commercial director
Reliance Ready Mix
Total years of experience :14 years, 8 Months
Develop & implement the commercial strategy including setting targets & pricing strategies. • Lead a team of sales professionals, providing guidance, coaching and support to maximize their performance and achieve sales goals. • Identify & pursue new business opportunities, proactively generating leads and building relationships with potential clients in the construction industry Presentation Communication Sales Force MS office • Analyze financial report, sales forecasting, market trends and competitor activities. • Collaborate with other departments within the organization, such as production, logistics & procurement, to ensure seamless operations and effective delivery of products to customers. • Prepare regular reports to senior management, summarizing sales activities, progress towards targets & recommendations for improvement.
• Fully responsible for the management of the Flooring business segments including technical performance, marketing & market development of products, offering solutions to customers.
• The execution of the sales process & the sales specific implementation of the strategic business unit strategy at the customer interface.
• Responsibility for financial performance regarding net sales, contribution margin and fixed costs.
• Development, implementation, and monitoring of agreed sales strategies (including pricing implementation).
• Development of market intelligence within the salesforce. • Support for sustainable relationships establishment.
• Responsibility for the overall sales process and contribution of interfaces to other departments.
• Contribution to the development of the business strategy. • Enabling of cross business collaboration & synergies to maximize values.
• Responsible to generate flooring sales, exploring new flooring potential & increasing the project’s pipeline.
• Approach new blue ships companies to generate sales and sustain business with the existing customers.
• Giving the full technical support to customers & ensuring that application is according to technical recommendations. • Build long-term relationship with Key account customers in the flooring segment & explore new flooring applicators & distributor.
• Follow up all customer’s payments and be involved in all flooring sales orders till collection.
• Promote the new innovated products according to business strategy.
• Follow up with customers regarding concrete orders, credit terms and handling QC issues.
• Responsible for sales of Ready-Mix concrete through distributor network & direct Sales.
• Achieve the best profitability ensuring maximum daily productivity/margins with the operations manager.
• Makes ongoing visits to find new opportunities for sales, gathering market and customer information.
• Contacts consultants /contractors (owners & site engineers) concerning sites under construction.
• Makes and participates in internal and external meetings with clients to identify needs and solve problems and to assist in business development.
• Provide technical support to the production team to assist in achieving the best GOLD output productivity.
• Monitor and ensure that key plant operating parameters remain within target.
• Carry out metallurgical test work and plant trials that are aimed to improving efficiency, provide technical reports & recommendations under guidance of plant Metallurgist.