Yasser Masoud, Digital Marketing Manager

Yasser Masoud

Digital Marketing Manager

Majdi Food

Location
Kuwait
Education
Bachelor's degree, commerce&business administration
Experience
17 years, 9 Months

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Work Experience

Total years of experience :17 years, 9 Months

Digital Marketing Manager at Majdi Food
  • Kuwait - Al Kuwait
  • My current job since December 2015

- Prepare the annual digital marketing plan for the company according to the goals defined by the CEO & Regional Manager.
- Social Media Marketing ( launching ads on Instagram & Facebook)
- Social Media Management, put the plan of managing&increasing the number of followers for the accounts of the company.
- Coordinate with the celebrities of social media.
- prepare the plan of launching new items.
- increase the awareness of Majdi Brand online.

Digital Manager at Media Gallery Agency
  • Kuwait - Al Kuwait
  • July 2014 to December 2015

- Handling different aspects of Digital Advertising like (Google Ads - Social Media Marketing).

- Planning the media campaigns and handling its Execution

- Meet with new clients and arrange proposals.

Sales Manager at knockbook
  • Kuwait
  • May 2013 to July 2014

• Maintain contacts on different levels within client organizations to gain a greater understanding of the clients business model
• Excellent analytical, organizational, interpersonal, communication and people management skills
• Responsible for all Sales in MENA
• Determine priorities and initiate action to achieve financial projections.
• Review performance benchmarks and current trends to project future sales, determine profitability, and build revenue strength. .
• Sales of Digital products and other services in MENA region in coordination with Head of Sales MENA and in compliance and knockbook’s sales strategy
• Monitor competitive activities, identify customer future needs; build up a strong link to the Product Marketing / Management
• Negotiate with very high ranking public and private sector staff
• Close deals and sign sales and maintain contracts with direct customers.

Excutive Manager at Q8Ads Online Advertising
  • Kuwait - Al Kuwait
  • January 2011 to May 2013

• Responsible for all issues about the websites of Q8Ads (9 websites including Q8yat.com, 6rb.com, Q8yatnews.com, 6ef.com, 3rbb.net ....)
• Managing a team work of 7 persons, (executives, accountant, data entries, technician)
• Responsible for Q8yat exhibition and all its issues from sales to opening, media, marketing, sponsor issues....
• Working in aspects of online advertising, sales & marketing, execution and management.
• Handling AVR deals and business development issues.
-in touch with most of the websites in the Arab World, along with international and regional websites and portals.
• Provides in-depth pre-sales support to complete the sales process including the analysis of client requirements and potential solutions.
• Understand customer technical needs and identify potential strategies that create a performance based tailor made solution unless otherwise requested.
• Maintain contacts on different levels within client organization to gain a greater understanding of the clients business model
• Managing designated channel business development to ensure sustainable growth and revenue with an annual sales target.
• Market watch, following changes in online media, seeking for new leads.

sales Representative at Q8Ads Online Advertising
  • Kuwait - Al Kuwait
  • August 2008 to January 2011

- Maintaining and developing relationships with existing customers via meetings, telephone calls and emails.
- Develops and implements strategic sales plans to accommodate corporate goals.
- Communicates with outside advertising agencies on ongoing campaigns.
- Defining variations in price, delivery and specifications.
- Negotiating the terms of agreements and closing sales.

Store Manager into Cairo Marriott Hotel at Cairo Marriott Hotel
  • Egypt - Cairo
  • May 2006 to April 2008

Handling different aspects of managing the store like:

Dealing with customers to meet their needs and expectations.

manage the inventory to make sure no shortage into the items.

merchandise the vitrine & the look of the store.

Education

Bachelor's degree, commerce&business administration
  • at Helwan univeristy
  • June 2007

Faculty of commerce and business administration

Specialties & Skills

Online Advertising
Digital Media
Digital Marketing
Marketing
Internet Media
Marketing
Online Media Planning
Adwords

Languages

English
Expert
Arabic
Expert

Training and Certifications

Adwords (Certificate)
ICDL (Certificate)
MS Office (Certificate)

Hobbies

  • Football