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mohd  saadeh, Brand Manager

mohd saadeh

Brand Manager·JETOUR -Al Waha For Cars

Qatar

Diploma, Sales and marketing

Work experience

Total years of experience: 25 years, 5 months

Brand Manager

February 2023 - Present

JETOUR -Al Waha For Cars

Doha, Qatar

February 2023 - Present

My Role is to develop and execute strategic marketing plans to enhance JETOURs brand presence
and market share in Qatar. Positioning initiatives aligned with both local market demands and the
global brand image of JETOUR.
Detailed responsibilities include the following but not limited to:
• Led all ATL & BTL marketing initiatives, including campaigns, social media, event
management, and showroom branding.
• Coordinated with the manufacturer (JETOUR China) to ensure alignment on brand
messaging, visual identity, and product positioning across all channels.
• Conducted in-depth market and competitor analysis to identify trends, business
opportunities, and risks within the automotive sector.
• Planned, executed, and monitored product launches, managing end-to-end go-to-market
strategies and post-launch performance evaluation.
• Collaboration with the sales team to develop marketing strategies that supported revenue
growth and customer acquisition goals.
• Managed marketing budgets, for planning and optimization for brand and marketing
activities.
• Built strategic partnerships with local influencers, media, and marketing agencies to
enhance brand visibility and market reach.
• Tracking and analyzing KPIs to evaluate campaign effectiveness and brand growth
My Role in Laith Al Obaidi was to Lead the sales operations across multiple Chinese automotive brands,
overseeing both retail and fleet sales channels. In addition to the Development and implementation of
sales strategies to meet and exceed monthly and annual targets across all brands. Detailed
responsibilities include the following but not limited to:
• Managed and mentored a cross-functional sales team, improving performance and team
growth.
• Established a long-term relationship with key corporate and government clients to drive
B2B sales growth.
• Collaborated with brand principals to ensure alignment between local sales strategies and
global brand objectives.
• Analyzed market trends, competitor activities, and customer behavior to refine sales
strategies.
• Worked closely with marketing teams to support product launches, showroom
campaigns, and promotional activities.
• Oversaw pricing strategies, stock planning, and inventory control in collaboration with
supply chain teams.
• Delivered sales reports and forecasts to senior management and brand stakeholders.

Company industry:
Automotive Dealership & Distributor

Group Sales Manager (DONGFENG / JAC / BYD)

February 2019 - December 2022

Laith AL Obaidi

Amman, Jordan

February 2019 - December 2022

My Role in Laith Al Obaidi was to Lead the sales operations across multiple Chinese automotive brands, overseeing both retail and fleet sales channels. In addition to the Development and implementation of sales strategies to meet and exceed monthly and annual targets across all brands. Detailed responsibilities include the following but not limited to:
o Managed and mentored a cross-functional sales team, improving performance and team growth.
o Established a long-term relationship with key corporate and government clients to drive B2B sales growth.
o Collaborated with brand principals to ensure alignment between local sales strategies and global brand objectives.
o Analyzed market trends, competitor activities, and customer behavior to refine sales strategies.
o Worked closely with marketing teams to support product launches, showroom campaigns, and promotional activities.
o Oversaw pricing strategies, stock planning, and inventory control in collaboration with supply chain teams.
o Delivered sales reports and forecasts to senior management and brand stakeholders.

Company industry:
Automotive Dealership & Distributor

Branch In Charge

January 2013 - January 2018

AL Rostamani Group (Suzuki Motors)

Abu Dhabi, United Arab Emirates

January 2013 - January 2018

• Maintaining the highest levels of showroom standards in alignment with Suzukis global
brand guidelines.
• Managing VIP and fleet customer accounts, providing tailored solutions and maintaining
long-term relationship.
• Collaboration with logistics team
• Achieving sales targets
• Conducting regular training and performance reviews to enhance the team capabilities and
productivity.

Company industry:
Automotive Dealership & Distributor

Senior Sales Executive

January 2010 - December 2012

Nuqul Automative (Audi)

Amman, Jordan

January 2010 - December 2012

Met and exceeded individual and team sales targets and collaborated with marketing and
showroom teams on local events, test drive experiences, and promotional campaigns.
Monitoring competitors activities and market trends to adjust sales strategies and stay ahead in the
premium segment.

Company industry:
Automotive Dealership & Distributor

Showroom Manager

January 2006 - October 2010

NBKs Holding Group (Mitsubishi Motors)

Doha, Qatar

January 2006 - October 2010

Achieved monthly and annual sales targets by implementing effective sales strategies and
motivating the team. Maintained showroom display standards in line with Mitsubishis global brand
guidelines and seasonal promotions. Developed corporate and fleet sales opportunities through
strong client relationship management.

Company industry:
Automotive Dealership & Distributor

• Sales Executive

January 2000 - December 2005

NBKs Holding Group (Mitsubishi Motors)

Doha, Qatar

January 2000 - December 2005

Managed the full sales process for Mitsubishi vehicles, from initial customer inquiry to final delivery
and after-sales follow-up.

Consistently achieved and exceeded monthly and annual sales targets through effective prospecting
and client relationship management. Participated in showroom events, campaigns, and product
launches to boost customer engagement and brand visibility.
Reported market feedback and customer insights to management to help shape future sales and
marketing strategies.

Company industry:
Automotive Dealership & Distributor

Education

Rochivill

August 2012

August 2012

Diploma, Sales and marketing

United States

GPA (point): 3.83 out of 4

GPA (point): 3.83 out of 4

i.m.i

May 2007

May 2007

High school or equivalent, Automative Consulting Excellence Program Course

Qatar

ahmed touqan

September 1997

September 1997

High school or equivalent, Translation And Literary Studies

Jordan

Skills

Convincing Skills

Expert

Achieving Results

Expert

Leadership

Expert

Automotive

Expert

Sales

Expert

purchasing

Expert

order

Expert

CRITICAL THINKING

Intermediate

ANSYS

Intermediate

market research

Expert

team leadership

Expert

BRAND MANAGEMENT

Intermediate

LEADERSHIP

Intermediate

AUTOMOTIVE INDUSTRY

Intermediate

OPERATIONAL EXCELLENCE

Intermediate

BUSINESS DEVELOPMENT

Intermediate

ORGANIZATIONAL DEVELOPMENT

Intermediate

TEAM MANAGEMENT

Intermediate

SALES OPERATIONS

Intermediate

CUSTOMER SERVICE

Intermediate

MARKETING

Intermediate

SAFETY

Intermediate

planning

Expert

marketing strategy

Expert

negotiation

Expert

key account management

Expert

operation

Expert

team management

Expert

time management

Expert

office management

Expert

teamwork

Expert

Languages

Arabic

Expert

English

Expert

Training and Certifications

Training
Leadership management
Nbks group
Sales excellance
I.M.I
May 2007

Hobbies and interests

automotive training

i m. i aword from inova uk automotive expertise institution in sales excellence. 2007.

Challenge

Swimming championships in Jordan 1999