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William Rasmussen-Dean, Head of Sales & Operations

William Rasmussen-Dean

Head of Sales & Operations·GymNation (Convienience GYM LLC)

United Arab Emirates

High school or equivalent, HNC Business Management

Work experience

Total years of experience: 18 years, 1 months

Head of Sales & Operations

January 2018 - Present

GymNation (Convienience GYM LLC)

Dubai, United Arab Emirates

January 2018 - Present

*Responsible for marketing, lead generation and management of the sales team, generating in excess of 11, 000 members whilst retaining circa 8, 000 members up to October 2018.
*Effective management of the flagship 45, 000sqft site including all day to day operations.
*Daily reporting of check in figures, cancelations, default payments, default collections, turnover, new members and repeat payments.
*Effective lead management of active leads distributed to the sales team.
*Organising and liaising with suppliers and contractors.
*Organising and attending meetings and agreements with corporate partners within Dubai including Emirates, Apple, MBC, GEMS, Dubai Government, Dubai Police, Transguard and more.
*Effective complaint handling, introducing measures to minimise repeat issues, staff training around customer care, customer retention and generating referral business.

Company industry:
Sports & Outdoor Activities
Job role:
Management

General Sales Manager

January 2017 - December 2017

Hartwell PLC

Sheffield, United Kingdom

January 2017 - December 2017

* Multi-Franchise site, Ford, Citroen, Peugeot, MG, Sports & Leisure and Commercial Vehicles.
* Lead, supervise and co-ordinate the activities of Sales and management team to ensure maximum direct selling time across all avenues.
* Effective handling of all sales activities and maximum effort to achieve departmental goals in a timely manner.
* Develop and agree Sales Plans and Budgets to achieve financial, marketing and sales targets.
* Develop and interpret Company policies; analyse and resolve all related problems.
* Provide guidance and training to Sales Staff to improve their job performance.
* Deal with employee discipline, appearance, timekeeping and absences.
* Handle all stock management - purchase and disposal.
* Achievement of new and used car budgets consistently.

Company industry:
Financial Services
Job role:
Management

Audi New Car Sales Manager

January 2016 - December 2016

JCT Audi Division

Sheffield, United Kingdom

January 2016 - December 2016

* In house accreditation scheme passed with a score of 98%.
* Responsible for management and development of 13 Sales Staff and 2 Showroom Managers.
* 67% used car and 55% new car accredited Sales Manager with Audi and VWG.
* Developed Audi CSS score well in excess of national average and maintained throughout the year, scored individually and independently on over 750 retail units.
* Understanding and implementing process’s in preparation for stringent HSO audits, successfully passing the 2 that were undertaken in the year.
* Preparing concise and timely sales reports and plans.
* Achievement of budget consistently throughout financial year.
* Successful implementation of brand standards, increasing revenue, customer retention and balance scorecard.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Sales Manager

January 2014 - December 2015

Hartwell PLC

Sheffield, United Kingdom

January 2014 - December 2015

* Developed sales process and team ethos to increase customer satisfaction score above national average, removing the franchise from consultation stages for both franchises.
* Relationship building with both manufactures following period of diminished responsibility, increasing unit sales, budget achievement and annual contract plans.
* Achieved a CSI score of 97.5% achieving the highest earning banding available and returning £19, 340 during first 3 months with Nissan.
* Within 3 months moved Nissan forward with CSI improving the position from being in the bottom 10 dealers in the country to being in the top 20 out of 115+ dealers.
* Achieved top banding with a total sales volume of 57 retail units against a target of 45 returning £48, 351 during first 3 months.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Business Manager

April 2013 - January 2014

Hartwell PLC

Sheffield, United Kingdom

April 2013 - January 2014

* Multi Franchise site, Ford, Citroen, Peugeot, MG, Nissan and Commercial Vehicles.
* Managed a team of 16 Sales Staff across five separate franchises in a dealership delivering in excess of 2000 vehicles a year with a 50/50 split on new and used.
* Ensured outstanding customer service throughout the buying experience.
* Ensured full training programme was implemented to comply with FCA regulations for all customer facing staff members.
* Attended monthly meetings at the Company’s Head Office with directors to discuss performance of the dealership and the group as a whole, agreeing what actions were needed to be put in place to move each dealership forward.
* Moved the business from £350 per unit F&I to in excess of £400 per unit Finance & Insurance on used vehicles over the 9 month period.

Company industry:
Financial Services
Job role:
Management

Sales Executive/Internet Specialist

December 2009 - April 2013

Hartwell PLC

Sheffield, United Kingdom

December 2009 - April 2013

* Followed the Company’s 13-step sales process from initial enquiry through to order take, delivery, follow up and gaining a referral.
* 98% customer satisfaction on surveys undertaken.
* Highest profit earning Sales Executive within the dealership returning £267, 171 profit and 242 retail units from December 2011 to March 2013.
* Undertook the role of Internet Specialist, managing social media platforms, online advertising though all partner websites for all on site stock vehicles.
* One of two Executives to generate in excess of £30k profit in a single month.

Company industry:
Automotive Dealership & Distributor
Job role:
Sales

Sales Assistant/Wireless World Specialist

May 2008 - November 2009

The Carphone Warehouse

London, United Kingdom

May 2008 - November 2009

* Part of the initial roll out scheme for “Wireless World” initially launched in Oxford Street, London. The original team consisted of 20 people from around the UK who were developed to work with stores to increase revenue in areas relating to interactive and social communication.
* Provided a shop floor service to the general public ensuring they had world class in-store experience.
* Responsible for staff training in relation to fixed and mobile internet, tablets, laptops, routers, media hubs and wireless home sound systems.
*Highest performing sales assistant within market area.

Company industry:
Telecommunications
Job role:
Sales

Education

The Grimsby Institute Hull University

June 2009

June 2009

High school or equivalent, HNC Business Management

United Kingdom

GPA (percentage): 85%

GPA (percentage): 85%

Pass and merit in: Marketing Managing Financial Resources & Decisions Organisations & Behaviours Business Environment Employee Relations Common Law Research Project Managing Professional Development Managing Activities to Achieve Results Advertising & Promotion

Toll Bar Business & Enterprise College

June 2004

June 2004

High school or equivalent, GSCE'S

United Kingdom

English Maths History Physical Education Science Information Technology

Skills

Listener
Expert
Listener
Expert
Leadership
Expert
Leadership
Expert
Communicator
Expert
Communicator
Expert
Management
Expert
Management
Expert
Sales
Expert
Sales
Expert
POSITIONING
Expert
POSITIONING
Expert
SALES MANAGEMENT
Expert
SALES MANAGEMENT
Expert
SALES
Expert
SALES
Expert
MICROSOFT OFFICE 98
Expert
MICROSOFT OFFICE 98
Expert
RETAIL
Expert
RETAIL
Expert
HUBS
Expert
HUBS
Expert
LAPTOP COMPUTERS
Expert
LAPTOP COMPUTERS
Expert
DELIVERY
Expert
DELIVERY
Expert
PERFORMANCE MANAGEMENT
Expert
PERFORMANCE MANAGEMENT
Expert
MEETING FACILITATION
Expert
MEETING FACILITATION
Expert

Languages

English
Expert