Saleem Rabadi, Marketing Consultant

Saleem Rabadi

Marketing Consultant

world bank

Location
Jordan
Education
Higher diploma, Digital Marketing Specialist
Experience
21 years, 3 Months

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Work Experience

Total years of experience :21 years, 3 Months

Marketing Consultant at world bank
  • Jordan - Amman
  • My current job since December 2020

Consultant

Digital Marketing Specialist at Vatech
  • Jordan - Amman
  • My current job since January 2014

I have been building Digital Marketing Strategies for over 12 years. I consult with businesses to optimize their existing Digital Strategies or deliver new capability.

As a pioneer of SEO(Search Engine Optimisation) and SEM (Search Engine Marketing) I have moved into Digital Marketing (DM) Strategy, which encompasses the entire varies Digital Spectrum.. I have worked on Digital Strategies for many organisations since 2002. Essentially I solve problems and optimised digital experiences to increase conversions and profits.

I have worked on Digital Marketing in a number of roles. Encompassing a variety of skills and digital channels from User Experience Design, SEO, SEM, CRO, Analytics, User Research, Insights, Business Analysis, Prototyping, and Content Strategy.

My key skills

★ Project Management
★ Marketing
★ Search Engine Optimization (SEO)
★ Search Engine Marketing (SEM)
★ Conversion Rate Optimization (CRO)
★ Content Strategy
★ User Experience Research
★ Digital Analytics
★ Multimedia design
★ Website design
★ Corporate identity

Project Manager - Art Director at Vastech
  • Jordan - Amman
  • March 2007 to August 2014

I have been building Digital Marketing Strategies for over 12 years. I consult with businesses to optimize their existing Digital Strategies or deliver new capability.

As a pioneer of SEO(Search Engine Optimisation) and SEM (Search Engine Marketing) I have moved into Digital Marketing (DM) Strategy, which encompasses the entire varies Digital Spectrum.. I have worked on Digital Strategies for many organisations since 2002. Essentially I solve problems and optimised digital experiences to increase conversions and profits.

I have worked on Digital Marketing in a number of roles. Encompassing a variety of skills and digital channels from User Experience Design, SEO, SEM, CRO, Analytics, User Research, Insights, Business Analysis, Prototyping, and Content Strategy.

My key skills

★ Project Management
★ Marketing
★ Search Engine Optimization (SEO)
★ Search Engine Marketing (SEM)
★ Conversion Rate Optimization (CRO)
★ Content Strategy
★ User Experience Research
★ Digital Analytics
★ Multimedia design
★ Website design
★ Corporate identity


March 2007 - Present: Vast Technologies

www.vastechnologies.net

Project Manager - Art Director
Responsible for working with clients to effectively develop and deliver a design project. In addition my responsibility for the creative aspects of the project as well as making sure it is completed on time. Moreover working on costing, scheduling, proposals and overall productivity of workers. Also supervise workers and communicate expectations for the project to them. Enforcing policies and procedures to assure the project is completely properly. Additionally, participating with the sales team in the important meeting.

SENIOR SOCIAL MEDIA MARKETING

Social Media Marketing: optimize, maintain, monitor and lead the platforms and any marketing strategies carried out in them: Facebook, Twitter, Google+ and YouTube.
Monitoring and creating buzz for the companies in addition to developing online media campaigns.
WEBMASTER
Designing website (desktop and Mobile Applications), user interface and expertise design and Branding

Art Director at ExcelSoft Software Solutions
  • Jordan - Amman
  • November 2006 to March 2007

Nov 2006 - March 2007: ExcelSoft Software Solutions
www.excelsoft-jo.com

Art Director
Designing website and Developing Multimedia CD's in addition to the responsibility on various projects by assigning works, resolving problems and contacting with Clients


SEO
website, blog and social platform (social search) optimization, aimed at improving search results. Keyword optimization and improvement in new SEO/SEM opportunities

Senior Web Designer at Blue Energy for Advanced Technologies
  • Jordan - Amman
  • August 2005 to November 2006

Aug 2005 - Nov 2006: Blue Energy for Advanced Technologies (BEAT) -
www.beat-jo.com

Senior Web Designer
Designing website, Developing Multimedia CD's and 3D

Senior Web Designer at www.CNS.com.jo
  • Jordan - Amman
  • January 2005 to August 2005

Jan2005 - Aug 2005: CNS Primus
www.CNS.com.jo

Senior Web Designer
Designing website, Developing Multimedia CD's and 3D

Web Designer and Multimedia at Chromo Vision
  • United States
  • February 2003 to January 2005

Feb 2003 - Jan 2005: Chromo Vision
www.rama-vision.com

Web Designer and Multimedia
Designing website, Developing Multimedia CD's, 3D, Video and Branding

Projects
Website Design

www.finebabyworld.com
http://www.carefreeworldoffine.com
www.solutions-fine.com
www.synaptic.com.jo
www.uts.ccom.jo
www.accelratortech.com
www.mazajfm.com
www.chiliways-jo.com
www.entikhab.com
http://ferastuaimeh.com
www.ramzybaroud.net
www.jordan-treasures.com
www.orient4marble.com
www.rakmunicipality.rak.ae
www.mvpprod.com
www.www.mmwatch.org/flash.html
www. qualityfood.com.jo/English
www.mmwatch.org
www.littlethinkingminds.com
www.cozmocentre.com/Cozmo
www.beat-jo.com
www.embassyfinancialgroup.com
www.petradrugstore.com
www.kcsc.com.jo
www.oceanhotel.com.jo
www.identicolor.com
www.jordinvest.com.jo
www.imcan.jo

Multimedia Design
www.vastechnologies.net/media/Aces.zip
www.vastechnologies.net/media/ejada.zip
www.vastechnologies.net/media/HIKMA.zip
www.vastechnologies.net/media/jallow.zip
www.vastechnologies.net/media/tamleek_mm.zip
www.vastechnologies.net/media/unicef .zip

Corporate Identity
- Chili ways Restaurant
- Raya Solutions
- Wheels on Deals Jordan
- Vastech Technologies
- ExcelSoft Software Solutions
- Isam Sahouri Law Offices
- Al Salam Money Trading Co.
- Jordan Treasures

Other Skills
Professional Interaction Skills
Professional communicators and crafters of interactions. Having an unquenchable thirst for understanding of all sorts of interactions: - Public Speaking - (face-to-face and phone) ability to converse and interact professionally and comfortably with clients and colleagues.
- Clear Understanding of Professional Ethics and Responsibilities
- Idea Communication & Support
- Written Communication.
- Business Etiquette
- Artistic Fundamentals -solid understanding of line, form, texture, contrast, balance, harmony, color theory, etc and knowledge of how these elements affect the human psyche, and why. This one is a deal-breaker; a designer is incompetent without this foundation.
- Drawing -ability to sketch out any idea in a clear and communicative way, for both personal and demonstrative use.
- Usability & Affordance -understanding of common Web usability issues and the characteristics of contextual affordance and possess the ability to create, enhance, and exploit these things in design efforts.
- Business Understanding
Understanding the fundamentals of running a business and how economic pressures and market factors affect different sorts of business models. Including: - Business Fundamentals -understanding of capitalist economics and how various business models work.
- Branding Fundamentals -understanding of how brands are built, how their characteristics affect success, how to extrapolate design choices from brand characteristics, and an understanding of brand/consumer relationships in the marketplace.
- Project Management - Good understanding of the life and timeline for design/development projects-and an understanding of the typical intervals for each phase and how to arrange them.

Technology and Web Skills
Good knowledge in
- Browsers and OS - Good understanding of differences between the various operating systems (Mac and PC) and modern and older browsers.
- HTML & CSS -understanding of modern HTML and CSS, along with the ability to craft functional Web pages using quality (standards-compliant) markup and CSS-written without the aid of a "design view" or visual editing tool
- Scripting & Rich Media - Good understanding of how JavaScript, Flash, and other dynamic media impact user experience and how they work and play with HTML, and CSS.
- Semantics and Cross-Browser Issues

Education

Higher diploma, Digital Marketing Specialist
  • at University of Vermont
  • April 2017
Bachelor's degree, Computer Science
  • at Yarmouk University
  • January 2003

Specialties & Skills

Digital Marketing
Social Media
Multimedia
Marketing
User Experience Research
COLOR THEORY
PROJECT MANAGER
PROPOSALS
SALES TEAM
Website Design
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Digital Marketing
Multimedia Design
BRANDING
MARKETING

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.


Languages

Arabic
Expert
English
Expert
French
Beginner

Training and Certifications

Adobe Certified Expert (Certificate)
Date Attended:
March 2006
Valid Until:
January 9999
Graphic Design (Training)
Training Institute:
Yarmouk Uni
Date Attended:
April 2002
Duration:
250 hours
ACE - CS2 (Certificate)
Date Attended:
December 2006
Valid Until:
January 9999

Hobbies

  • new technologies