Manager - Marketing & Business Development
Dubai International Financial Centre - Hawkamah
Total years of experience :12 years, 10 Months
Work with the Head of Hawkamah to define and implement the long term marketing & business development plan for Hawkamah in order to deliver on the strategic business plan
Prepare the Marketing and Business Development financial plans and budgets
Planning and implementing the marketing campaigns
Creation and publication of all marketing material in line with marketing plans
Overall responsibility for brand management and corporate identity
Analysing potential strategic partner relationships for company marketing
Work on advertising campaigns covering print, outdoor, radio and branding to generate leads.
Support business development roadshows with international advertisement campaigns to ensure maximum brand awareness and lead generation abroad.
Preparation of the annual marketing plan and budget to ensure alignment of the marketing activities with the objectives (lead generation, brand awareness and client retention).
Coordinate various marketing projects as assigned by the direct supervisor and ensure its timely implementation and efficient delivery.
Coordinate between the creative section and corporate communication section for the creation of content to ensure that RAK FTZ key massages are delivered.
Work on marketing collaterals and gifts in order to be used as promotional material effectively and to ensure their availability when needed.
Actively cooperate with Business Development team to ensure maximum lead generation.
Stay current on marketing industry trends in order to make recommendations on ways to continually contribute through innovative marketing style.
- Assist in the execution and management of highly targeted marketing and communications programs that generate demand for the company's services, drive revenue and build the company's brand.
- Assist in the measurement of the effectiveness of the communication plans; use evaluation results to fine-tune communications& marketing strategies needed& as requested by Business Partners.
- Build& Foster collaborative relationships with other companies under the twofour54 Business partner umbrella, to stay informed and abreast of new initiatives, products and services;
- Define and develop messages and contents for both marketing and corporate communications;
- Assist in the developement of key initiatives to drive client engagement
- Assist with the creative developement of the business.
Internal structure work methods, briefing process (creative, media, suppliers, internal), filing, research
Event planning for the launch of a book / Human Resources /Communications
Specialized in Branding and Brand Strategies