Zaid Amasheh

• Lead and execute strategic marketing communications plans across governmental and high-growth sectors, ensuring consistent and impactful messaging that resonated with audiences and stakeholders.
• Develop integrated marketing communications strategies aligned with client goals, guiding internal and external teams to deliver cohesive, brand-strengthening campaigns.
• Spearhead digital marketing initiatives to enhance customer experience, combining data-driven strategies with content creation to drive audience engagement and brand visibility.
• Direct cross-functional teams in crafting marketing communications plans that promote collaboration, maintain brand consistency, and maximize outreach.
• Advise clients on optimizing their content strategies, ensuring alignment with marketing goals, while leveraging digital tools to improve messaging and audience interaction.
• Conduct workshops and coaching to build essential communication skills in teams, focusing on effective content creation, strategic messaging, and enhancing customer engagement.

• Designed and implemented integrated communication strategies, including high-impact campaigns and branded content, to elevate brand awareness, build trust, and foster meaningful connections with diverse stakeholder groups.
• Spearheaded initiatives to align communication objectives with broader organizational goals, ensuring consistency in messaging and brand positioning across all channels.
• Directed the strategy, execution, and optimization of social media campaigns, leveraging data-driven insights and advanced SEO techniques to amplify engagement and drive measurable performance.
• Ensured a dynamic and cohesive digital presence, enhancing visibility and fostering audience loyalty through innovative content and analytics-driven approaches.
• Managed end-to-end crisis communication efforts, developing proactive strategies to mitigate risks and safeguard the organization’s reputation during critical events.
• Designed and executed impactful CSR programs to enhance the organization's community engagement and sustainability efforts, aligning initiatives with corporate values and stakeholder expectations.
• Partnered with non-profit organizations and community leaders to deliver programs that created measurable social and environmental impact, strengthening the company’s commitment to social responsibility.
• Directed strategic planning, budget management, and resource allocation for communication and CSR projects to ensure seamless execution and cost efficiency.
• Built strong relationships with media outlets, partners, and stakeholders to enhance the organization’s visibility and influence in the market.

Developing detailed creative marketing campaigns for all media channels.
Developing digital marketing plans to determine the most effective digital marketing strategies for the business and then put those strategies into action.
Establishing and uplifting marketing goals based on past performance and market forecasts.
Developing up to date content marketing strategy for all social media platforms to build an audience and achieve marketing goals.
Supervision of social media channels in terms content, performance, engagement, moderation, campaigns and production.
Leading the moderation team into successful customer service strategies.
Researching and analyzing market trends, demographics, pricing, competitor products, and other relevant information to form successful marketing & lead generation strategies.
Overseeing the creative development and production of promotional materials, website content, advertisements, and all marketing related projects in order to receive the best quality of what is needed.
Communicating with various vendors, advertising agencies, production houses, and other services to help marketing projects come to fruition.
Working within the department budget to develop cost-effective marketing plans to the most out of it for each product or service.
Adjusting marketing campaigns and strategies as needed in response to collected data and other feedback.
Developing and executing CSR programs as well as conducting periodic program reviews to assess outcomes and effectiveness
Acting as the focal point for the Company's CSR initiatives in geography and building relationships with community partners and key stakeholders

•Content creation, communications materials, and material for social media channels
•Social media marketing
•Communications/marketing strategy
• Analytics
•Audience engagement
•Liaising with other departments
•Analyzing Social Media statistics

• Content creation - writing blog posts, articles, communications materials, and material for social media channels
• Social media marketing - creating, managing and growing the company’s presence
• .Client relations
• Communications/marketing strategy
• Analytics
• Audience engagement
• Liaising with other departments
• Analyzing Social Media statistics

• Provide support for Yahoo Customers through email & chat in English & Arabic, for multiple products and markets.
• Work with engineers & product support team to ensure resolution of the issue.
• Create and maintain help content in English and Arabic.
• Support and interact with outsourced vendor organisations.
• Capable of handling sensitive and/or offensive material.
• Represent Yahoo with the utmost regard for professionalism, empathy, understanding, etiquette and work ethics.
• Exhibit proactive attitude toward potential patterns/opportunities based on information provided by our customers.
• Ensure responses meet or exceed established metrics for response time, quality and customer satisfaction.
• Handle customer refunds for paid services according to procedure and guidelines.
• Additional duties and projects as required.

• Understanding Motorbikes by studying characteristics, capabilities, and features; comparing and contrasting competitive models; inspecting automobiles
• Developing buyers by maintaining rapport with previous customers; suggesting trade-ins; meeting prospects at community activities; greeting drop-ins; responding to inquiries; recommending sales campaigns and promotions
• Qualifying buyers by understanding buyer's requirements and interests; matching requirements and interests to various models..
• Demonstrating Motorbikes by explaining characteristics, capabilities, and features; taking drives; explaining warranties and services.
• Closing sales by overcoming objections; asking for sales; negotiating price; completing sales or purchase contracts; explaining provisions; explaining and offering warranties, services, and financing; collects payment; delivering the motorbike
• Updates job knowledge by participating in educational opportunities; reading professional publications
• Enhances dealership reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments
• Provide personalized customer service of the highest level

Customer Care: JORDAN TELECOM GROUP (ORANGE) (MAR 2011-JUN 2012)
♦ Answer inbound calls as well as assist customers who have specific inquiries
♦ Provide personalized customer service of the highest level
♦ Update the existing databases with changes and the status of each customer/prospective customer
♦ Follow up the calls of the client with clerical duties which includes faxing, filling up paperwork, as well as liaising with other departments