Rosa alhasan, Digital Marketing Specialist

Rosa alhasan

Digital Marketing Specialist

Rodana International

Location
Saudi Arabia - Riyadh
Education
Master's degree, Master of Strategic Marketing
Experience
8 years, 5 Months

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Work Experience

Total years of experience :8 years, 5 Months

Digital Marketing Specialist at Rodana International
  • Saudi Arabia - Riyadh
  • February 2016 to December 2016

Using social media to enhance the profile and reach of the company.
Building upon current client strategies within the digital arena to meet and exceed objectives.
Providing campaign performance reporting and analysis to senior managers and clients.
Monitoring competitor social media activity, websites and email Newsletters.
Targeting customers through the use of social media.
Supporting all aspects of the planning and management of digital marketing campaigns through a range of online channels.
Working with suppliers for paid media services.
Identifying client objectives and then coming up with ways to achieve them.

Marketing Supervisor at Medical Glamor
  • Saudi Arabia - Riyadh
  • September 2014 to February 2016

Planning marketing activities in conjunction with clinic’s growth plan and working out strategies to execute the plan.
Managing the team of marketing executives.
Developing training programs for the people in marketing team.
Over all responsibility of designing, running and promoting the company’s website and intranet which includes SEO techniques, managing PPC programs, podcasts, getting webinars delivered for visitors.
Dealing with print, online and television media.
Media Planning as per the budget.
Developing marketing reports to be presented at the meeting of top management.
Lead the marketing programs for branding and lead generation.
Getting marketing collaterals, advertisements developed to help the co. meet its target.

Marketing Communication Specialist at Danfoss
  • United Arab Emirates - Dubai
  • November 2013 to May 2014

 Launching new marketing campaigns to enhance the sales for specific products.
 Tracking and managing the marketing communication budget.
 Working on Customizing the catalogues, brochures and posters for each department to be suitable to the targeted market.
 Organizing and preparing the marketing materials for the seminars and the exhibitions in which the company participate and developing a post event report for the achievements.
 Work closely with the sales team to develop sales tools.
 Preparing advertisements and articles to be published on local magazines or on the company website.
 Supporting the management in presenting the company in various events.

Sales Coordinator at Danfoss FZCO
  • United Arab Emirates - Dubai
  • July 2012 to November 2013

Responsible for timely, accurate quotations and various pro-forma invoices to customers, processing inquires through email, phone and fax.
Processing customers¡¦ orders on SAP System.
Getting financial reports from the Business Warehouse system.
„Handling the customer orders from the day they place the order till the delivery.
„Solving the customer complaints

Marketing Intern at Falcon and Associates
  • United Arab Emirates - Dubai
  • June 2012 to June 2012

Supporting the marketing team in implementing ongoing campaigns by using different marketing communication tools ( social media, Media coverage, customized activities)
Editing the weekly issues before publishing them, Feeding the social media and the campaign websites regularly by creating appropriate messages in both Arabic and English languages. Involved in drafting PowerPoint proposals, translating articles and communicating with our campaigns followers.

PR Intern at IHC
  • United Arab Emirates - Dubai
  • April 2012 to April 2012

Responsible for updating the media database giving me a complementary idea about the media sector in the Middle East region.
Preparing PR proposals for our new clients.
Writing press releases and sending the release to the targeted media and making follow up by contact them to attract their attention to the article or the press release. Collecting and analyzing media coverage,
Carrying out targeted market research

Team Leader at Data Direct
  • United Arab Emirates - Dubai
  • January 2012 to March 2012

.Lead my team members' energy towards achieving the team's purpose through teamwork environment. Help the upper management to take decisions regarding the team, let the management updated with the group improvement and problems, and receive the upper management support to identify the areas that require improvement. Exchange the constructive feedback among team members. Use mistakes as learning tools rather than as reasons for punishment. Motivate the team members to carry out their duties. Suggest viable solution to problems and evaluate the performance of my team so that the individual members of the team can easily discuss the situation and try to improve from within.

Marketing Intern at Danfoss
  • United Arab Emirates - Dubai
  • September 2011 to December 2011

Duties:
Supporting the company in the implementation of its marketing campaigns, by establishing database and communicating with the customers.
Getting practical experience in both marketing research and direct marketing, where I dealt with the data in statistical way and contact the customers in diverse methods including email and phone.
I gain a broad knowledge about the market place and the HVAC industry.

call center representative at Syriatel
  • Syria - Aleppo
  • September 2009 to January 2011

Call center representative in Syriatel Telecommunication Company: Improved my ability to work under pressure, dealing tactfully with difficult customers with high degree of courtesy, learnt how to work with billing system and dealing with database, deliver world class customer service, building Complete ongoing training to stay abreast of product service and policy changes and utilized multi-call-center-support applications to efficiently assist customers and agents.
Exercised strong interpersonal communication skills with customers and department personnel.
Recognized for achieving best call quality and customer service excellence..

teacher at private lessons
  • Syria - Aleppo
  • September 2007 to July 2010

This experience give me the ability to interact with children and finding the good way to communicate with parents .
Evaluate student progress and support recommendations for further student development.
Skilled at keeping students on-task and tailoring lessons to meet specific needs.

Education

Master's degree, Master of Strategic Marketing
  • at The University of Wollongong in Dubai
  • August 2013
Bachelor's degree, English Literature
  • at The University of Aleppo
  • September 2010

Specialties & Skills

Digital Marketing
Adobe Photoshop
Marketing Research
Microsoft PowerPoint
business correspondences
Word, Excel ,outlook,and powerPoint
SAP and Business warehouse knowledge
photoshop
Able to work under pressure
Photoshop
Illustrator
Indesign

Languages

Arabic
Expert
English
Expert

Training and Certifications

Online Marketing Fundamentals (Training)
Training Institute:
Google
Date Attended:
October 2016
SAP training (Training)
Training Institute:
At Danfoss FZCO
Date Attended:
July 2012

Hobbies

  • Design
  • Walking
  • Reading
  • Watching Movies