Communication and Digital Marketing Manager
Al Safi Danone
Total years of experience :14 years, 8 Months
Communication and Social Media Positions:
o Social Media officer and Designer for KARMA Café Syria (Feb 2015 till June 2017)
o Social Media officer and Designer for Fornello Restaurant Syria (Jun 2015 till June 2017)
o Social Media Officer and Designer for LED Rainbow Syria. (Feb 2015 till Aug 2015)
o Social Media Consultant for several NGOs and Companies.
Design and/or Development Freelance Projects:
o Designing services for companies (KARMA, Fornello, and LED Rainbow)
o Branding designs, and designing the company’s catalogue for LED Rainbow Syria.
o Website designing, developing and building: 5 websites for different 5 companies.
o Android apps projects (MTN Syria Tsheez App, MTN Launcher, MTN Syria Noor App)
Freelance Trainer: (I've trained more than 400 trainees as following)
o Digital Marketing principles Trainer (3 workshops up till now)
o Social Media Marketing Trainer (6 advanced training up till now)
o Marketing and Communication Principle Trainer (4 given training up till now)
o Soft skills workshops trainer (10 given workshops up till now)
• Estabilishing and setting the Digital services‘ process and to insure top quality.
• Leading all Digital Creative, Social Media, and Developers teams (13 members).
• Managing and leading the staff and working collaboratively with owners and clients.
• Brainstorming, developing and managing new and creative ideas, digital marketing strategies and campaigns.
• Overseeing all digital projects, including: 3D videos, Motion Graphics, development of websites, Apps and social media services …etc.
• Leading the design and copywriting teams on writing and implementing advertising copy for social media, display ads, and landing pages.
• Interviewing and recruiting Social Media, Creative, and Programming candidates.
• Providing thought leadership and perspective for adoption for emerging technologies
• Training and leading the social media team to set strategies and monthly plans.
• Leading and collaborating with the creative team for digital creative productions.
• Leading the developers' team to create Apps, websites and optimize user experience.
• Leading the account executive team to insure excellent digital services to clients.
• Meeting clients and maintaining win-win client agency relations.
• Insuring all clients are achieving their digital objectives by understanding their brands situation and providing clear strategies to how they can reach their goals.
• Leading the agency to providing professional services in:
Digital Communication planning / Social Media Marketing / Digital Campaigns across all Digital Media channels / Website and Apps development / Digital creativity and design / 3D, 2D, and Motion Graphics Videos / Digital Training and consultancy services.
• During this period I worked with more than 30 Brands some of them are:
UNICEF Syria, ICRC Syria, MTN Syria, ChamWings Airlines, Kanawati Pharma Co., Damascus University, GBB Travel Agency, Roadhouse American Diner…
o Communication Officer for SANAD Team for Development (Dec 2014 till June 2016)
o Online Marketing Specialist for TEDx HIBA / TEDx YPU / TEDx AIU - (2015 and 2016)
o Digital and Social Media Trainer 7 courses targeting university students (2013 - 2013)
o Graphic Designer for SANAD Team for Development (Dec 2014 till October 2015)
o Trainer for RBCs Team (Rebranding, Communication & Social Media planning) (2015)
o Social Media Adviser for SHABABLINK organized by SANAD TFD (2013 and 2014)
o Communication and Social Media Officer for Business Clinic (Jan 2013 till June 2014)
o Graphic Designer for Business Clinic - Damascus University (Jan 2013 till Jan 2014)
o Social Media representative at Damascus University (July 2012 till Jan 2013)
o Communication Intern at The Syria Trust for Development (Dec 2011 till June 2012)
o Volunteer Media Officer for the Circassian Charity Association (June 2010 till Oct 2011)
o Web Developer for the Cirecassian Charity Association (Aug 2010 till Oct 2010)
o Voluntary Social Works at the Circassian Charity Association (2008 till 2011)
Ibtikar is the biggest Advertising Agency in Damascus, which provides top brands in Syria with professional creative services. Joining such a team was the big next move in my career path, a lot of the experience that I had earlier needed to be polished and directed towards a more professional way of doing marketing, and providing creative services.
In cooperation with the creative team I established a Digital department, and together we started to provide digital services to local and international clients. The great achievements we had together led to the launching of my beloved Digital Marketing Agency … CHECK.
MAYA Trading and Contracting is a company that specializes in window films products. With the company’s continues growth towards development, more Syrian youth that brim with talent and workmanship were being called for ... and that’s where I came in. With a thirst to prove my skills, I was well on my way to establishing a good rooted marketing section.
From setting brand identity and developing the company’s information, to preparing marketing and communication plans and setting up the website’s and social media presence. A lot of hard work was put with a huge passion to acquire new experience.
Therefore, my tasks varied to cover all of the company’s activities in: Marketing, PR & Communication, Social Media and Designing
• Managing the 16 computers of the café network.
• Maintenance computers' network.
• Software and hardware computers maintenance services.
still a student
Diploma in Marketing Management
BA in English Literature
S.K.I.L.L.S: is an initiative launched by the Syrian Enterprise & Business Centre (SEBC) and the European Training Foundation (ETF) in cooperation and support of the EU Delegation in Damascus with the overall purpose of contributing to the development of Syrian economies through supporting entrepreneurship by providing intensive training programmes aimed at bridging the gap between business requirements and employees skills. My graduation project was a business plan for a Social Media Agency I took the following subjects: Introduction to Business Administration, Internet Search, Marketing, Marketing Research, Marketing Plan, Selling Skills, Project Management, Principle of Accounting, Finance For non-Financial, Human Resources Management, MIS, Management Skills, Office Management, Public Relation, Event Management, Customer Care, Business Ethics, Self-Leadership, Writing Skills, Report Writing, Communication Skills, Creative Thinking, Effective Thinking, Life Skills, Negotiation, Teamwork, Presentation Skills, Time Management, Principle of Economics, and Risk Management.
Scientific high school
