CMO - Marketing & Branding Partner EMEA
BCN3D - Ineki
Total years of experience :24 years, 9 Months
Having a Strategic midset that has served companies such as Pirelli, Motul, Cepsa, Volkswagen, Telenor, Chopard, Rolex, Nike, Football Club Barcelona... among others.
Development of Business for top class companies. Automotive, Hospitality, Elitist networks, Health Care and mass market products including: Marketing Strategy definition, Social media, Internet ranking, Networking & Branding.
Development of tailor made campaigns & events.
Development of 1MEur Neuro-Marketing & Micro-Learning analysis platform that allows to co-create concepts before market launch.
Development of Media broadcast; for government, airlines, watch, car & hotel brands, HNWI and elitist campaigns: TV, Magazines, Internet or Events.
Development of Business & Contribution in the overall management process of the company and part of the Executive Management Team in Europe.
Responsible for five disciplines in the company: finance, information technology, operations, sales and human resources.
International expansion and partnerships establishment: BD, CH, JP, UAE
Multidisciplinary Know-How: Renewable energies, Automotive, Telecommunications, IT, Manufacturing, Project outsourcing, VoIP, Consultancy, Commodities Trading
Development of City International relationships. Promoting Cultural, Heritage & Tourism exchanges & relationships; representation of City as Knowledge, Development & Entrepreneurship Hub, placing City as a Business Hub and Branding local City Business Fair that is between oldest within Europe having +160 yearly editions, receives +350.000 visitors in 4 days (+8% of Country population), covering +4.000 linear mt of exhibition, +20.000sqm, +900 exhibitors and generating +30% success ratio. In direct collaboration since 2009.
Senior Business Management background that allows me to lead meetings at Government interaction level. Used to deal with Authorities, Chambers of Commerce and over Institutional level.
Highly talented professional that has closed exchange agreements between Spanish Government and UAE authorities.
Successful Manager & Mentor; supporting International Management & Marketing Master programs for Paris Est university since 2009; coached +50 students from +36 nationalities; managing, auditing, mentoring, guiding and supporting scholarships to the multicultural team environment from 5 continents abroad the globe.
Created own Social Care Foundation within top rated networks and personal relationships to support students in their access to employment having collaborates with Junior Chamber International, Chamber of Commerce of Barcelona, Catalonian Government, Spanish Entrepreneurship programme, several private universities in Spain (ESADE, URL); France (ESIEE) and Bangladesh (Dhaka) over “Renewable resources for growing countries”.
Developed own Social Viral Marketing platform that integrates semantics recognisement and develops deep market analysis to provide new products to market upon evaluation of prospect customers. References from Vodafone, HP, Volkswagen... among others...
Dates July 2007 to November 2009 (headhunted from previous Employer)
Occupation or Position Held Group IT Manager (Spain, France & UK)
Main activities and Company assets centralization and relocation; CISCO IT certification, ERP Group
responsibilities standardization over UK and France; VOIP intercommunication
Achievements: - Infrastructure renewal, multicultural teamwork and partners relationship
creation, accomplishing suppliers contracts and policies to integrate all needs to Mother Italian
company needs.- Cost Budget Reduction by 37% - Hardware, software and social media
management according to Group standards.
- Leading external consultancy Lean Manufacturing project: processes improvement, 5S,
SMED, Kanban.
Achieved a recommendation letter from the Group General Manager - Italian CEO
One year Project duration: Iberia level Project:
- International contact point: Requirements definition, functional analysis, costs tracking,
development, implantation and resources implication. - International formation chief,
standards and documentation definition.
- Client Characteristics: Multi-country and Multilanguage platform, based on java-ERP, 500+
users' access, distributed in 35 cities such as: Lisbon, Barcelona and Madrid.
Achieved a recommendation letter from the Project Manager
R&D Engineer - Development Manager (Spain, Canada)
Renewable Energies Dept.: Production & Quality development integrated within English native team
- Canadian photovoltaic inverter Standardization to European legislation UL, CE -
Incorporated as Development Manager while in charge of: Providers management; product
revision; definition of production procedures; distribution channel partnerships and corporation
global ERP installation. (Sage)
- Position closed because of GB & Sustainable Energy partnership breaking.
Dates July 2001 to November 2005
Occupation or Position Held R&D Scholarship holder - Director, Flash and ASP Technician
Finding investors for End of Career Thesis - Own employment
Main activities and In order to develop my end of career thesis "RF vehicle Total Control based on Fuzzy Control"
responsibilities I have required support of the international market.
- International companies like Eurodis UK, Arrow, Microchip, Maxim IC, NipleSoft and Alecosa
have collaborated just in exchange of appearing in the Special Agreements Report, created
specially for these collaborations without profit spirit. I obtained a material donation (valued in
$1.200) for the university from Microchip U.S.
I can just thank this support to all of them, thank you.
1997 - 1998 Alcatel Group - Warehouse assistant
Telecoms engineering in Electronics R&D Scholarship holder between 2001 & 2005 in Multimedia and IT department: - Director, Flash and ASP Technician Personal recommendation publically available in Linkedin
