William Mahfoud, Corporate and Institutional Partnerships Manager (MENA)

William Mahfoud

Corporate and Institutional Partnerships Manager (MENA)

Springer Nature

Location
Lebanon - Beirut
Education
Bachelor's degree, Administration and Political Science
Experience
10 years, 0 Months

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Work Experience

Total years of experience :10 years, 0 Months

Corporate and Institutional Partnerships Manager (MENA) at Springer Nature
  • United Arab Emirates - Dubai
  • October 2016 to March 2018

• Developed and executed a business strategy that generated revenues from institutional customers in MENA, and managed 10 million USD worth of business per year

• Built a customer portfolio that included senior-level officials at academic, governmental and private institutions in Saudi, UAE, Qatar, Kuwait, Egypt among others

• Designed and presented solutions based on available products and capabilities such as custom publications, training, technical and research writing support, marketing and PR solutions focused on improving the scientific research output and the positioning of the customer

• Facilitated building effective relationships and operational systems with key stakeholders in editorial, marketing, production, and technology departments, ensuring that projects were executed on time, on budget and to the customer’s full satisfaction

• Managed the sponsorship of the Arabic Edition of Scientific American with the Ministry of Education in Egypt, and coordinated the relationship with the Minister. Managed the sponsorship of Nature Arabic Edition (a translation of Nature Journal, the highest impact factor scientific journal in the world), with King Abdulaziz City of Science and Technology KACST in Saudi Arabia (both multi-million dollars projects with high social and cultural impact)

General Manager - Saudi Office at Springer Nature
  • Saudi Arabia - Riyadh
  • January 2016 to March 2018

● Established and managed the first branch of an international scientific publisher
in Saudi Arabia, in a complicated and complex legal and business environment

● Coordinated with the concerned parties (line manager, lawyers, government) to
ensure a successful launch

● Supported the recruitment of a team in the Riyadh office

● Helped establish a communication system with the local community and the
target market

Marketing and Corporate Communications Manager (MENA) at Springer Nature
  • United Arab Emirates - Dubai
  • March 2013 to September 2016

• Handled NPG’s corporate communications and strategic relations throughout the MENA region

• Managed the strategic communications and PR planning and management of three of the most prestigious scientific publications in the Arab World: Nature Arabic Edition, Scientific American Arabic Edition, and Nature Middle East

• Planned and coordinated all of the media-related activities for NPG and its projects in the MENA region. Arranged media tours and campaigns with a focus on TV, radio and major newspapers and websites such as MBC, Al Arabiya, SkyNews Arabia, BBC Arabic, Zawya Reuters, Maktoob Yahoo, local TVs and newspapers in UAE, KSA, and Egypt

• Planned and supervised the execution of the first Scientific Research Publishing Summit in Saudi Arabia in 2015

• Planned, organized and managed events in London, UAE, KSA, Qatar, and Egypt
Handled marketing planning, budgeting, and implementation of all NPG products and publications in the Middle East.

Marketing and Public Relations Manager at Electro Industries
  • United Arab Emirates - Dubai
  • September 2011 to February 2013

• Managed Marketing and PR for exhibition services including press advertising, direct marketing, web marketing, and media campaigns

• Coordinated and presented products and services to government personnel and company representatives

• Worked on major events and exhibitions in the UAE and the region: GITEX, ArabHealth, Dubai Motor Show, CityScape, Project Qatar, Dubai Boat Show, WETEX, ADIPEC, Abu Dhabi International Book Fair

Public Relations and Marketing Manager at INMAA for Contracting
  • Lebanon - Beirut
  • July 2009 to July 2011

• Providing advanced coordination and presentation of the services, to governmental & company's representatives.
• Liaison between the company and the contractors, clients, government personnel.
• Planning, organizing, controlling, and evaluating the marketing of the contracting projects, the relationship with the suppliers and clients, the events, and the support services of the head office.
• Provide consultation services as needed.
• Supervision and evaluation of contractors and make better connections with them.
• Organizing periodic customer service satisfaction surveys.
• Organizing logistics and other support services.
• Assist in the preparation of the proper operational planning.
• Prepare monthly reports.
• Development, implementation, and revision of marketing plans and public relations status.

Public Relations and Marketing Manager at INMAA for Contracting
  • Lebanon - Beirut
  • July 2009 to July 2011

• Providing advanced coordination and presentation of the services, to governmental & company's representatives.
• Liaison between the company and the contractors, clients, government personnel.
• Planning, organizing, controlling, and evaluating the marketing of the contracting projects, the relationship with the suppliers and clients, the events, and the support services of the head office.
• Provide consultation services as needed.
• Supervision and evaluation of contractors and make better connections with them.
• Organizing periodic customer service satisfaction surveys.
• Organizing logistics and other support services.
• Assist in the preparation of the proper operational planning.
• Prepare monthly reports.
• Development, implementation, and revision of marketing plans and public relations status.

District Coordinator - Elections Monitoring at Lebanese Association for Democratic Elections
  • Lebanon - Beirut
  • April 2009 to July 2009

• Recruiting and training more than 100 volunteers for observing the elections.
• Organization and management of the observation team.
• Personal access to the Election Candidates and the political leaders and coordination with their Electoral Machinery.
• Coordination with local NGOs and Media and responsible authorities.

Writer and Editor at Environment & Development Magazine
  • Lebanon - Beirut
  • January 2008 to January 2009

• Responsible for editing the sections of the international environmental and scientific news, and translating some articles from English to Arabic.
• Represented Environment & Development magazine in many conferences & handled many presentations specialized in spreading the environmental awareness.
• Reporting two major articles per month mainly about big environmental issues in Lebanon and the Arab World.
• Coordinated "Environment Hotline", which included follow up on environmental complaints with concerned parties, site visits and providing editorial material for the Magazine.
• Responsible of the "Youth Environmental Parliament" program supported by the Lebanese Ministry of Environment.

Education

Bachelor's degree, Administration and Political Science
  • at Lebanese University
  • June 2009

Specialties & Skills

Strategic Partnership Management
Regional Managers
Event Management
Corporate Communications
Government relationships management
MARKETING
Corporate Communications
portfolio building and management
Media relations and campaigns
Regional sales management
Multi cultural knowledge and experience
Time management
multi-functional management
creative proposal writing and communication
partnerships management

Languages

French
Intermediate
English
Expert

Training and Certifications

Professional Communications (Certificate)
Date Attended:
May 2015

Hobbies

  • Teaching Meditation