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زيشان زيشان, General Manager - Compliance & Operations

زيشان زيشان

General Manager - Compliance & Operations·Sensus Global

الإمارات العربية المتحدة

ماجستير, Marketing

الخبرة العملية

مجموع سنوات الخبرة: 6 سنوات, 5 أشهر

General Manager - Compliance & Operations

يناير 2024 - حتى الآن

Sensus Global

دبي، الإمارات العربية المتحدة هجين

يناير 2024 - حتى الآن

- Providing end-to-end advisory on entity setup, including jurisdiction analysis and licensing.
- Securing all necessary government approvals, NOCs, and manage client applications with authorities. Developed and implemented robust operational compliance programs, with a strong focus on AML/CFT and Tax (VAT/Corporate Tax) compliance.
- Managing annual renewals, visa processing and ensuring adherence to UAE Labour Law.
- Conducting compliance audits and providing strategic advice on evolving regulations (e.g., Data Protection Law).
- Established key partnerships with multiple Freezones (Dubai, Sharjah, Ajman, RAK).
- Spearheaded the market entry and regulatory setup for 35 clients in highly regulated sectors including Healthcare and IT consulting, securing all necessary approvals from specialized government authorities. Achieved a 100% success rate in timely annual renewal applications for all managed clients, ensuring zero business interruptions.
- Leading all digital marketing efforts including SEO, SEM, and social media, monitoring performance to make data-driven optimizations.

مجال الشركة:
خدمات الاستشارات التجارية

Senior Manager Operations & Compliance

يناير 2024 - أكتوبر 2025

Northwest Clinic Day Surgical

دبي، الإمارات العربية المتحدة

يناير 2024 - أكتوبر 2025

Overseeing daily clinic operations, ensuring 100% compliance with Dubai Health Authority (DHA) regulations,
and maintaining the highest standards ofclient care and safety.
Managing the entire facility operations and optimizing workflows to enhance efficiency and throughput.
Implemented robust cost-control measures that reduced operational expenses by 30% without
compromising service quality.
Developed and monitored key performance indicators (KPIs) for client wait times and procedure volumes,
using datato drive continuous operational improvement.
Spearheaded the launch and integration offive new service lines directly resulting in a 28% increase in client
footfall and generating AED 2.15 Million in new revenue within 12 months.
Led the end-to-end process for hiring and onboarding, building high-performing teams to support new and
existing services.
Drove brand awareness and client referrals through targeted campaigns, strategic partnerships with
physicians, and proactive community outreach.
Managed the marketing budget with a focus on ROI, continuously tracking performance and adjusting
strategies to maximize lead generation and conversion rates.
Led and motivated cross-functional teams (clinical, administrative, marketing) to enhance overall
productivity, operational synergy, and patient satisfaction.

مجال الشركة:
المستشفيات الطبية

General Manager Business Development & Marketing

يناير 2021 - يناير 2024

Shifa International DWC LLC

دبي، الإمارات العربية المتحدة

يناير 2021 - يناير 2024

Cultivated strategic relationships with government entities, hospitals, insurers, and medical tourism firms
across GCC & MENA.
Secured pivotal contracts with major international payers (United Healthcare Global, CIGNA, Bupa Sanitas)
and key Saudi providers (Tawuniya, Saudi Enaya).
Partnered with patient facilitation firms, NGOs, and evacuation companies to access new demographics and
assist high-risk patienttransfers.
Drove market entry into new territories, including Oman, Uzbekistan, and Africa.

Managed a robust client portfolio and represented the hospital at industry conferences to enhance brand
visibility.
Led the transplant and international patient referral program, collaborating with government health
authorities including SEHA (Abu Dhabi, UAE), DHA (Dubai, UAE), and Human Organ Transplant Authority
(Pakistan).
Directed digital marketing campaigns, increasingwebsite traffic by 39%.
Achieved 85% revenue growth (AED 1.8 Million) through strategic business development and market
expansion.

مجال الشركة:
المستشفيات الطبية

Manager Business Development

يناير 2020 - يناير 2021

Shifa International Hospitals Br. Office

دبي، الإمارات العربية المتحدة

يناير 2020 - يناير 2021

Engineered full-funnel marketing strategies aligned with business objectives, achieving 25% revenue growth
(AED 1.2 Million).
Translated market research on industry trends and competitor analysis into actionable plans, identifying new
avenues for patient acquisition and service line promotion.
Managed the marketing budget with an ROI-focused approach, strategically allocating resources across
digital and traditional channels to maximize lead conversion.
Directed comprehensive digital marketing initiatives, including website development, SEO/SEM, content
strategy, and email campaigns, building a robust online presence and generating a sustainable pipeline of
qualified leads.
Secured and cultivated strategic partnerships with major international payers and providers (e.g., CIGNA,
BupaArabia, International SOS), diversifying patient inflow and creating new revenue streams.
Established and led high-value patient referral programs with key institutions like Dubai Hospital, Rashid
Hospital, and Tawam Hospital, strengtheningthe hospitals regional network.
Ensured 100% compliance of all marketing and promotional materials with healthcare regulations (DHA) and
industry ethicalstandards.

مجال الشركة:
المستشفيات الطبية

التعليم

Air University

يناير 2012

يناير 2012

ماجستير، Marketing

باكستان

المعدل التراكمي (نقاط): 3.43 من 4

المعدل التراكمي (نقاط): 3.43 من 4

Skills

Social Media Marketing
Expert
Social Media Marketing
Expert
Healthcare Marketing
Expert
Healthcare Marketing
Expert
Business Development
Expert
Business Development
Expert
Communication Skills
Expert
Communication Skills
Expert
Interpersonal Skills
Expert
Interpersonal Skills
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
DATABASE ADMINISTRATION
Expert
DATABASE ADMINISTRATION
Expert
DESIGN
Expert
DESIGN
Expert
DIRECTING
Expert
DIRECTING
Expert
DOCUMENTATION
Expert
DOCUMENTATION
Expert
GOVERNMENT
Expert
GOVERNMENT
Expert
INSURANCE
Expert
INSURANCE
Expert
MANAGEMENT
Expert
MANAGEMENT
Expert
BUDGET MANAGEMENT
Intermediate
BUDGET MANAGEMENT
Intermediate
BUSINESS OPERATIONS
Intermediate
BUSINESS OPERATIONS
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
HEALTHCARE SERVICES
Intermediate
HEALTHCARE SERVICES
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MARKETING STRATEGIES
Intermediate
MARKETING STRATEGIES
Intermediate
MEDICAL RECORDS
Intermediate
MEDICAL RECORDS
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
PATIENT EVALUATION
Intermediate
PATIENT EVALUATION
Intermediate
Interpersonal Skills
Expert
Interpersonal Skills
Expert
Communication Skills
Expert
Communication Skills
Expert
Business Development
Expert
Business Development
Expert
Healthcare Marketing
Expert
Healthcare Marketing
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert

اللغات

الانجليزية

متمرّس

الأوردو

متمرّس

العضويات

Pakistan Association Dubai

Marketing Consultant

March 2014

التدريب و الشهادات

الشهادات
Professional Certified Marketer

التدريب
Healthcare Leadership
University of New South Wales Australia
Oct 2015
عرض الشهادات
Pocket MBA Course
Skyline University
Jan 2018
عرض الشهادات

الهوايات والاهتمامات

Cooking