Product Manager
Videocon Industries Ltd
Total years of experience :8 years, 11 Months
Team Building & Motivation
•Managing strategic relations with business partners
•Fast moving goods (radios / DVDs / Memory Cards/ Chips/ CD ROM/ RAM, small appliances etc. Which needs different channel)
•Brand Building & Operations in FMCG, retail & real estate properties under management. Logistic.supply.chain.management
•Change Management
•Strategy Planning & Execution
•Business Development for sustaining business
•Demand Generation & Promotion
•Agency Development
•Negotiation and Impact
•Driven to succeed and excel
•Organization building
•Innovative in thought and solutions
•Effective business negotiations
•Team Management & Mentoring
•Building powerful teams
•Executive Coaching
•Product Development &Training
•Channel Management
•Budget Control & Savings
Handled all the media/out of home planning & buying for West Region in order to increase brand visibility & Sellout Management from exclusive stores.
•Proper utilization of media according to the market situation/need to enhance the impact of Marketing.
•Area wise & target segment wise product planning. Target for exclusive / brand store openings.
•Finalization of all consumer schemes at local level & ensure proper management.
•New product launches campaign with high reach within the available resources
Responsible for overall growth of Chhattisgarh Branch Profit /Center Management.
•Responsible for target achievement for Audio Video and Home Appliances Products.
•Achieved a value growth rate of more than 50% percent. Handled 4 No’s of ASM’s and 3 Sales executive, One Branch Marketing Coordinator and one Branch Commercial head and totally 26 No’s of off role personnel’s towards Growth and Target achievement.
•Responsible for all accounts related matters AR’s OD’s etc Branch Budget Utilization and Expense Management.
Key Achievements -
•Opened Three numbers of Samsung Digital Plazas
•Given a growth of 50% value over 2008 and 150% growth in LCDs More than the regional growth rate
•Gained 38 % Market share for LCD’s in CG No. 1 Brand (tenure Jan to March 2010 as per ORG report
Responsible for Sony Consumer Audio & Video Channel Sales in the Chhattisgarh State.
•Appointed Sony World / Sony Center in Raipur, New Distributor for DI Raipur-up country and Sony Ericsson World at Raipur, Sony Exclusives at Raigarh, Bhilai, Korba and Bilaspur.
•Responsible for IT-VAIO Sales (laptops) for Retail Outlets in Sony Stores- Chhattisgarh.
•Handled Retail Chain business (Mobile Division) for Mobile Stores and Sony Ericsson Business.
Key Achievements -
•Inaugurated 4 Sony Exclusive Stores in CG. two mobile stores and One Sony Center in Raipur.
•Given a growth of 48% value over 2007 &130% growth in Camera Business More than the Branch growth
Responsible for reach expansion and extraction.
•Successfully launched new products and achievement of targets
•Distribution / Channel Management.
Achievements -
•Was able to project a revenue growth of 45% (04 over 03 -Jan to Dec )
•Received a foreign tour as an incentive for Half yearly (H1-04) performance (04).
•Received Foreign tour (Singapore) as an incentive for May-June-July performance (05). Able to project a revenue growth of 25% (over
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Science stream