Siddhartha Choudhury, Marketing and Technical Associate

Siddhartha Choudhury

Marketing and Technical Associate

DigiLab

Location
United Arab Emirates - Dubai
Education
Master's degree, Marketing
Experience
4 years, 6 Months

Share My Profile

Block User


Work Experience

Total years of experience :4 years, 6 Months

Marketing and Technical Associate at DigiLab
  • Singapore
  • July 2013 to February 2014

Responsibilities:
• Managing the online marketing and technology requirements for our clients

Highlights:
• Creating and managing Pay Per Click, Global Display Network, Re-marketing and Facebook Campaigns
• Handled four client accounts based out of Singapore
• Increased market presence for clients by over 100%
• Web traffic boosted over 90%
• Successfully built and managed client website using Wordpress

Global Online Marketing Trainee at Rocket Internet GmbH
  • Singapore
  • November 2011 to April 2013

Rocket Internet GmbH (www.foodpanda.com) Singapore
Global Online Marketing Trainee Nov, 2011-Present
• Was successful in increasing sales through SEM (Search Engine Marketing), GDN (Google Display Network), FB (Facebook) campaigns by 56.34% for South East Asia.
• Optimised the routine sales analysis procedure and web traffic methods.
• Initiated affiliate marketing for the company using the Commission Junction www.cj.com
• Led implementation of in store promotion to boost sales by 10% in a week.

Summer Internship Online Marketing at Incture Technologies Pte
  • Singapore
  • June 2012 to July 2012

Incture Technologies Pte. Singapore
Summer Internship Online Marketing June 2012-July 2012
• Undertook Social media marketing and email marketing which resulted in branding and acquiring more customers.
• Formulated a detailed roadmap for the company.

Test Engineer and System Engineer at Infosys Technologies Ltd
  • India
  • December 2009 to September 2011

Infosys Technologies Ltd. India
Test Engineer and System Engineer Dec 2009-Sept2011
• India Sin Implemented STLC for North Western Mutual, completed system, functional and regression testing two weeks before deadline.
• Led a team of three to automatize the database management system for Cummins Inc. using APEX (Oracle Application Express)
• Developed processes for mining data from old databases to prepare for transition to new system.

Software Engineer at AndolaSoft Ltd
  • India
  • June 2009 to December 2009

AndolaSoft Ltd. India
Software Engineer June 2009-Dec 2009
India Sin
• Developed online database systems, JAVA apps protocols and Apps migration.


ADDITIONAL
• Fluent in English, Hindi, Odiya
• Participated in National level Putting the shot
• Held rank of Sergeant in National Cadet Corps
• Cleared All India Talent Search Examination
• Won national level painting competition


DECLARATION
I hereby declare that all the particulars furnished above are true to the best of my knowledge and belief.

Education

Master's degree, Marketing
  • at James Cook University
  • June 2013

James Cook University Singapore Master of Business Administration, Marketing June, 2013

High school or equivalent,
  • at Institute of Technical Education and Research
  • May 2009

Institute of Technical Education and Research India

Bachelor's degree, Electronics and Telecommunication
  • at Institute of Technical Education and Research
  • May 2009

Bachelor of Technology, Electronics and Telecommunication May, 2009 Delhi Public school India

High school or equivalent,
  • at Delhi Public School
  • April 2005

C.B.S.E April, 2005

Specialties & Skills

Analytics
Social Marketing
Google Adwords
Adobe Photoshop
DATABASE
DATABASE MANAGEMENT
DATABASES
ENGINEER
MARKETING
REGRESSION TESTING
TEST ENGINEER
TESTING
Brand Management
Marketing Communication
Online Marketing

Languages

Hindi
Expert
English
Expert