Marketing And Business Development Manager
Accuracy Plus Medical Laboratory
Total years of experience :15 years, 8 Months
Key Deliverables:
• Shouldered the entire responsibility of bringing new projects into the hospital.
• Actively attended to complaints and queries from the clients/patients, providing solutions
to their concerns. Recruited suitable professionals based on the company's requirements.
• Successfully implemented new avenues of business using market intelligence.
• Attracted new clients using various levels of administration and marketing skills.
• Checked daily statistics of patient footfall.
• Preparing quotations, offers, agreements, and other communications.
• Prepared Tenders to various companies upon request.
• Managed promotional advertisements with various Media.
• Involved in negotiating with vendors.
• Actively attended meetings with various Authorities.
• Produced leads and capitalize on valuable business opportunities to bring in new company
revenue and improved bottom line profit.
• Played a key role and recommended product changes to enhance customer interest and
maximize sales.
• Successfully set up promotional activities following available inventory and staff resources.
Conferred with advertising managers to develop and implement marketing plans. Created
effective marketing, sales, and other promotional initiatives.
• Recognized underperforming specialties and refocused efforts to successfully bring each in
line with expected targets.
Made noteworthy contributions in facilitating and managing business plan development
based on market and industry research. Produced leads and capitalized on valuable
business opportunities to bring in new company revenue and improve bottom-line profit
• Developed Occupational Health department.
• Commanded staff on developing products and promotions, sales analysis, and creative
services. Imparted training with successful business development personnel to optimize
marketing performance and learn the industry.
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