Frankie Ross, Marketing Executive

Frankie Ross

Marketing Executive

SIG Combibloc Obeikan

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Visual Culture
Experience
12 years, 0 Months

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Work Experience

Total years of experience :12 years, 0 Months

Marketing Executive at SIG Combibloc Obeikan
  • United Arab Emirates - Dubai
  • My current job since February 2015

SIG Combibloc Obeikan is one of the world’s leading system suppliers of carton
packaging and filling machines for beverages and food, whose portfolio contains some
of the biggest brands within the long life milk and juice market segments. I work
alongside the Regional Marketing Manager to provide marketing support across the
Middle East and Africa region.
• Ownership and development of internal and external communications
• Branding and marketing campaign creation
• Design marketing collateral
• Market and competitor research
• Actively monitor, guide and support brand standards
• Event management
• Graphic design

Sales and Marketing Coordinator at Zoetis
  • New Zealand
  • March 2013 to August 2014

Zoetis, formally Pfizer Animal Health, are one of the largest animal health companies in
the world. Working collaboratively with the Product Manager and Department Head to
build brand awareness and maintain customer loyalty through our marketing
campaigns. Emphasis was placed on working alongside our retail partners to combat
the threat of generics.
• Manage and execute marketing activities
• Brief artwork with agencies
• Designing marketing material
• Digital marketing, including overseeing the implementation of mobile website
and POS app
• Tracking of campaigns, including the use of Google Analytics
• Development and control of retail and event POS
• Manage product and delivery of all direct mail
• Provide support to the sales team
• Monitor budget, including maintaining up to date records of marketing
purchase orders and invoices
• Event management

Office Manager at The People Group Australasia
  • New Zealand
  • December 2011 to March 2013

The People Group is a leading Organisational Development Consultancy company. I
began as an Office Administrator but was quickly promoted to Office Manager after 6
months in the role. I was responsible for the smooth running of the company and was a
PA to both Directors of the business. I managed the marketing campaigns and
coordinated all client events.
• Managed marketing and client communications
• Designed marketing material
• CRM system management
• Maintained company website, sourcing and updating content
• Event management
• Development, implementation and continuous improvement of office
management systems
• Personal assistance to company directors
• Recruitment

Education

Bachelor's degree, Visual Culture
  • at University of Otago
  • March 2013
Bachelor's degree, Marketing Management
  • at University of Otago
  • February 2013

Specialties & Skills

Marketing
Organisational Skills
Event Management
Graphic Design
Digital Marketing

Training and Certifications

Graphics Design Training Package (Training)
Training Institute:
Yoobee School of Design