Sr. Supervisor
Orange - Egypt
مجموع سنوات الخبرة :11 years, 3 أشهر
SME & SOHO Marketing Acquisition, Retention and Revenues
Responsible for the growth of the corporate subscribers, revenue, stimulating usage & increasing the average revenue per line and identifying different market segment needs within the corporate market, as well as to target each segment with the appropriate product mix - Responsible for achieving the department’s Revenue, Net-Active Base and Sales targets and KPIs - Develop focused value propositions, tariffs & pricing schemes targeting the various segments of the corporate market to stimulate usage and increase revenues. - Develop a profitable tailored offers based on Profit and Loss analysis that support the new exclusive agreements, bids & tenders targeting new acquisitions. - Conducting Marketing Research, Marketing Analysis, Forecasts, Recommendations and marketing decision making. - Evaluate effects of advertising on acquisition products & promotions. - Manage the marketing projects stakeholders. - Issue recommendations and working closely with the other corporate unit teams as well as with the pricing, budgeting, research, marketintelligence and communications teams in order to initiate projects that will grow the customer base. - Responsible for setting the marketing mix strategy that maximizes subscriber growth for the corporate market and deliver the marketing plan accordingly. - Responsible for all pre-purchase processes that impacts customer pre purchase experience & influence of purchase decision whether customer service, sales or communication. - Develop detailed briefs to the communication team to deliver appropriate communication messages. - Responsible of being fully aware of competitor’s value proposition, tariffs, services & other pricing activities, and of how that compares to Orange corresponding activities. - Monitor closely customer behavior in light of the varying market conditions in order to increase our knowledge and understanding of our base and to be able to predict and forecast their reactions to our and to the competitors new offerings. - Analyze the various data from the market and from the corporate market base in order to recommend accordingly strategic directions & marketing plan to achieve gross & net-adds targets for the corporate market.
- Sharing the Gross Adds with the Account Managers, their Managers and
Heads on Weekly Basis.
- Calculating the Gross Adds for Orange’s Authorized Agents (Third Party)
in order to calculate their Commissions.
- Responsible for Orange Egypt’s M2M Figures versus other Countries.
- Updating various Sales Contests’ Results.
- Sales, Marketing and Reporting Analysis
- Supporting the Marketing and Sales Teams with Specified Required Data
in order to prepare a Marketing Proposal.
- Updating Weekly Enterprise Presentations.
- Providing Tariff Advisor for each Account upon Request.
- Knowledge transfer to other team members and new comers.
- Providing new ideas in order to enhance reporting and analysis
capabilities.
- Enterprise Portfolio Owner and responsible for Account Transfers.
Graduation Project: Measuring the Consumer Awareness of the Xbox Devices in Egypt compared to Play Station III. Graduation Project’s Grade: Excellent International General Certificate for Secondary Education: Elwy British Schools
Graduation Project: Measuring the Consumer Awareness of the Xbox Devices in Egypt compared to Play Station III. Graduation Project’s Grade: Excellent International General Certificate for Secondary Education: Elwy British Schools