Total Years of Experience: 19 Years, 6 Months
December 2015
To Present
Assistant Vice President
at IDFC FIRST Bank
Location :
India - Mumbai
Digital markerting, market research, strategic marketing, brand & product communications
August 2015
To December 2015
Senior Client Services Director
at Grey Worldwide India Pvt Ltd
Location :
India - Mumbai
Handled Tobacco and Lifestyle category of ITC. Experiential and integrated marketing at Hotel-Restaurant-Cafe (Ho-Re-Ca) and social media marketing (Facebook and Twitter) Handled interventions for 'Classic' and "Gold Flake' super premium variants and 'Quentos Cigars'.
March 2014
To August 2015
Senior Brand Services Director
at Lowe Lintas & Partners
Location :
India - Mumbai
Managed mass media marketing (TV and Print campaigns) and Customer Engagements and Activation for Mutual Funds, Pre-paint wallcare solutions and Tissues for ICICI Mutual Fund, Franklin Templeton Mutual Fund, Birla White Wallcare and Asia Pulp & Papers
October 2010
To March 2014
Brand Director Grade II
at Triton Communications Pvt Ltd
Location :
India - Mumbai
Consumer research, strategic planning and communications for alco-bev, real estate and auto brands
March 2010
To October 2010
Group Account Manager
at Ogilvy & Mather
Location :
India - Mumbai
Account management - Cadbury’s Chocolate & its variants
May 2008
To October 2009
Account Supervisor
at J. Walter Thomson (JWT)
Location :
India - Mumbai
Account management - Club HP, Tourism Ireland, Morgan Stanley, UTI Mutual Fund
May 2007
To January 2008
Account Manager
at Rediffusion Young & Rubicam
Location :
India - Kolkata
Account management - Airtel
July 2006
To May 2007
Sr. Project Executive
at JWT - Director Marketing & CRM Unit
Location :
India - Mumbai
Account management - Godrej & Boyce, Reliance Life Insurance, Air India
including e-mail marketing and webpage design
including e-mail marketing and webpage design
July 2004
To May 2006
Brand/Account Executive
at Market Missionaries India Pvt Ltd
Location :
India - Mumbai
Account management - IT, Real Estate and Auto clients in Pune
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