Sugandha Singhvi

Marketing Coordinator at Chestertons

• United Arab Emirates - Dubai
• September 2016 to January 2017

Together with the Head of Marketing put together a strategy for social media communication.
Manage the day to day running of all Chestertons social media channels across GCC and show positive ROI by increasing engagement, likes, leads etc setting up ad campaign and target the ads to right audience.
Use social listening tools and Google alerts for selected keywords
Work closely with the Marketing team to generate leads for the Sales team through the use of various digital platforms including EDMs, SMS, etc Work on the website revamp, website advertising, SEO, Adwords strategy and Google Analytical reporting
Drive online traffic to Chestertons MENA websites
Work closely with sales and leasing teams on Propspace CRM system.
Manage strategic relationships with ATL/BTL suppliers.
Analyzing real estate/ competitors and planning the strategy for social and Digital media.
Setting up email campaign (Landing page and Newsletter design)
Explore Database management solutions
Writing/ sourcing creative and interesting content for digital and social media
Conceptualize innovative solutions to market new exclusive projects for all divisions; London, International, Dubai, Ajman, Abu Dhabi, Qatar, Saudi Arabia
Monitor effective KPI benchmarks of social media
Arrange proper tender to validate media buying items and cover the tender result with agreement and rate card in place.
Perform spend analysis to identify cost saving opportunities

Marketing & Communications at Osprey Real Estate

• United Arab Emirates
• February 2015 to July 2015

Marketing Specialist at Gold Coast Real Estate

• United Arab Emirates
• August 2015 to April 2015

Marketing Executive at Automation Specialist India Pvt. Ltd

• United Arab Emirates
• September 2013 to March 2013

Business Development & Marketing at Automation Specialist India Pvt. Ltd

• United Arab Emirates
• October 2012 to September 2012

Chestertons, Dubai
•Together with the Head of Marketing put together a strategy for social media communication.
•Manage the day to day running of all Chestertons social media channels across GCC and show positive ROI by increasing engagement, likes, leads etc setting up ad campaign and target the ads to right audience.
•Use social listening tools and Google alerts for selected keywords
•Work closely with the Marketing team to generate leads for the Sales team through the use of various digital platforms including EDMs, SMS, etc Work on the website revamp, website advertising, SEO, Adwords strategy and Google Analytical reporting
•Drive online traffic to Chestertons MENA websites
•Work closely with sales and leasing teams on Propspace CRM system.
•Manage strategic relationships with ATL/BTL suppliers.
•Analyzing real estate/ competitors and planning the strategy for social and Digital media.
•Setting up email campaign (Landing page and Newsletter design)
•Explore Database management solutions
•Writing/ sourcing creative and interesting content for digital and social media
•Conceptualize innovative solutions to market new exclusive projects for all divisions

Intern at JK Masters&Careers

• May 2012 to July 2012

Marketing Research at JZDUSSL

• India
• April 2012 to June 2012

Designer

• India
• to

new startup company

•Planning & Execution: Business development, Marketing strategies
•Market Research for the best wholesalers in and out of Rajasthan, coordinate with them and fix the deal after negotiation
•Supply Chain Management
•Brand Management: Branding through marketing activities
•Handling overall operations of the company
•Prepare posters, creative advertisement for the company
•Search for the upcoming exhibitions and apply for the best among all
•Handle tasks during exhibition which includes advertisements through pamphlets distribution, classifieds ads, word of mouth publicity.
•Design Business cards, polybags, banner, bill book, price tags, Pamphlets, brochures for the company
•Handles the account for exhibition sale.