Assistant Professor
Business Breakthrough University – Bond University Australia – Graduate School of Business
Total years of experience :5 years, 8 Months
• Co-teaching courses in Marketing.
• Leading discussions on current business trends, theories, and applications for Japanese and international students.
• Providing feedback on writing drafts and methodological frameworks.
• Conducting research in the business field to contribute to the developing capabilities of businesspeople and companies.
• Presenting at academic conferences and creating conference publications.
• Supporting colleagues to improve subjects and the curriculum of the university.
• Attending academic and administrative committees of the university.
• Developing lesson plans and coursework, assigning and evaluating projects, and creating exams for the course.
• Helped with the launching of the ENOWA brand which is a subsidiary of NEOM.
• Helped with the launching of the rereign’s first Hydrogen Innovation and Development Center, as part of the ENOWA brand launching.
• Leading the creative side of projects and supporting the business development team with creative input, client meetings, presentations, and proposal writings.
• Working closely with development teams to ensure that design specifications are implemented.
• Effectively communicating research findings, conceptual ideas, detailed design, and design rationale both verbally and visually.
• Increasing the sales of the brand compared to previous years.
• Managed to increase sales by 20% in 2021 in comparison to 2020.
• Creating successful marketing campaigns that meet the company's KPI.
• Creating and designing strategies and marketing plans for the company.
• Managing Scrub ‘N social media accounts and creating content for these accounts.
• Presenting ideas for new campaigns
• Identifying points of improvement in the brand images that resulted in an increase in both sales increase and customer loyalty.
• Participating in product development and packaging design.
• Conducting market research to promote the brand in its niche market.
• Managing the marketing team which consists of a graphic designer, marketing assistant, and customer service specialist.
• Monitoring current campaigns, ensuring their staff meet deadlines and complete necessary tasks.
• Designing and launching the Scrub N E-commerce website, which provides a better user experience.
• Conducting sales and product knowledge seminars.
• Coordinating with the sales team and other departments to produce effective strategies
• Evaluating important metrics that affect the brand's website traffic, sales, and target audience.
• Monitoring and analyzing competitive activity and market trends.
• Launching new branches in Al-Khobar and Jeddah City and Riyadh
• Contributed to the launching of the new model of Isuzu D-Max (pick-up truck) into the Middle Eastern Market.
• Designed an SEO strategy for dealers’ websites.
• Collected data on automotive consumers, competitors, and the marketplace, as well as consolidating information into actionable items, reports, and presentations.
• Provided competitive analysis on various automotive companies’ market offerings, identifying market trends, pricing and business models, sales, and methods of operation.
• Conducted market research to promote the Isuzu brand and diesel engines in the Saudi market.
• Acted as the point of contact between Saudi dealers and Isuzu manufacturers in Thailand and India.
• Participated in the digital marketing activities of Isuzu Arabia.
• Analyzed digital data to draw key recommendations around website optimization.
• Coordinated with dealers’ sales team to create marketing campaigns for the Isuzu brand.
• Monitored key online marketing metrics to track success.
• Had monthly meetings with dealers to update the orders and inventory for the upcoming months.
• Conducted sales and product knowledge seminars.
• Communicated with current and potential fleet customers to negotiate deals.
• Met with Isuzu dealers to discuss Isuzu products and points of improvement.
• Arranged incentive trips for Isuzu loyal customers.
• Identified and recommended business opportunities to the task force team.
• Traveled and coordinated between Middle Eastern countries and the main office in Tokyo.
• Prepared materials that introduced students to basic theories and concepts related to marketing and consumer behavior in international and domestic markets.
• Led lectures and activities that explored how marketing is constructed and perceived differently across international and Japanese markets.
• Advised and guided students in the preparation and creation of marketing reports and proposals.
• Assessed case study assignments, papers, and examinations that asked students to prepare marketing plans for their own products and how to promote these products in different markets.
• Developed lesson plans and coursework, assigned and evaluated projects, and created exams for the course.
• Adept at providing detailed instruction in marketing strategies.
• Specialized in delivering engaging lectures that interacted with the students and presented required course materials and subject matter.
Assisted and served as a teacher assistant to my professor. Assisted my Ph.D. supervisor with the master’s students’ graduation theses. Conducted statistical analysis for my supervisor’s research.
• Orchestrated extensive research on competitive companies of the same field and research potential new markets.
• Created personalized plans and programs to facilitate a personalized approach to the work environment.
• Planned administrative and office support activities for the clinic.
• Resolved administrative problems and inquiries.
• Handled requests for information and data.
• Verified patients' insurance.
• Provided quality customer service to patients.
• Handled billing and bookkeeping.
• Delegated tasks between the clinics.
• Recruited and trained staff.
• Identified achievable goals for the team.
• Supervised, motivated, and monitored team performance at the stores.
• Applied effective methods of recruiting, screening, interviewing, and hiring top employees for the company.
• Maintained detailed documentation of the company's mystery shopper’s data.
• Data analysis of the mystery shoppers’ inputs on the stores.
• Communicated new policies and matters regarding the mystery shoppers’ team.
Master's of Business Administration