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Rodolph Maalouf, E-commerce Business Analyst

Rodolph Maalouf

E-commerce Business Analyst·SohatiCare/LooliaCloset

Lebanon

Bachelor's degree, International Business Management

Work experience

Total years of experience: 5 years, 3 months

E-commerce Business Analyst

April 2022 - July 2022

SohatiCare/LooliaCloset

Beirut, Lebanon

April 2022 - July 2022

Monitoring and analyzing e-commerce metrics and figures, making recommendations
regarding the online sales efforts.
• Developing social media performance reports based on social media platforms insights
(Facebook, Instagram, LinkedIn, YouTube, Google analytics, etc...)
• Identifying key areas for improvements, such as audience, acquisition, behavior, and
conversions.
• Establishing analytical reporting using various tools such as Shopify analytics and Better
Reports.

Company industry:
Internet & E-commerce
Job role:
Beauty and Fashion

E-commerce Operations Executive

January 2022 - February 2022

OLX Lebanon

Beirut, Lebanon

January 2022 - February 2022

• Use web analytics tools such as Data Studio and Google Analytics, to generate and
analyze reports and set data driven action plans influencing key merchandising
decisions.
• Develop and contribute new Strategies, ideas and initiatives to drive sales and
conversions to the website.
• Report and analyze e-Commerce performance including KPIs, providing data-driven
insight, and conducting deep dives were needed to better understand shopping
behaviors and customer relationship
• Work with commercial team to ensure products used in marketing campaigns are in
stock and online in time, and work with content team to manage social media schedule
• Review product attributes to ensure that site navigation, filters and characteristics are
optimized
• Analyze onsite search behavior to help assist in planning and ensuring products and
content presented is relevant and optimized

Company industry:
Internet & E-commerce
Job role:
Logistics and Transportation

E-commerce Trade Executive

February 2021 - December 2021

OLX Lebanon

Beirut, Lebanon

February 2021 - December 2021

• Establish contact, develop relationships with suppliers and select optimal product
portfolios.
• Analyze category metrics to make decisions regarding pricing and selection
• Responsible of the Retail P&L for categories; develop plans that drive revenue, margin
improvement, growing selection, and improving cost structures.
• Implement and utilize analytics to track sales trends and identify opportunities for growth
• Regularly establish competitive analyses to compare products and prices with
competition and take actions accordingly
• Liaise with Operations and Marketing departments daily

Company industry:
Internet & E-commerce
Job role:
Logistics and Transportation

Financial Consultant

October 2019 - October 2020

MetLife

Lebanon

October 2019 - October 2020

Interview prospective clients to get data about their financial resources and discuss
existing and other potential coverage.
• Explain the features of various policies and customize insurance programs to suit
individual clients.

Company industry:
Insurance & TPA
Job role:
Accounting and Auditing

Owner and General Manager

May 2018 - May 2019

Le Gourmet Burger

Lebanon

May 2018 - May 2019

Reduced the overall restaurant cost by 20% at the end of the fifth month (holding
quality stable).
• Increased sales by 5.5% during November and December by developing new
marketing strategies, new offers and promotions, and increasing public relations
efforts.
• Managed over ten different employees, including chefs, waiters, delivery staff,
cleaning personnel.
• Managed the overall operational, budgetary, and financial responsibilities and
activities of the restaurant.

Company industry:
Catering, Food Service, & Restaurant
Job role:
Management

Business Manager

September 2016 - September 2018

Librairie Ghattas Maalouf

September 2016 - September 2018

- Beirut, Lebanon
• Coordinated the daily activities of 8 employees as well as training and evaluating
employees.
• Oversee the day-to-day operations, which include quality control, inputs and outputs,
and office management.
• Reduced time loss by 20% by implementing a new task allocation strategy.
• Improved sales results by 10% in 2018 by winning back some lost customers,
establishing new business relations, and closely monitoring the margin of profit.
Certificates
The Art of Negotiation Workshop - Formatech 06/2021

Job role:
Management

Education

Notre Dame University

June 2016

June 2016

Bachelor's degree, International Business Management

Lebanon

:

Skills

Quality Control
Expert
Quality Control
Expert
problem solving skills
Expert
problem solving skills
Expert
Communications
Expert
Communications
Expert
Customer Service Management
Expert
Customer Service Management
Expert
Leadership
Expert
Leadership
Expert
SALES
Expert
SALES
Expert
NEGOTIATION
Expert
NEGOTIATION
Expert
OFFICE MANAGEMENT
Expert
OFFICE MANAGEMENT
Expert
QUALITY CONTROL
Expert
QUALITY CONTROL
Expert
MARKET PLANNING
Intermediate
MARKET PLANNING
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
PRICING
Intermediate
PRICING
Intermediate
PUBLIC RELATIONS
Intermediate
PUBLIC RELATIONS
Intermediate
RETAIL
Intermediate
RETAIL
Intermediate
Analytical Skills
Intermediate
Analytical Skills
Intermediate
E-COMMERCE
Intermediate
E-COMMERCE
Intermediate

Languages

Arabic

Expert

English

Expert

French

Expert