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Mohammed Abdulaziz Salamah

General Manager

International Franchise Food Company

Location:
Saudi Arabia - Jeddah
Education:
Bachelor's degree, Business Administration in Marketing
Experience:
20 years, 2 months

Work Experience

What's your work experience? Your experience is one of the most important sections in a CV.
List all relevant responsibilities, skills, projects, and achievements against each role.  If you're a fresh grad, you can add any volunteer work or any internship you've done before.
Add Experience

Total Years of Experience:  20 Years, 2 Months   

January 2019 To Present

General Manager

at International Franchise Food Company
Location : Saudi Arabia - Jeddah
Founder (Pizzeria
Dough) After all my experience in the food and beverages sector I went to Italy to
ll full my passion on Italian food and entered the PIZZA WORLD CHAPIONSHIP
and I won the prize as First Calssi cato Arabia Saudita, After that achievement I
decide to open a pizza restaurant and i built the brand from scratch, by doing the
feasibility study, menu, choose restaurant name, decor, hiring sta, training the
sta, food cost, nd location, purchases, management, government requires,
inventory, HR, reports, marketing & advertising.
Jeddah
January 2017 To January 2019

Marketing Director

at Noon United Food Company
Location : Saudi Arabia - Jeddah
Noon United Food Company as Marketing Director, my role is to develop the company's marketing strategy and general policies, stay on top of markets trends, create advertising and marketing campaigns, develop social media marketing strategies, including the use of inuencer marketing and paid social media advertising among several restaurants, also by doing many events, among several Restaurants owned by the company (Rossopomodoro Italian, Punjab grill Indian cuisine, Rai Lebanese cuisine, Nadiah Othman cuisine & it cafe).
January 2013 To January 2017

Co-Founder

at Light Franchise Food Company
Location : Saudi Arabia - Jeddah
As Co-Founder (20 Minutes Burger) as a founder I have built the brand from scratch including the feasibility study, menu, restaurant name, decor, sta, location, marketing & advertising plans, and complying with all government requirements, we opened our doors in 2013, our biggest achievement that year that we have ranked number one burger brand in Jeddah from Jeddah destination magazine review, , also the rst restaurant serve the brown burger bread & i sold my share and the new owner change the name to rustic grill.
January 2010 To January 2017

Marketing Director

at Diyarkom Real Estate Company
Location : Saudi Arabia - Jeddah
Diyarkom Real Estate Company as Commercial & Marketing Director, my role is to study the market & competitors and develop the strategic planning to achieve the sales target and commercial opportunities, as well as to develop and manage sales budgets and strategic direction of accounts, taking the lead on constructing a robust and successful business proposal that secure new deals, contracts and long term relationships, obtain support from senior business development management to nalize recommendations and negotiations strategy, nally representing the organization at trade exhibitions, events, demonstrations and other related activities.
January 2010 To January 2012

Co-Founder

at Meem Meem Food Company
Location : Saudi Arabia - Jeddah
Meem Meem Food Company (Chili Grill Restaurant) as Co-Founder, during my summer trip to Manchester in 2009 I liked the Chili Grill restaurant where I started to negotiate the possibility with owner to take a franchise and open a branch in Jeddah City, after we agree in all the contact terms and condition I have established the company and open the restaurant in Jeddah, also i learned a lot from my rst experience in this eld.
January 2007 To January 2010

Brand Manager

at Al Sawani Group
Location : Saudi Arabia - Jeddah
Al-Sawani Group the biggest retail business in that time in Saudi, as Brand Manager (Brand LTB) My role is to travel 3 times yearly to choose the brand collection ( man, women & kids ) from the sales performance budgets & target, stores visit, reports (sellout performance, daily sales from retail pro & oracle), increasing, pushing the sales, know the collection + prices, transfer between shops, dierent order for (KSA & GCC & Egypt), orders and re-orders, must know the budget, sellout, size, shopping bag, ash order, brand marketing calendar, know all the season, know our competition, Inventories and results, payment & lc for goods & decor, must review the shipment, distribution the shipment, monitoring discount percentage, monitoring stock, new opening check the list (sta, mannequins, hangers, shopping bag, cashier, telephone, atm machine, sound system, stand for display mannequins, signboard, poster, training the salesman + must follow the visual merchandisers in all store) list looking for new mall in GCC & immediate problem solving.
January 2006 To January 2007

Account Executive

at 3 Points Advertising
Location : Saudi Arabia - Jeddah
Responsible for sourcing new clients and negotiating contracts with them, meeting with clients regularly and serving as the contact between them and the creative team, presenting creative concepts to clients for approval and making sure they are in line with the clients brand guidelines, managing the budgets clients allocate toward the advertising campaigns lastly to ensure that the creative team completes all projects on time and within budget.
January 2004 To January 2006

Brand Coordinator

at Al Sawani Group
Location : Saudi Arabia - Jeddah
Al-Sawani Group the biggest retail business in that time in Saudi, as Brand Coordinator (Brand LTB) my role is the asst the brand manager with more stores visit, sales performance budgets & target, reports (sellout performance, daily sales from retail pro & oracle), increasing, pushing the sales, know the collection & transfer between shops).

Education

What's your educational background?
Let employers know more about your education; remember, be clear and concise.
January 2004

Bachelor's degree, Business Administration in Marketing

at King Abdulaziz University
Location : Saudi Arabia - Jeddah
Grade: 3.46 out of 5

Specialties & Skills

restaurants

operation

accounting

MARKETING

ADVERTISING

GOVERNMENT

BUDGETING

food industry

marketing research

food distribution

negotiation

quality assurance

marketing management

marketing mix

marketing communications

key account management

marketing strategy

restaurants management

Real state

market research

merchandising

Senior Consultant

Restaurants Management

Retail Products

Marketing Communications Planning

Building Materials

Marketing Communications

Social Profiles

Social Profiles

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Personal Website
URL removed due to policy violation. Please contact support for further information.

Languages

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For some jobs, fluency in one or more foreign languages is a plus, so add your language skills to get better results.

English

Expert

Arabic

Expert

Memberships

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Your professional memberships provide an informative signal about your career aspirations, so add them!
Organization : I Western region's consultants in F&B business as part of an elite group of businessmen in KSA
Membership/Role : Food & Beverage
Member since : January 2020

Training and Certifications

Kitchen and Restaurant Operation at Chili Grill Restaurant, Manchester, UK . ( Certificate )

Issued in: January 2020 Valid Until: - May 2021

Pizza & Pasta at Pizza World Championship, Parma, Italy as First Classicato Arabia Saudita. ( Certificate )

Issued in: April 2018 Valid Until: - May 2021

Hobbies and Interests

Share your hobbies and interests so employers can know more about you.
Help employers know more about you by looking at your hobbies and interests

Reading, Swimming, Walking, Traveling & Love Cooking Food

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