Wassim Al-Hourani, Sales Manager

Wassim Al-Hourani

Sales Manager

Sidra Group

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Administration And Business Administration
Experience
9 years, 11 Months

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Work Experience

Total years of experience :9 years, 11 Months

Sales Manager at Sidra Group
  • United Arab Emirates
  • July 2015 to September 2019

• Market Expansion Strategy: Develop and execute comprehensive market expansion strategies for kitchens, sanitary ware, and building materials in Saudi Arabia, UAE, and Oman. Identify growth opportunities, target market segments, and geographic regions for expansion.
• Branch Management: Oversee the operations of multiple branches across Saudi Arabia, UAE, and Oman, ensuring alignment with company objectives, sales targets, and customer service standards. Provide leadership, guidance, and support to branch managers and sales teams to drive performance and achieve sales goals.
• Client Relationship Management: Cultivate and maintain strong relationships with key clients, developers, contractors, architects, and consultants in the kitchens, sanitary ware, and building materials sectors. Act as a primary point of contact for major clients, addressing their needs, resolving issues, and ensuring customer satisfaction.
• Sales Team Leadership: Provide leadership and direction to sales teams across multiple branches, including recruitment, training, coaching, and performance management. Set clear sales targets and objectives, monitor performance metrics, and provide support to achieve sales goals.
• Strategic Planning and Forecasting: Develop strategic sales plans and forecasts for each market and branch, considering market trends, competitive dynamics, and company objectives. Regularly review and adjust strategies to capitalize on emerging opportunities and mitigate risks.
• Cross-Border Collaboration: Foster collaboration and coordination between branches in Saudi Arabia, UAE, and Oman to leverage synergies, share best practices, and optimize resource allocation. Facilitate communication and information sharing to enhance overall sales performance and eficiency.
• Product Portfolio Management: Ensure efective management of the product portfolio for kitchens, sanitary ware, and building materials across all branches. Monitor inventory levels, product mix, and pricing strategies to maximize profitability and meet customer demand.
• Budget Management: Develop and manage budgets for sales activities, marketing initiatives, and branch operations in Saudi Arabia, UAE, and Oman. Monitor expenses, analyze variances, and take corrective actions to ensure budget compliance and financial performance.
• Market Analysis and Competitive Intelligence: Conduct regular market analysis and competitive intelligence gathering to stay informed about industry trends, competitor activities, and customer preferences. Use insights to adjust sales strategies, product oferings, and pricing tactics accordingly.
• Compliance and Quality Assurance: Ensure compliance with regulatory requirements, industry standards, and quality assurance protocols for kitchens, sanitary ware, and building materials. Monitor product quality, safety standards, and customer satisfaction levels to uphold the company's reputation and brand integrity.

Manager / Relationship Manager at Al Thuraiya Group
  • Qatar
  • June 2004 to November 2009

• Holding the position of Relationship Manager for 4 years and get promoted to the position of Sales Manager
• Develop and implement a Successful sales strategy Plan
• Delegate responsibility for customer accounts to sales personnel
• Coordinate sales action plans for individual salespeople
• Oversee the activities and performance of the sales team
• Ensure sales team has the necessary resources to perform properly
• Monitor the achievement of sales objectives by the sales team
• Liaise with other company functions to ensure achievement of sales objectives
• Evaluate performance of sales staf
• Assist with the development of sales presentations and proposals
• Coordinate and monitor online sales activity
• Investigate lost sales and customer accounts
• Track, collate and interpret sales figures
• Forecast annual, quarterly and monthly sales revenue
• Generate timely sales reports
• Provide feedback, support and coaching to the sales team
• Plan and direct sales team training
• Develop pricing schedules and rates

Education

Bachelor's degree, Administration And Business Administration
  • at Lebanese American University
  • March 2004

Specialties & Skills

Feedback
Management
Business Development
Training
OPERATIONS
MANAGEMENT
LEADERSHIP
CUSTOMER SATISFACTION
COMPETITOR ANALYSIS
LEVERAGE
BUSINESS DEVELOPMENT
RELATIONSHIP MANAGEMENT
MARKET ANALYSIS

Languages

French
Expert
Arabic
Expert
English
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