Hadeel Abou Nada, Ecommerce Operations Manager

Hadeel Abou Nada

Ecommerce Operations Manager

Kitchen Souq and Go Grocery

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Business Administration And Commerce
Experience
12 years, 8 Months

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Work Experience

Total years of experience :12 years, 8 Months

Ecommerce Operations Manager at Kitchen Souq and Go Grocery
  • United Arab Emirates - Dubai
  • July 2020 to September 2020

Negotiate and close annual vendor commercial terms and conduct joint business plans to grow traffic and conversion rates.
Identify category gaps and source profitable brands to maintain a dynamic portfolio.
Adopt category growth strategies based on data analysis and commercial strategy.
Lead on trade marketing and marketing plans with vendors by pre and post analysis.
Optimize promotions by capturing the changing consumer preferences, and trends.
Integrate category pricing and promotions technically into the system.
Spot and resolve technical challenges in coordination with the software engineers.

E Commerce Category Manager at BulkWhiz DMCC
  • United Arab Emirates - Dubai
  • March 2019 to June 2020

Negotiate and close annual vendor commercial terms and conduct joint business plans to grow traffic and conversion rates.
Identify category gaps and source profitable brands to maintain a dynamic portfolio.
Adopt category growth strategies based on data analysis and commercial strategy.
Lead on trade marketing and marketing plans with vendors by pre and post analysis.
Optimize promotions by capturing the changing consumer preferences, and trends.
Integrate category pricing and promotions technically into the system.
Spot and resolve technical challenges in coordination with the software engineers.

Key Account Supervisor at L'Oreal
  • United Arab Emirates - Dubai
  • September 2014 to March 2019

Achieved an annual sales target of 7M AED with a portfolio of 62 retail stores.
Prospected and contracted new stores to leverage turnover an market share.
Created joint business plans taking into account all levels of growth.
Monitored the accounts' performance and adopted SWOT analysis to hit potential.
Secured product launches and excellent merchandising at store level.
Executed training / brand education /In store demonstrations for 620+ universe.
Collected dues in a diplomatic fashion and minimizing delinquent accounts.
Improved social media exposure at the client’s side utilizing available digital media.

Regional Commercial Support Supervisor at Nestlé Middle East FZE
  • United Arab Emirates - Dubai
  • June 2012 to September 2013

Provided strong administrative support to sales management ie the sales controller.
Assisted in sales budgeting processes and reported in- time sales performance data.
Adopted available resources in HO to track and analyze business sales performance.
Consolidate sales data from country development managers .
Synchronized reporting and planning cycles between affiliate teams and HO.
Prepared internal sales and marketing reports for periodical meetings.
Provide sales data analysis support to twelve country sales managers.
Monitored and compiled partners’ performance (KPIs) for internal audit.

Regional Commercial Administrator - FMCG - Personal Care at Beiersdorf ME FZCO (ME afiliate)
  • United Arab Emirates - Dubai
  • March 2007 to May 2012

Provided strong administrative support to the regional sales director.
Analyzed, reported country sales data and competitors pricing and activities.
Maintained sales drive data consistency in terms of trade marketing budget.
Assisted trade marketing in market implementation and monitoring.
Arranged and kept track of market travel schedules of a team of 14 colleagues.
facilitate Interdepartmental coordination with finance and HR department.
Monitored and reconciled departmental expenses against budget.

Education

Bachelor's degree, Business Administration And Commerce
  • at American University of Beirut
  • January 2003

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Specialties & Skills

Online Systems
Category Management
Data Collection
Microsoft Excel
MS Outlook
Power Point
Advanced MS Excel
direct Sales
customer Service
prospecting
business development
Trade Marketing budgeting
merchandising
Education and Product Knowldge Training
Forecasting
FRONT OFFICE MANAGEMENT SKILL
Advanced Excel
closing deals
contracting
Toolbelt
Primaseller
Magento

Social Profiles

Personal Website
Personal Website

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Languages

Arabic
Expert
English
Expert

Hobbies

  • Diving
    Licence - 20 Meters