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Rahma  Kamal, Marketing Project Manager | Growth & Performance

Rahma Kamal

Marketing Project Manager | Growth & Performance·Learning Space

Saudi Arabia

Bachelor's degree, Languages

Work experience

Total years of experience: 9 years, 0 months

Marketing Project Manager | Growth & Performance

March 2026 - Present

Learning Space

Riyadh, Saudi Arabia Hybrid

March 2026 - Present

Managed multi-channel performance campaigns (Meta, Google, LinkedIn) generating around 500 leads/month
with CPL reduced by 25%
Increased course enrollments by 30%+ through funnel optimization, retargeting, and audience segmentation
Executed 5+ marketing campaigns with an average conversion rate of 8%
Optimized landing pages and user journeys, improving conversion rates by 18-25%
Developed localized (Saudi-focused) content strategies, increasing engagement rates by 35%+
Generated 10+ qualified B2B leads, supporting enterprise training deals and partnerships
Built and maintained relationships with 5+ external vendors such as training providers ensuring quality delivery
and cost efficiency
Led client-facing presentations and proposals for corporate training solutions, contributing to 20%+
conversion into signed partnerships
Coordinated with internal stakeholders and external partners to launch around 5 new programs/month,
aligning with market demand

Company industry:
Training & Education Center

Project Manager – Media & Localization

January 2024 - February 2026

Pixelogic Media

Cairo, Egypt

January 2024 - February 2026

Led end-to-end delivery of Netflix artwork localization and live-title projects across 5 international markets,
achieving 100% on-time delivery under tight release schedules
Directed cross-functional teams and 10+ external vendors, ensuring full compliance with Netflix SLAs, QC
standards, and branding guidelines
Improved operational efficiency by 22% through implementing structured workflows, task tracking systems,
and delivery monitoring frameworks
Managed high-volume asset pipelines, including episode intake, validation, localization requests, and last
minute change management
Identified and mitigated delivery risks in fast-paced environments, ensuring zero critical escalations on key
releases
Delivered weekly executive reports, risk assessments, and performance updates to senior stakeholders and
client-side teams
Oversaw multiple concurrent titles and releases, balancing competing deadlines while maintaining high
accuracy and quality standards
Contributed to the execution of large-scale Netflix launch events in Riyadh for Wednesday and Stranger Things,
aligning cross-functional teams and vendors to deliver high-impact brand experiences

Company industry:
Media Production

Senior Project Coordinator

May 2024 - April 2025

Digisay

Cairo, Egypt

May 2024 - April 2025

Coordinated end-to-end production workflows for 15+ media and digital content projects, ensuring on-time
delivery and alignment with client objectives
Acted as primary point of contact for 20+ stakeholders per project, including talents such as Bassem Youssef
and Moez Masoud, alongside producers and internal teams
Supported production and launch of high-profile content, including Khotwat Elshytan, ensuring smooth
execution across creative and operational stages
Contributed to the production management of multiple projects under Kino Films, supporting planning,
scheduling, and on-ground execution such as Bassem Youssefs EU tour 2025
Coordinated large-scale regional events and speaker programs in Saudi Arabia (including KAFD), managing
100+ attendees and multi-vendor setups
Participated in film production and festival submissions, including supporting projects featuring Nelly Karim,
ensuring readiness for regional and international film festivals
Delivered client presentations and pitch materials for major launches, including Huawei product release
events, contributing to successful project acquisition and execution
Ensured delivery within scope and timelines across multiple parallel projects, maintaining high-quality creative
output under tight deadlines

Company industry:
Media Production
Job role:
Management

Project Coordinator

May 2022 - January 2024

Pixelogic Media

Cairo, Egypt

May 2022 - January 2024

Supported end-to-end delivery of digital media localization and content operations projects for The Walt
Disney Company, ensuring alignment with client timelines and quality standards
Tracked project schedules, dependencies, and QC checkpoints across multiple concurrent titles, improving
delivery visibility and coordination
Acted as a key liaison between internal production teams and external partners, ensuring asset readiness and
smooth handovers
Assisted in managing high-volume content workflows, including intake, validation, and delivery preparation
Contributed to risk tracking and issue resolution, supporting on-time delivery across fast-paced production
cycles

Company industry:
Media Production
Job role:
Engineering

Marketing Project Manager

August 2020 - May 2022

Luggage to Ship / Ship to Box

Cairo, Egypt

August 2020 - May 2022

Conducted marketand competitoranalysisto identifygrowth and optimization opportunities.
Worked cross-functionallywith design, marketing, and operationsteamsto deliver product improvements.
Increased customersatisfaction by25%through data-driven enhancements.
Improved user retention by22% byoptimizing UXand release planning.
Campaign planningand execution .

Company industry:
Shipping
Job role:
Marketing and PR

Marketing Project Manager

August 2020 - May 2022

Luggage To Ship-Ship To Box

Cairo, Egypt

August 2020 - May 2022

Led marketing and product optimization initiatives, increasing customer satisfaction by 18% through data
driven enhancements
Improved user retention by 14% by optimizing UX flows, onboarding experience, and release planning
Conducted market and competitor analysis, identifying 2-3 key growth opportunities that informed campaign
and product decisions
Planned and executed 6-8 marketing campaigns/quarter, supporting customer acquisition and engagement
Collaborated cross-functionally with design, marketing, and operations teams to deliver end-to-end product
and campaign improvements
Tracked performance metrics (conversion, retention, engagement), contributing to ~12% improvement in
overall campaign efficiency

Company industry:
Distribution, Supply Chain & Logistics
Job role:
Marketing and PR

Operations Team Lead

July 2019 - August 2020

Bites.com

Cairo, Egypt

July 2019 - August 2020

Led daily operations for McDonalds Egypt delivery service, managing a team of 10 operations staff and
coordinating with vendors and courier partners to ensure smooth order fulfillment
Maintained 95-97% SLA compliance across delivery operations by optimizing workflows and monitoring real
time performance
Acted as the main point of contact between vendors, customers, and couriers, ensuring fast issue resolution
and service continuity
Reduced operational escalations by 20% through proactive coordination with customer care and vendor teams
Monitored daily KPIs (delivery time, order accuracy, cancellation rates), driving ~15% improvement in
operational efficiency
Supported peak-hour operations and high-demand periods, ensuring consistent service levels under pressure

Company industry:
Catering, Food Service, & Restaurant
Job role:
Information Technology

Marketing & Sales Specialist

August 2018 - July 2019

Globalview-Real Estate

Cairo, Egypt

August 2018 - July 2019

Led dailyoperationsfor McDonalds Egyptdeliveryservice in coordination with logistics partners.
Managed a team of10 operationsstaff, ensuringservice continuityand SLAadherence.
Resolved operational escalationsthrough coordination with customercare and vendorteams.

Company industry:
Real Estate
Job role:
Marketing and PR

Marketing & Sales Specialist

August 2018 - July 2019

Global view -

Cairo, Egypt

August 2018 - July 2019

Generated 30-40 qualified leads/month, converting 15-20% into sales opportunities through targeted follow
ups and property matching
Managed end-to-end marketing campaigns across digital and offline channels, including social media and
outdoor advertising
Led billboards and flag campaigns from concept development to execution, coordinating with printing and
street advertising vendors
Increased property visibility and engagement through optimized listings and campaign strategies
Conducted 10+ client consultations/week, supporting deal closures and enhancing customer experience

Company industry:
Real Estate
Job role:
Marketing and PR

CRM Team Leader

December 2017 - August 2018

Shezlong

Cairo, Egypt

December 2017 - August 2018

Led CRM operations across the full customer lifecycle, improving retention by 16% and reducing churn by 12%
through targeted engagement strategies
Designed and executed multi-channel communication plans (email, push, SMS), increasing customer
engagement rates by 25%
Monitored key CRM KPIs (retention, churn, LTV, engagement), delivering weekly performance reports and
actionable insights to senior management
Built and optimized customer segmentation models, enabling more personalized and effective campaigns
Trained and mentored 4-6 CRM specialists, improving team productivity and campaign execution consistency
Collaborated with product and marketing teams to enhance user journeys and lifecycle touchpoints

Company industry:
Other Healthcare Services
Job role:
Customer Service and Call Center

CRM Specialist

June 2017 - December 2017

shezlong

Cairo, Egypt

June 2017 - December 2017

Managed end-to-end daily CRM operations (Bookings, chats and doctors communication
Coordinated with product, marketing and operations.

Company industry:
Medical Clinic
Job role:
Marketing and PR

CRM Specialist

June 2017 - December 2017

Shezlong

Cairo, Egypt

June 2017 - December 2017

Managedend-to-end daily CRM operations (Bookings, chats and doctors communication
Coordinated with product, marketing and operations.

Company industry:
Other Healthcare Services
Job role:
Marketing and PR

Education

6 University

January 2018

January 2018

Bachelor's degree, Languages

Egypt

Skills

Risk Management
Expert
Risk Management
Expert
Vendor Management
Expert
Vendor Management
Expert
Agile Project Management
Expert
Agile Project Management
Expert
Project Management
Expert
Project Management
Expert
COMPUTER LITERACY
Intermediate
COMPUTER LITERACY
Intermediate
CROSS FUNCTIONAL COLLABORATION
Intermediate
CROSS FUNCTIONAL COLLABORATION
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
MEDIA MANAGEMENT
Intermediate
MEDIA MANAGEMENT
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
PROJECT MANAGEMENT
Intermediate
PROJECT MANAGEMENT
Intermediate
RISK MANAGEMENT
Intermediate
RISK MANAGEMENT
Intermediate
STAKEHOLDER MANAGEMENT
Intermediate
STAKEHOLDER MANAGEMENT
Intermediate
SUPPLY CHAIN MANAGEMENT
Intermediate
SUPPLY CHAIN MANAGEMENT
Intermediate
VENDOR MANAGEMENT
Intermediate
VENDOR MANAGEMENT
Intermediate
ANALYTICS
Intermediate
ANALYTICS
Intermediate
BRAND MANAGEMENT
Intermediate
BRAND MANAGEMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
LEAD GENERATION
Intermediate
LEAD GENERATION
Intermediate
MARKET RESEARCH
Intermediate
MARKET RESEARCH
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
REVENUE GROWTH
Intermediate
REVENUE GROWTH
Intermediate
STRATEGIC PLANNING
Intermediate
STRATEGIC PLANNING
Intermediate

Languages

Arabic

Native Speaker

English

Expert

Spanish

Expert

Training and Certifications

Certifications
LinkedIn Learning
Project Leadership –

Hobbies and interests

Drawing and reading.