Umer Sohail

Strategic Campaign Manager at Prestige Communications Pvt Ltd.

• Pakistan - Karachi
• My current job since August 2015

The first to build & strengthen Prestige Grey's Digital Arm. My job scope spreads from 'analysis & pitch' to 'strategy and execution'.

Responsibilities
- Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.
- Strategic Consulting, including business plan & sales strategy development.
- Liaison between the clients and the contractors
- In charge of business growth, sales, project management and digital marketing SEO.
- Managing the Social Media Accounts for the clients.

Digital Marketing Strategist at Paklap

• Pakistan - Karachi
• My current job since March 2011

• Develop unique strategies built upon current client strategies within
the digital arena to meet/exceed objectives.
• Execute projects to be high quality, on time and cost-effective/on budget
• Foster timeline development and monitors progress, ensuring deadlines
are met.
• Manage overall project scope and ensure staffing assumptions adhere
to budget.
• Manage client expectations, bringing issues/concerns to clients' attention
before they become problems, offering potential solutions, and advising of
potential delivery delays.
• Manage work and professional development of assigned project
manager(s).
• Work with project managers to ensure team is aligned to client
requirements.
• Proactively keep abreast of assigned clients' marketing and media plans,
and provides technological solutions including rich media, site
optimization, promotional ideas, mobile, social networks, viral, etc.
• Write communication briefs, ensuring that creative and media are
effectively integrated.
• Manage research studies that yield rich insights into consumer online
behavior and key motivational/attitudinal behavior.
• Develop a total understanding of online target audience and mindset
modes.
• Write and transmit conference reports to clients and agency teams.
• Review statements and estimates of work prior to client review.
• Provide campaign performance reporting and analysis to clients.
• Ensure accountability is established during the project planning process.

Product Marketing Manager at Quickstart Pvr Ltd

• Pakistan - Karachi
• September 2019 to February 2020

Product Marketing Manager at Quickstart Pvt Ltd

• Pakistan - Karachi
• September 2019 to February 2020

SEO Manager at Express News

• Pakistan - Karachi
• June 2018 to July 2019

Digital Marketing Manager at Arpatech Pvt Ltd

• Pakistan - Karachi
• June 2017 to June 2018

Digital Marketing Manager at Arpatech Pvt Ltd

• Pakistan - Karachi
• June 2017 to June 2018

Assistant Manager (Product Development) Web Marketing at Tradekey Pvt LTD.

• Pakistan - Karachi
• October 2012 to May 2015

Managing 4 Projects

• IFS
• VIP Services
• VIP SD Blog Network
• TKDigitals

Responsibilities:-

 Manage a team of 14 associates
 Partially leading a team of 85 associates for "VIP SD Blog Network"
 Regularly Get the work Done
 Maintain work flow
 Resolve conflicts/errors
 Research for Development & Betterments
 Manage the network
 Keep intact with Departmental Team leads/HoDs
 Optimize current work procedures to produce better results

Social Media & Search Engine Marketer at Ashley Hair Company

• Pakistan - Karachi
• August 2012 to October 2012

- Running FB Adverts
- FB Viral Marketing Capaign
- Twitter Marketing
- Running Adwords Campaigns on Google

SEO at Mind Logics

• Pakistan - Karachi
• July 2012 to October 2012

SEO

SEO Expert at Mint Twist

• Pakistan - Karachi
• July 2012 to September 2012

Website Analysis
Plotting Link Building Strategies
Link Building
Link Optimization
Content Writing
etc

Lead SEO at SIHADS

• Pakistan - Karachi
• January 2012 to July 2012

Responsibilities
 Making Plans for Executions
 Discussing the requirements with the Developers and Designers
 Guiding the Content Writers & Getting Content written by Writers
 Edit and Optimize the Content
 Explain Linking Strategy to Link Builders
 Evaluate the built links
 Identification of Users Intent of Search
 Keyword Research & Analysis
 Competitor Analysis
 Suggesting Required Changes
 Meta Tags
 Google Analytics Integration & Analysis
 Google Webmaster Integration & Analysis
 Finding Potential Resources to Use
 Testing various channels for strengthening the link
 SERPs
 Special Attention to Non-Ranking Keywords

SEO at Kalsoft

• United Arab Emirates
• November 2010 to May 2012

Back Office Department:

* On Page Optimization
* Keyword Research and Analysis
* Meta tag Optimization
* Service Delivery

SEO at BMC South Asia

• Pakistan - Karachi
• December 2011 to March 2012

Project: Halaltamweel

SEO & Leading the Content Team

SEO at Marie Bruns

• Pakistan - Karachi
• January 2011 to January 2011

 Making Plans for Executions
 Discussing the requirements with the Developers and Designers
 Guiding the Content Writers & Getting Content written by Writers
 Edit and Optimize the Content
 Explain Linking Strategy to Link Builders
 Evaluate the built links
 Identification of Users Intent of Search
 Keyword Research & Analysis
 Competitor Analysis
 Suggesting Required Changes
 Meta Tags
 Google Analytics Integration & Analysis
 Google Webmaster Integration & Analysis
 Finding Potential Resources to Use
 Testing various channels for strengthening the link
 SERPs
 Special Attention to Non-Ranking Keywords

Data Entry Operator at Gerry's Group of Companies

• Pakistan - Karachi
• July 2010 to October 2010

Updated the eHR