Chief Development Officer
Teach For Qatar
Total years of experience :16 years, 11 Months
-Manage the organization’s support functions including Human Resources, Communications, and Finance
- Led the development and implementation of the Performance Management System and Performance Appraisal system
-Led the development and execution of a comprehensive Marketing strategy and plan across multiple above and below the line platforms
-Led the development of the organizations key messages and brand voice
- Worked closely with a marketing research agency to understand target audiences, demographics, brand awareness, and how best to reach our audience
- Led the development and execution of our digital and social media strategy to better engage with our audiences and stakeholders
- Led the organization’s annual events including program development, protocol, venue management, and event branding and collateral
- Worked closely with a PR agency to train our senior management and speakers to conduct TV, Radio and print interviews in English and Arabic
- Fostered team work and developed the team to achieve individual and org objectives through mentorship and training
• Develop comprehensive strategic marketing and media plans for QF and its various centers
•Work with international and local branding agencies to develop brand identities for QF and its centers
•Develop marketing projects budgets and project teams
•Manage and Assess all sponsorship opportunities presented to the Foundation and accept or reject accordingly
• Coordinate and brief international and local award winning creative agencies
• Work closely with the upcoming centers to help in business development in terms of business plan, market research and analysis
• Manage local and international marketing campaigns for QF and its centers
• Coordinated with web developers to develop the new QF website which launched in 2011
• Managed the development of the award nominated QF Radio website
• Devise new digital media strategies as part of an integrated marketing plan
•Worked closely with the Marketing Manager to develop a unique marketing plan for the annual Doha Tribeca Film Festival (DTFF)
•Coordinated with local and international media suppliers, vendors, and production companies to develop marketing collateral including TVC’s, Print, as well as large and small scale outdoor campaigns
•Created and implemented a marketing plan for various local initiatives including community outreach programs and events
•Organized local promotional events supporting the launch of the festival locally at areas such as Education City, Malls, and international events at international film festivals
•Outlined and implemented organization wide marketing processes to help streamline design requests and work flow within the creative team
•Worked closely with the creative team to develop artwork and collateral
In charge of companies marketing and business development
Work closely with marketing channels such as print and media to position our ads
Worked closely with creative team to develop Print ads and promotional campaigns
Personally designed and developed all company website, including all written content
Developed and commissioned companies corporate portfolio
Developed, in coordination with Management, the corporate vision and mission statements
Create business opportunities through marketing strategies, and new business development
Organize meetings with potential clients to introduce them to our company and services
Was in Charge of major account in the agency
handled all incoming projects, and coordinated between clients and creative department to ensure that the client project objectives were met
Presented all creative ideas to the client
Attended meetings to discuss projects, objectives and details
Wrote comprehensive briefs to outline client requirements
Researched new product ideas, and new market strategies to help market their products
Organized and followed up with all financial requirements
Researched information for the Cairo Guide, which is one of their publications. Met with shop owners, and other contacts to gather information.
Worked with the event coordinator, and with marketing executives on various projects including events planning.
My GPA was 3.74/4.0 in college, and I graduated with high honors. Won an Award from P&G for placing first place in a communcation plan contest.
My cumulative GPA was a 3.6 in school