Zed Sumagaysay, Graphic Designer

Zed Sumagaysay

Graphic Designer

Sicuro Group LLC

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Computer Engineering
Experience
2 years, 4 Months

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Work Experience

Total years of experience :2 years, 4 Months

Graphic Designer at Sicuro Group LLC
  • United Arab Emirates - Dubai
  • August 2021 to October 2022

- Conceptualized creative content for static graphics and video requirements
- Created infographics, proposal templates, datasheets and presentation slides for the clients
- Design printed materials such as business cards, flyers, folders, brochures, newsletters, roll-up banners etc. using Adobe Photoshop and Adobe Illustrator
- Responsible for supplier/ vendor coordination for different marketing requirements such as printed materials, digital assets, campaign execution, etc.
- Managed multiple digital projects for brand awareness in social media
- Worked with the brand head in embedding a strong and effective brand value proposition in marketing
- Responsible for photo and video documentation of company social events using Sony A6000 Camera
- Managed website design and functions through WordPress
- Responsible for Sharepoint design and file structure

Marketing responsibilities
- Managed company's social media accounts
- Tracked digital marketing performance through Google Analytics and Google Console
- Oversaw the creation and maintenance of social media content and website content
- Assists with creation of reports for management meeting and townhall

Creatives Project Officer at Home Credit Philippines
  • Philippines - Manila
  • January 2018 to January 2019

Home Credit Philippines - Creatives 2019-2021
Project Management
- Ensured effective project management within the Creatives team including day-to-day task
allocation and workflow within the team using project management tool
- Developed creative and innovative ideas to make the process flow more efficient
- Coordinated with internal and external resources and third parties/vendors for the flawless
execution of projects
- Designed risk mitigation plan and strategies in every project
- Responsible in organizing internal and external events
Branding and Creatives
- Worked with the Brand Head in embedding a strong and effective brand value proposition in
marketing and communication activities
- Strategized and pitch creative concepts to stakeholders to achieve the project's goal
- Helped in developing, implementing, and managing the social media strategy and content calendar
- Helped with marketing plans, advertising, direct marketing and campaigns
Other responsibilities:
- Conducted project review and detailed reports for executive staff
- Identified trends and insights in digital marketing and optimizes spend and performance
based on the insights
- Brainstormed with digital marketing team on new and creatives growth strategies for
brand's online presence
- Managed SAP (System Applications and Products) for the team
- Developed external site for company's CSR campaign using WordPress
- Assisted in pre-production and actual shoot of live stream video production
Multimedia Artist
Home Credit Philippines - Public Relations
- Designed and built creative content to maintain the company's social media presence
- Assisted in mobile app and website design

Education

Bachelor's degree, Computer Engineering
  • at De La Salle University
  • January 2015

CHARACTER REFERENCE Charis Thornton David MacBain

Specialties & Skills

Photography
Coverage
Event Planning
Event Co ordination
Graphic Design
ADOBE PHOTOSHOP
ADVERTISING
BRAND MANAGEMENT
BROCHURE DESIGN
CONTENT MANAGEMENT
CREATIVE DIRECTION

Social Profiles

Hobbies

  • Singing on a choir group
    To sing in a big conference here in UAE