Ahmed Bakr

• Crafted integrated marketing strategies across Digital, Advertising, Communications and Creative teams with strong focus on MENA consumer insights
• Managed departmental budgets across monthly, quarterly and annual cycles for a team of 18 marketers
• Led brand positioning and messaging with cultural sensitivity for Arabic-speaking audiences
• Delivered 35% improvement in campaign delivery rates and 20% increase in employee retention over 24 months — using Asana and Slack for team coordination

• Accomplish marketing and sales human resource goals through normal managerial duties, such as recruiting, training, scheduling, coaching and disciplining employees.
• Identify trends and determine system improvements to achieve marketing and sales operational goals.
Mentored a team of 12 junior marketers and sales associates over 18 months, leveraging Salesforce and HubSpot to drive a 30% increase in quarterly lead conversions and
enhance pipeline visibility.
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Facilitated mentorship initiatives for a cross-functional team of 12 over 18 months, utilizing Salesforce and HubSpot to deliver monthly skill-building workshops resulting in
a 22% increase in qualified lead generation and consistent achievement of quarterly sales targets.
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Directed cross-functional team leadership initiatives for 12 staff over 18 months using Salesforce and HubSpot, resulting in a 22% uplift in qualified lead generation and
ongoing attainment of quarterly sales KPIs.

Developing strategies and tactics to boost the company's reputation and drive qualified traffic.
• Deploying successful marketing campaigns from ideation to execution
• Experimenting with various organic and paid acquisition channels.

Developing strategies and tactics to boost the company's reputation and drive qualified traffic.
• Deploying successful marketing campaigns from ideation to execution
• Experimenting with various organic and paid acquisition channels.

Developing strategies and tactics to boost the company's reputation and drive qualified traffic.
• Deploying successful marketing campaigns from ideation to execution
• Experimenting with various organic and paid acquisition channels

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns.
Developed and executed a data-driven marketing strategy using Google Analytics and SEMrush to increase qualified leads by 32% over 12 months across web, search, and
social channels, directly aligning campaign KPIs with

Assisting in the formulation of strategies to build a lasting digital connection with consumers
• Planning and monitoring the ongoing company presence on social media
• Launching optimized online advertisements to increase company and brand awareness