Sanjay Sanjay, Senior Manager

Sanjay Sanjay

Senior Manager

Premium Graphite Pvt. Ltd

Location
India
Education
Bachelor's degree, Mechanical Engineering
Experience
10 years, 11 Months

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Work Experience

Total years of experience :10 years, 11 Months

Senior Manager at Premium Graphite Pvt. Ltd
  • India - Delhi
  • My current job since June 2018

A professional career in Premium Graphite Pvt. Ltd in the field of Sales & Marketing (B2B & B2C). My responsibility is to make product strategy & marketing strategy and provide energy efficient engineering solution through assigned Graphite & Carbon products etc. With the goal & vision to increase brand visibility and brand value by providing complete customer satisfaction & experience and making them our brand advocates for business expansion.

1)Role & Responsibility-Sr. Manager(Territory Handling-All India)(from June 2018 till Sept 2020)
 New Business Development-NBD
-Marketing of products as per company vision & marketing strategy.
-Market intelligence & competitor’s strategy study.
-Sales Promotion and Branding of Assigned Products.
-Marketing activities (segmentation, targeting & positioning)
-Product Presentation and discussion with higher management.
-Communicate product value propositions to customer & prospects.
-Market mapping, analysis and trend identification.
-Liaison with various EPCs, dealers and Government officials.
-Tender Proposals and Submission.
-Sales planning to achieve business Revenue & Margin targets.
-Partners, OEM, Vendor visits etc.
-Coordination with Plant, Logistics, CS etc. for Supply and timely delivery
-Weekly sales reports generation, & sales data analysis etc.
-Sales report analysis and making sales strategy
-Demand forecasting & management based on trend and market conditions
-Interact, work and motivate channel partners to get desired results.
-Techno-commercial negotiation
-Online & Offline Marketing and Brand Building Activities by, Bulk Emailing, Kiosks, Industrial stalls etc.

 Handling EBD(Existing Business Development)
-Relationship management with OEMs, EPC, Customers, vendors, Govt. officials etc.
-Business expansion from existing customers
-Monthly sales report and volume monitoring
-Coordinating with CS, Manufacturing & dispatch team for securing on time production and delivery
-Customer account management-Payment, DSO, Volume, BG forms etc.
-Project schedule planning and monitoring.
-Project feasibility assessment & proposal to internal management
-Coordination with technical team, Vendors etc. for project execution etc.

 Dealer Management & Vendor Development
-Dealer & vendor relationship management through interaction and regular visits
-Vendor identification, study, analysis and development as per product requirements
-Sales forecasting and Stock management
-Dealership infrastructure improvement
-Monthly performance & sales review of Dealers & Dealer Sales Engg i.e. DSEs
-On Job Training to DSEs and monthly joint visit to their end customer.
-Customer and dealer complaint management and solving of same.
-Devising Promotional activities and strategies for dealers to ensure Business goals realization
-Market intelligence & competitor’s strategy study.


Some Professional Achievement.
-Surpassed my business target consistently from
past 7years.
-Every year regularly built a prospect base for next
upcoming 2 years in my territory.
-Developed and trained 13 Dealers & their Sales
Engineers on "Objection Handling" with customer.
-Organized stalls and branding activities (15 No.s)
in 3 Year to Increase brand visibility in UP, Andhra
Pradesh & Madhya Pradesh, Maharashtra region.

Assistant Manager at Godrej & Boyce Mfg. Co Ltd
  • India - Bhopal
  • September 2016 to May 2018

A professional career in Godrej & Boyce Mfg. Co Ltd in the field of Sales (B2B & B2C) & Marketing. Having experience and Exposure of working with more than 40 Industries & Applications through Directly, Dealers & channel partners, OEMs. My Responsibility included- to Provide Energy Efficient Compressed Air solution through Compressor, Blowers, Related Spares etc.


Role & Responsibility-Assistant Manager-Industrial Sales(Territory Handling-Madhya Pradesh) (from Sept 2016 to May 2018)

 New Business Development-NBD
-Marketing of products as per company Vision & Marketing strategy.
-Marketing activities (segmentation, targeting & positioning)
-Market mapping & enquiry generation
-Product Presentation and discussion with higher management
-Sales planning & Marketing to achieve business targets
-Weekly sales reports generation, & Sales Data analysis etc.
-Segment wise, Product wise, Dealer wise etc. Sales report analysis and making sales strategy
-After sales support to Customers, dealers etc.
-Demand forecasting & management based on trend and market conditions
-Interact, work and motivate channel partners to get desired results.
-Techno-Commercial Negotiation
-Increasing Compressor, Blower & related product market share in the assigned territory
-Competition & Pricing
-Revenue generation through AMC Selling, Spares, Lubricants for Compressor, Blowers,
-Other revenue generation through Air Dryer, Al Piping, Mass Flow meter, Flow Controllers, Automation Sol etc.
-Sales promotion and Branding of Godrej products
-Online & offline Marketing activities like, Bulk Emailing, Kiosks, participating Industrial expo etc.

 Dealer Management & channel sales
-Dealer relationship management through interaction and regular visits
-Sales forecasting and Stock management
-Dealership infrastructure improvement
-Monthly performance & sales review of Dealers & Dealer Sales Engg i.e. DSEs
-On Job Training to DSEs and monthly joint visit to their end customer.
-Identifying their points of improvement and providing training
-Motivating and pushing for expanding channel & sales through them
-issue identifying and solving them
-Customer and dealer complaint management and solving of same.
-Devising Promotional activities and strategies for dealers to ensure Business goals realization
-Market intelligence & competitor’s strategy study.

 Handling EBD(Existing Business Development)
-Relationship management with OEMs, Customers, vendors, dealers etc.
-Business expansion from existing customers
-Monthly sales report and Volume Monitoring
-Coordinating with CS, Manufacturing & dispatch team For Securing On time production and Delivery
-Customer account management-Payment, DSO, Volume, BG Forms etc

Sales Account Manager at SHV Energy Pvt Ltd
  • India - Surat
  • June 2013 to August 2016

A professional career in SHV Energy Pvt. Ltd (a Dutch MNC) as Account Manager- Industrial Sales in field of Industrial Technical Sales & Service. Was Handling a Team of CS, Technical & Plant operations to ensure delivery to End Client. My Responsibility was to provide complete Heating energy solution to customer through LPG & LPG Storage systems.


Previous Role & Responsibility-Account Manager-Industrial Sales(Territory Handling-South Gujarat) (from June 2013 to Aug 2016)

 Was handing NBD, EBD and Dealer Management.
-IRR Preparation and analysis
- Customer master creation & offer generation
-Providing system on rental basis
-Legal Agreement discussion and negotiation
-Other product selling like mass flow meter, Pumps, Hose, Gas Sensor etc.
-Partners, OEM, Vendor visits for leads etc.
-Business expansion from existing customers
-Coordination with Plant, Logistics, CS etc. for supply and timely delivery
-MIS reporting etc.

 Project management & Monitoring
-Project technical viability assessment & Consultative Selling
-Project schedule planning and monitoring.
-Project feasibility assessment& proposal to internal management
-Coordination with technical team, Vendors etc. for project execution etc.

Education

Bachelor's degree, Mechanical Engineering
  • at Jamia Millia Islamia University
  • May 2013

Course: B. Tech in Mechanical Engineering College: Jamia Millia Islamia University, Passing year: 2009-2013 with Honors Grade (10-point CGPA): 8.5 CGPI Awards & Recognition 1. Proud Volunteer in Delhi Commonwealth Games 2010 2. Certificate of Recognition from YAMAHA India Ltd for work on MR Fluids in Suspension Technology. 3. Certificate of Recognition from DRDO for “Green Building lighting Technology” for Urban Buildings Training & Projects: i) Two Month Training in Yamaha India Ltd(Location-Greater Noida, UP, 2012) -Understanding of Working Procedure of organization -Project on MR Fluids In suspension Technology ii) Two Month Training in Auto mechanical Workshop, Safdarjung Airport Authority (Location-New delhi-2011) -Car maintenance and repairing-Ambassador car-Grand Model -Euro-IV cars emission standards study.

High school or equivalent, Science
  • at CBSE Delhi
  • May 2007

Indira Award Winner for academic excellence at Entire Zone in New Delhi. Volunteered in Pulse Polio Campain

High school or equivalent, Hindi,English,Maths,Science,Social Science, Sanskrit
  • at CBSE Delhi
  • May 2005

Matriculation: from CBSE Board, Passing year: 2005 Marks: 76.67 %. Indira Award Winner for academic excellence in entire New Delhi Zone. Proud volunteer in Pulse Polio Campaign.

Specialties & Skills

Strategic Sales & Marketing
Oil and Gas
Capital Equipment
Dealer Management
Compressor
BRAND MANAGEMENT
BUSINESS DEVELOPMENT
DATA ANALYSIS
FORECASTING
MARKETING
NEGOTIATION
KEY ACCOUNT MANAGEMENT
BRAND PROMOTION
PROCESS MANAGEMENT
MICROSOFT EXCEL
PRICING STRATEGY
GOOGLE ANALYTICS
CHANNEL NETWORK
TEAM MANAGEMENT
PROJECT MANAGEMENT
INTERNATIONAL BUSINESS
SALES PLANNING
TEAM BUILDING
R SOFTWARE
PRODUCT LAUNCH STRATEGY
TENDERING
BUSINESS STRATEGY
PRESENTATION
MS WORD
DIGITAL MAEKTING
DEALER MANAGEMENT

Languages

English
Expert
Hindi
Expert

Training and Certifications

Human Behavioural Analytics (Training)
Training Institute:
Godrej & Boyce Mfg. Co. Ltd.
Date Attended:
December 2018
Duration:
72 hours
Leadership Building (Training)
Training Institute:
Godrej & Boyce Mfg. Co. Ltd.
Date Attended:
September 2016
Duration:
288 hours
Dealer Development (Training)
Training Institute:
Godrej & Boyce Mfg. Co. Ltd.
Date Attended:
October 2017
Duration:
96 hours
Digital Marketing (Certificate)
Date Attended:
September 2020
International Business (Certificate)
Date Attended:
October 2020