Shadi Tohme, Social Media Specialist

Shadi Tohme

Social Media Specialist

Mad Shadz

Location
United Arab Emirates - Abu Dhabi
Education
Bachelor's degree, Economics
Experience
12 years, 1 Months

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Work Experience

Total years of experience :12 years, 1 Months

Social Media Specialist at Mad Shadz
  • United Arab Emirates - Dubai
  • My current job since January 2016

- Manage the “Mad Shadz” Facebook & Instagram pages where I create digital comedy content.
- Achieved a following of 600, 000+ & a total view count of 100, 000, 000+ on my social media channels.
- Worked with over 30 brands & ad agencies on social media, cinema & TV marketing campaigns.

Channel Program Manager at Microsoft
  • United Arab Emirates - Dubai
  • May 2015 to December 2016

- Implemented and executed the channel enterprise program across the MEA region.

- Created and drove channel campaigns with an average ROI of 25%

- Managed and drove incremental business through the local channel incentives budget.

- Owned the relationship and communication with Licensing Solutions Partners (Tier 1)

- Worked with business segment leads across MEA to understand and resolve sales challenges.

- Ensured overall compliance of the enterprise program (processes, approvals, deadlines, etc.)

- Conducted readiness/training sessions to partners and partner account managers.

Partner Account Manager at Microsoft
  • United Arab Emirates - Dubai
  • May 2014 to April 2015

- Exceeded yearly revenue target with assigned partners across Bahrain & Oman at 120% attainment.

- Grew partners’ cloud revenue by 50% and their cloud certification by 100%.

- Provided the strategic direction and leadership for all aspects of Microsoft's channel ecosystem.

- Built a relationship with partners & distributors to ensure pipeline sharing & business development.

- Leveraged appropriate planning tools to define targeted customer list for partner account reviews.

- Provided quarterly updates and business reviews on the health of the assigned partner portfolio.

- Drove attainment of partner rebates and marketing coop programs.

Account Manager at Hewlett Packard
  • United Arab Emirates - Dubai
  • December 2012 to April 2014

- Managed accounts with respect to enterprise servers, storage & networking solutions across the UAE.

- Achieved penetration in 20 midsized accounts within 1 year.

- Constantly developed and maintained strong relationships with customers, distributors and partners.

- Supported in enhancing our channel ecosystem through driving incremental business.

- Worked closely with other departments to deliver a full end-to-end HP solution.

Account Manager at Canon Emirates
  • United Arab Emirates - Abu Dhabi
  • April 2012 to November 2012

- Achieved targets by selling products and professional solutions to new customers across the UAE.

- Constantly developed and maintained strong relationships with customers.

- Performed daily cold calls to acquire new prospects.

- Actively sought relevant information to stay ahead of the competition.

Education

Bachelor's degree, Economics
  • at American University of Beirut
  • June 2011

Specialties & Skills

Customer Orientation
Branding
Marketing
Communication Skills
MS Word, MS Excel, MS Powerpoint
Relationship Buiding
Business Development
Marketing
Time management
Hootsuite
Google Analytics
Google Adwords

Languages

English
Expert
Arabic
Expert
French
Beginner

Training and Certifications

Google Digital Garage (Certificate)
Date Attended:
May 2018
Hubspot Inbound Certificate (Certificate)
Date Attended:
August 2018
Valid Until:
September 2019
Google Adwords Search Certificate (Certificate)
Date Attended:
May 2018
Valid Until:
May 2019
Hootsuite Platform Training (Training)
Training Institute:
Hootsuite
Date Attended:
August 2018

Hobbies

  • Acting
  • Comedy
  • Singing
  • Basketball
  • Guitar