure their continuous development and success. I promote a collaborative and target-driven environment that motivates the team to achieve and exceed sales goals.
• Market Analysis: Conducting thorough market analysis to identify new trends, competitors, and opportunities within the FMCG and fresh produce sectors. This information is used to make data-driven decisions, develop competitive pricing strategies, and stay ahead of industry changes.
• Sales Performance Evaluation: Regularly monitoring and evaluating the sales performance of the Eastern Region. This includes analyzing sales data, identifying areas for improvement, and implementing corrective measures to ensure consistent growth and profitability.
• Cross-functional Collaboration: Collaborating with various departments, including marketing, supply chain, and finance, to align strategies and ensure seamless coordination. This involves regular communication and sharing of insights to support the overall success of the organization.
• By effectively managing key accounts, implementing strategic sales plans, and leading a dedicated team, I have been able to drive revenue growth, increase market share, and contribute to the overall success of the company.
• Full responsibility of the west region key account (Jeddah, Makkah, Taif and Madina).
• Managing a team of 5sales men, and 5 merchandisers through a participation style of leadership.
• Maintaining detailed knowledge of the company's products and services.
• Keeping abreast of what competitors are doing.
• Liaising with customer which could include actual selling.
• Setting targets for the sales team, and organize the calendar promotions.
• Monitor the credit limit and collections of the customers.
• Finding the appropriate marketing solutions for the slow moving items.
• Participate with the other sections to set the future forecast and strategic plans.
Assist delegates and solve their problems in the market at the appropriate time.
- Develop plans and schedules for the team to achieve the goals and follow-up implementation.
- Follow up the implementation of the sales team for marketing programs and periodic presentations.
- Monitor the market and companies in particular competition and provide reports to management.
- Follow-up sales of delegates, according to the numbers and varieties.
- Follow-up sales team to reach the goals set for the sales.
- Follow-up and customer service in all respects, especially starting from orders recorded until they arrive, delivered and displayed on the shelves.
- Follow-up customer accounts with the company to avoid the accumulation of receivables.
- Weekly inventory control in the company and report the missing goods management.
- Review sales orders prior to their adoption of the delegates.
- Matching customer balances periodically to delegate.
- A weekly discussion of the sales team to see the achievements of the past week.ales branches in my own collection.
I am responsible for follow-up the movement of supplies and Visit the market regularly with delegates.
- Assist delegates and solve their problems in the market at the appropriate time.
- Develop plans and schedules for the team to achieve the goals and follow-up implementation.
- Follow up the implementation of the sales team for marketing programs and periodic presentations.
- Monitor the market and companies in particular competition and provide reports to management.
- Follow-up sales of delegates, according to the numbers and varieties.
- Follow-up sales team to reach the goals set for the sales.
- Follow-up and customer service in all respects, especially starting from orders recorded until they arrive, delivered and displayed on the shelves.
- Follow-up customer accounts with the company to avoid the accumulation of receivables.
- Weekly inventory control in the company and report the missing goods management.
- Review sales orders prior to their adoption of the delegates.
- Matching customer balances periodically to delegate.
- A weekly discussion of the sales team to see the achievements of the past week.ales branches in my own collection.
Achieve monthly sales target.
Manage customer's achievements against assigned contract to take the necessary actions to achieve company objective.
•Achieve customer dealing and distribution targets across listed SKU's.
•Responsible for cash collection and following customer's credit within company credit policy.
•Apply merchandising targets (planogram/shelf share) as well as ensure company assets/POB solutions utilization.
•Manage perish and expire volume to be within company target according to the each customer turn over.
Planning for the achievement of assigned sales targets.
look after stock related problem and issue and solve it.
Ensuring available & visibility of products at out let.
Make sure flyer participation on weekly basis.
Finalize special floor displays and gondolas at outlet.
Keeping an eye on competitor activities and suggesting strategies.
Establishing a working relationship and environment to support professional development of sales
Worked in Vodafone egypt Radio Shack employee responsible for the sale of vodafone product and procurement the invoices and resolve customer problems