Doraid Shatnawi, Marketing & Sales Manager

Doraid Shatnawi

Marketing & Sales Manager

ABB Ltd. - Jordan

Location
Jordan - Amman
Education
Master's degree, Master in Engineering / Energy Management
Experience
19 years, 10 Months

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Work Experience

Total years of experience :19 years, 10 Months

Marketing & Sales Manager at ABB Ltd. - Jordan
  • Jordan - Amman
  • My current job since December 2009

- Developed and maintained marketing & Sales strategies for Industries, EPCs, OEMs & Distributors in Near East to meet organizational objectives. For example, grew orders received for more than 45% while the business target was 15% in 2013.
- Managed the complete demand (opportunities, budget, and orders) and played a vital role in planning the budget of HV products in 2014.
- Established long-term customer relationships/partnerships through exclusive agreement based upon the delivery of an opportunity, for example grew customer based in 2013 by 35% compared to 2012.
- Negotiated tender and contract terms to meet both client and company needs.
- Improved customer satisfaction by 6% according to Net Promoter Score (NPS) result in 2013 survey.
- Assisted and supported sales team in different divisions and business units to maintain the team spirit to achieve the agreed budget.
- Utilized modern teaching methods such as webinar and e-learning to supports sales team in the Near East & Iraq. For example, arranged 4 webinars for HV products in 2013 and targeted 6 webinars in 2014.
- Conducted market research & analyzed potential markets in the region, such as communicated the major EPCs and developers for wind and solar projects.
- Monitored the market share of products and benchmarked them against competitors.
- Analyzed the lost and won opportunities and generated a monthly report.
- Utilized the database system to develop and manage the pipeline of opportunities in cooperation with order handling team.
- Led project team to ensure projects are appropriately managed and payment terms are adhered to in line with the agreed contractual conditions.
- Identified all project risks early during the bid/no bid process, and mitigate those risks in conjunction with Risk Manager.
- Helped the company to maintain cost control and improve the EBIT.
- Worked with utmost integrity, “Honesty, fairness, responsibility and respect for the law, each other and for company assets and Code of Conduct”.
- Awarded ABB project management certificate for consistently demonstrate predictable and profitable project performance.

Head of Specifications Section at Electricity Distribution Company (EDCO)
  • Jordan - Amman
  • July 2004 to December 2009

- Assigned and re-assigned specifications section staff for new projects/tenders and ongoing projects as per the specific project requirements.
- Ensured timely payment to suppliers according to the contract or the purchase order.
- Issued purchase orders and release of shipment certificates.
- Checked the commercial invoices submitted by the Bidder.
- Attended meetings with Bidders and negotiated for final settlement.
- Prepared tender documents.
- Participated in evaluation committees of tenders.
- Reviewed the material shortages and preparing the material requisitions.

Education

Master's degree, Master in Engineering / Energy Management
  • at The University of Jordan
  • May 2011

Thesis: Impact Of Distributed Generation Location And Capacity On Loss Reduction For Electrical Distribution System. Main Courses: Power Plants, Renewable Energy and Energy Conservation, Energy Economy & Power Management, Energy Resources & Conversion and Electrical Power Quality.

Bachelor's degree, Bachelor in Engineering Technology / Electrical Power
  • at Al-Balqa' Applied University
  • January 2004

Specialties & Skills

Pre sales Technical Support
Project Management
Team Leadership
Marketing
Minitab
AutoCAD
Minitab
Reflect team leadership from behavior, attitude, outlook, …etc
Excellent computing skills and knowledge of Microsoft Word, Excel, PowerPoint and Access
Have good command on written and spoken English/Arabic communication skills
Positive Communicators
Presentation skills
Excellent negotiator
Problem solving

Languages

Arabic
Expert
English
Expert

Memberships

Jordanian National Committee of International Electrotechnical Commission (IEC)
  • Member
  • December 2007
Jordanian National Technical Committee of International Council on Large Electric Systems (CIGRE)
  • Meber
  • January 2005
Project Management Institute
  • Project Management Profissional - PMP
  • April 2012

Training and Certifications

Training Courses (Training)
Training Institute:
IBT TOEFL
Date Attended:
August 2006
Factory (Training)
Training Institute:
High Voltage Products Circuit Breakers & Capacitor Banks
Date Attended:
March 2011
Training Courses and Site Application (Training)
Training Institute:
Distribution Grid (design, specifications, equipments)
Date Attended:
March 2005
Training Courses (Training)
Training Institute:
Occupational Health and Safety
Date Attended:
March 2011
Training Courses and Site Application (Training)
Training Institute:
Reclosers and Sectionalizes
Date Attended:
April 2005
Training Courses (Training)
Training Institute:
High Voltage Products
Date Attended:
February 2010
Training Courses (Training)
Training Institute:
Powerful Presentation Skills
Date Attended:
October 2010
Training Courses (Training)
Training Institute:
Project Planning Analysis & Cost Control
Date Attended:
October 2010
Training Courses (Training)
Training Institute:
Low, Medium & High Voltage Circuit Breakers & Switchgears
Date Attended:
May 2011
Factory (Training)
Training Institute:
Gas Insulated Switchgear
Date Attended:
September 2011
Distance Learning (Training)
Training Institute:
Project Management Course
Date Attended:
March 2012
Training Courses (Training)
Training Institute:
Risk Management
Date Attended:
June 2012
Training Courses (Training)
Training Institute:
Positive Communications
Date Attended:
April 2011
Training Courses (Training)
Training Institute:
Advanced English Conversation
Date Attended:
June 2006
Training Courses and Site Application (Training)
Training Institute:
Under Ground Power Cable Design
Date Attended:
October 2007
Training Courses (Training)
Training Institute:
Leadership Challenge
Date Attended:
March 2010
Training Courses and Site Application (Training)
Training Institute:
Design of Earthing Systems
Date Attended:
September 2009
Factory (Training)
Training Institute:
MV Apparatus: Fuses, Protection & Control, Smart Grid, LBS, CB, Disconnectors, Contactors, SA and IT
Date Attended:
June 2012