Business Development Manager MENA
Eton Institute
Total years of experience :12 years, 7 Months
- In partnership with the Sales Director responsible for the daily revenue generation and operation of the Corporate Sales Department.
- Establish business relationships and from relationships build business for the delivery of Corporate Training.
- Build and maintain relationships with business partners.
- Manage and negotiate commercial conditions.
- Assess and scout markets for opportunities and comparison.
- Develop an action plan for the achievement of the yearly sales budget, through the definition of specific commercial actions.
- Manage all activities related to accounts receivables.
- Strictly monitor support budget expenses and create relative purchase orders.
- Perform presentations in the area/market of reference.
- Manage hiring process of business development executives
- Manage, coach and motivate sales team and co-ordinators.
- Update internal analysis/reporting.
- Evaluating and managing distributors for the UAE and Middle East region and expand into new territories
- Develop and implement the Commercial Strategy
- Develop and implement the Brand Development Strategy pertaining to the region
- Defining the overall development strategy of Payot and CMS for the region
- Set and implement of Sales targets and Treatment targets
- Forecasts, promotional plan & local developments
- Retail price strategy
- Media & PR
- Defining the marketing strategy per country
- Product launches and assortment
- Coordinating with after sales service to ensure the brand reputation and customer’s satisfaction is delivered
- Promote brand equity
- Monitor achievement brand wise sales, profit and turnover objectives
- Preparing buying forecast plan, Brand presentation
- Develop Brand advertising & Promotion strategy based on inputs provided by the team and in consultation with the International Marketing Team and Commercial Manager
- Preparing Creative brief and media plan with regards to advertising and PR
- Implement regional marketing plans including media placement, events, sponsorships and PR
- Track and monitor the impact of the promotional campaigns
- Ensure assistance to the outlets in terms of product knowledge, promotion materials, special campaigns, pricing, etc. to assist outlets to meet sales targets
- Monitor brand merchandising in the outlets
- Monitor stock, and arrange for re-distribution, based on the demand and the demand planning schedule
Provide guidance to the team in terms of product selection, product pricing in outlets, re-ordering of stocks, etc
- Ensure Training & development of team members & identify successors for this position
- Develop and maintain relationship with the suppliers and negotiate best prices and supply terms
- Analyse market research and survey reports, and take corrective measures for the brands
- Ensure daily, weekly, monthly and annual reports are prepared and distributed to all relevant
