Sarah Dak, Marketing Manager

Sarah Dak

Marketing Manager

Nutrition Oasis Co. Ltd.

Location
Saudi Arabia - Riyadh
Education
Master's degree, Marketing
Experience
5 years, 9 Months

Share My Profile

Block User


Work Experience

Total years of experience :5 years, 9 Months

Marketing Manager at Nutrition Oasis Co. Ltd.
  • Saudi Arabia - Riyadh
  • March 2017 to January 2018
Sales/Marketing Executive, & Digital Marketing Specialist at Alpha Events
  • Saudi Arabia - Riyadh
  • October 2016 to February 2017

§ Responsible for selling off-site events and exhibitions
§ Create marketing strategy for Alpha Events
§ Create marketing plans, social media plans, set KPIs for every plan devised
§ Handle all meetings and enquiries of clients
§ Act as a one-stop shop for clients for detailed event concept, planning and execution
§ Satisfy the need of Alpha Events clients whilst optimising company revenue through strategic yield management and up selling and maintain services
§ Work closely with Alpha Events management to achieve monthly sales target
§ Conduct site inspections, client entertainment and familiarisation
§ Send all correspondence to clients regarding events, such as proposals, confirmation or agreement letter, amendments, etc.
§ Sets goals and delegates tasks to improve departmental performance
§ Oversees event planning team
§ Develops working relationships with outside vendors and establishes prices and service
§ Ensures brand and regional business initiatives are implemented and communicates follow-up actions to team as necessary.
§ Analysing and investigating price, demand and competition
§ Devising and presenting ideas and strategies
§ Promotional activities
§ Writing reports
§ Organising events and product exhibitions
§ Getting sponsors for such events and exhibitions
§ Monitoring performance
§ Managing campaigns on social media
§ Advertisements

Sales Executive/Promoter at Sale Avanced Co.
  • Saudi Arabia - Riyadh
  • February 2014 to February 2016

* Sales executive/promoter as an auto seller for Saudi Telecom Company (STC)
* Sale Advance Net. is the only company responsible for STC sales for telecom prepaid and postpaid services in retail outlets, offices, etc.
* Outlining and building awareness of Quicknet/Sawa prepaid and postpaid services/
products to prospective customers on designated STC retail sales outlets and locations,
and generating sales
* Weekly stocks reports to Regional Sales Manager
* Daily sales reports to Sales Supervisor
* Monitoring and benchmarking other telecom companies
* Trained 2 sales executives for 2 weeks upon their work commencement (June 2014/
September 2014)
* Activating internet and calling sim cards (prepaid and postpaid) using SAWA software
and Seibel CRM system
* Retail sales outlets I had worked in:
* EXTRA stores Granada Mall
* EXTRA stores Al-Raed Dist.
* EXTRA stores Al-Swaidi Dist.
* EXTRA stores Al-Wurood Dist.
* EXTRA stores Al-Khurais Dist.
* EMAX stores King Abullah Dist.
* EMAX stores Al-Kurais Dist.
* CARREFOUR Granada Mall
* CARREFOUR Al-Khurais Dist.
* CARREFOUR Qasr Mall
* CARREFOUR Flamigo Mall
* CARREFOUR Tala Mall
* Customer Relations/Professional Relations management with Sales outlets
* Reporting of defective product sims to SBS IT support when occurred
* Worked as unofficial HR executive for 3 months before official work commencement by
advertising job vacancies to numerous websites, newspaper and word-of-mouth
* Acting Sales Supervisor upon their yearly vacation- 1.4 months (February 7th- March
16th, 2015)
* Supervised 8 sales executives- Reported to Regional Sales Manager
* Communicating with Sales outlets
* Daily sales reporting of team sales to Regional Sales Manager
* Outlined daily work plan to sales executives and drivers for transportation routes and
sales locations

International Marketing Representative at Al-Habdan Holding
  • Saudi Arabia - Riyadh
  • April 2012 to June 2013

• Arbitrary representative of Al-Habdan Group
• Dealing with aspects of marketing such as monitoring competitors, market research, sales, advertising input, etc.
• Generating leads by identifying potential buyers/leasers in the real estate subsidiary, Rowad Al-Amlak.
• Building awareness of the company by participating in trade shows, fairs, conferences, etc.
• Preparing temporary and permanent presentations.
• Monitoring competitors in the retail market for the retail subsidiary, Morjan Saudia.
• Executive secretary to CEO and General Manager for 1 month.
• Preparing spreadsheets, reports, data, presentations, as well as presenting them on behalf of other departments as requested.
• Designing e-brochures for project I had worked on.

Marketing Coordinator at 360 LED Display Media
  • Saudi Arabia - Riyadh
  • December 2011 to April 2012

 Supported and coordinated in organizing events, sponsorships, Barter deals, marketing campaigns, etc.
 Outlined events yearly timeline
 Supervised production of materials (business cards, folders, CD pockets, file holders, stationery souvenirs, etc.)
 Managed 2 video editors/designers and contributed in producing the video ads (will send portfolio upon
request), & managed voice recording production for the ads
 Monitored competitor companies and media market locally and abroad
 Provided monthly reports on competitors and their clients
 Traffic management on video uploads and changes
 English-Arabic- English Translations to all departments when needed.
* Administrative work needed in support of top management

CEO's Executive Secretary at Sahool El-Hady Co. LTD.
  • Saudi Arabia - Riyadh
  • March 2011 to June 2011

 Assisting and providing general support to all departments on their day to day tasks by completing all of the
 administration required works
 Maintaining the CEO’s calendar and appointments
 Performing secretarial and office work
 Attending & setting local and int’l calls, taking messages, minutes of meeting, booking appointments, etc.
 Handling all official papers and documents (general and confidential)
 Accepting incoming documents from branches such as invoices, utility bills, asset requests, comment cards
 Other operation related enquiries and ensuring that all documents to be received are precise and complete
for processing and submission to concerned departments
 Office Manager & Assistant to the Business Development, Project Management and Purchasing Departments
 Distributing the incoming mail and preparing the outgoing mail including duty dispatch as required
 English-Arabic-English Translations

Instructor/ trainee at Bell Global/ Princess Noura Bint Abdulrahman University
  • Saudi Arabia - Riyadh
  • October 2008 to February 2009

 Was chosen among 200 lecturers and professors along with other 6 teachers according to accent, foreign
student mgmt skills, etc.
 Daily lesson planning and student learning assistance
 Applied numerous forms of teaching methodologies
 Use of touch-screen boards, projector, e-podium, etc. during class
 Assisted in training other teachers in how to use the e-podium
 Screened student performance and attendance
 Monitored exams, quizzes, and tests
 Assisted in administrative work in Teachers Faculty when requested
 Provided tutoring to English level 1 students
 Participated in training, teachers meetings

Education

Master's degree, Marketing
  • at University of Roehampton
  • October 2021
Higher diploma, Management & Leadership: Growing as a Manager
  • at The Open University
  • April 2017
Diploma, Business Management & Entrepreneurship
  • at ALISON Institute
  • February 2017
Higher diploma, Management & Leadership: Leading a Team
  • at The Open Univerisity
  • January 2017
Diploma, Digital Marketing
  • at Shaw Academy
  • June 2016
High school or equivalent, Ethiopian Secondary General Education Certificate
  • at Ethiopian International School
  • August 2005

Specialties & Skills

Administrative Duties
Administrative Support
Public Relations
Computer Skills
Communication Skills
People & business ethics, etiquette skills
Organisational Skills
Leadership abilities
Siebel CRM system
Computer literate
Critical Thinking

Languages

English
Expert
Arabic
Intermediate
Spanish
Beginner

Memberships

Chartered Management Institute (CMI)
  • Asssociate Member
  • December 2017

Training and Certifications

Siebel CRM System Training & Workshop (Training)
Training Institute:
Sale Advanced Net
Date Attended:
December 2014
Duration:
36 hours
Certificate and license for Makeup Artist with A grade (Certificate)
Date Attended:
August 2010
Valid Until:
September 2010

Hobbies

  • Outdoor/Indoor sports
    Hiking, cycling, wall climbing, pool, volleyball, swimming, badminton, table tennis, golf
  • Painting/Drawing
    Won Best Artist of Year in high school in 2004, Won Best Painting for "The Christ" portrait in high school in 2004.
  • Photography
    Taking portraits, scenery, and light/shadow photos.