KAVITA GULRAJANI

› Achieved AED 500, 000 in less than 6 months of joining the company.
› Actively involved in Leisure & Banquet sales responsible for developing & fostering business through pro-active direct sales, marketing, telemarketing, direct mail, appointment calls & tours of the hotel to drive incremental sales revenue by selling hotel rooms to travel agencies & event spaces to organizations & individuals.
› Identifying new business opportunities & new markets to spread awareness of the brand & its services.
› Using SWOT analysis & research with comp sets
› Coordinating with F&B to create bespoke menus as per client taste & budgets.
› Replying to RFPs from International markets with quotations
› Following up on payments & maintain currency of account receivables.
› Ensure compliance with local, state, federal regulations and internal policies for banquet permissions & clear communications with external suppliers.
› Creating Event Orders with accuracy & brief taken by the client as per all their requirements.
› Maintaining currency of accounts receivables. Effectively working with clients to secure prompt payments & diligent on securing payment for any outstanding amounts.
› Follow up on after sales with clients to maintain good relations & securing future business

Actively involved in generating Revenue for the clinic with various medical healthcare packages.
› Analyzes market information by using sales systems and implementing strategy to achieve targets.
› Identify Travel agencies, Shipping Agencies, Banks, Hotels, Schools, Corporate business for PCR / Antibodies tests & other medical services related to healthcare.
› Serviced 300 companies with regular business & satisfied clients.
› Achieved AED 200, 000 revenue per month since joining the company in March 2021.
› Secure prompt payments and diligent on securing payment for any outstanding amounts.
› Build/ maintain productive business relationship with team members, Coach & guide the Nurses for smooth operations & timely results.

Accomplishments:
› Significantly enhanced brand awareness through concept creation & execution of events in Holiday Inn.
› Distinguished for ideas, New Concepts & executing events in 7 years of joining the Hotel & achieved Sales goals and upsell targets for Food and Beverage as well as Rooms revenue and other income.
› Proven record of Exceeding Sales Targets every month in Corporate & Banquet events, Awarded with the Employee of the Year 2015 & 2017, consistent growth till date.
› Creation of Bespoke Menus as per client Taste & Budgets
› Smooth functioning of major events like Exhibitions, Trade Shows, Conferences, Concerts, Weddings & Gala Dinners in terms of Hospitality & ensuring quality in F & B services
› Providing value to the client beyond product/service expertise. Acting as the advocate for the clients requirements so that both parties benefit from the relationship. Responding promptly and accurately to client requests and issues.
› Analyzes market information by using sales systems and implementing strategy to achieve targets
› Working with Human Resources department to ensure compliance with local, state, federal regulations and internal policies for banquet permissions & clear communications with external suppliers.
› Creating Event Orders with accuracy & brief taken by the client as per all their requirements.
› Maintaining currency of accounts receivables. Effectively working with clients to secure prompt payments and diligent on securing payment for any outstanding amounts.
› Actively involved in generating Room Revenue through Corporate Clients & International Exhibitions & conferences.

Holiday Inn Bur Dubai ~ Sales Manager
Sept 2014 till August 2020 (7 Years)
Accomplishments:
› Significantly enhanced brand awareness through concept creation & execution of events in Holiday Inn.
› Distinguished for ideas, New Concepts & executing events in 7 years of joining the Hotel & achieved Sales goals and upsell targets for Food and Beverage as well as Rooms revenue and other income.
› Proven record of Exceeding Sales Targets every month in Corporate & Banquet events, Awarded with the Employee of the Year 2015 & 2017, consistent growth till date.
› Creation of Bespoke Menus as per client Taste & Budgets
› Smooth functioning of major events like Exhibitions, Trade Shows, Conferences, Concerts, Weddings & Gala Dinners in terms of Hospitality & ensuring quality in F & B services
› Providing value to the client beyond product/service expertise. Acting as the advocate for the client’s requirements so that both parties benefit from the relationship. Responding promptly and accurately to client requests and issues.
› Analyzes market information by using sales systems and implementing strategy to achieve targets
› Working with Human Resources department to ensure compliance with local, state, federal regulations and internal policies for banquet permissions & clear communications with external suppliers.
› Creating Event Orders with accuracy & brief taken by the client as per all their requirements.
› Maintaining currency of accounts receivables. Effectively working with clients to secure prompt payments and diligent on securing payment for any outstanding amounts.
› Actively involved in generating Room Revenue through Corporate Clients & International Exhibitions & conferences.

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Accomplishments:
› Significantly enhanced brand awareness through concept creation & execution of events in Holiday Inn.
› Distinguished for ideas, New Concepts & executing events in 7 years of joining the Hotel & achieved Sales goals and
upsell targets for Food and Beverage as well as Rooms revenue and other income.
› Proven record of Exceeding Sales Targets every month in Corporate & Banquet events, Awarded with the Employee
of the Year

Accomplishments:
› Significantly enhanced brand awareness through concept creation & execution of events for markets in the GCC
› Managed many sporting events in 5 cities across UAE for the members of Country Club & also managing Summer Camps for kids with various activities like Zumba, Yoga, Pilates, Arts & Painting.
› Distinguished for winning Barter Sponsorship deals with Media Companies for events & promotions worth AED 300, 000 per event (Radio & Television sponsorship)
› Optimized event costs through introduction of new suppliers with budgeted costs and negotiating deals with venues/ artists / suppliers
› Identify Malls / Properties / Venues in various Cities & Maximize market penetration through identification/ development of space for Country Club Fitness across malls in the GCC

Job Profile:
› Coordinate activities to ensure smooth functioning of in-house events, major concerts, Sports & Trade Shows, Exhibitions and other event tie ups in GCC (MENA region, 5 cities namely Dubai, Abu Dhabi, Bahrain, Muscat) catering to an audience of 15, 000+ members
› Guide team members in planning, structuring, presentation of various events including simultaneous management of multiple major events
› Procure manpower based on event requirements followed by preparation of event flows, scripts and briefs for Events. Negotiate with suppliers and set up strategic partnerships based on business requirements
› Build/ maintain productive business relationship with key decision makers across government departments and other departments within the organization pertaining to permissions/ approvals for various events
› Enhance revenue generation through conceptualization/ implementation of events and sale of rooms at Country Club Hotel
› Manage Country Vivah wedding segment including conceptualization of thematic weddings, planning and execution in various 5-star venues
› Prepare/ ensure compliance to comprehensive budgets in identification of appropriate venues, production houses and suppliers across GCC for organization of various events
› Generate awareness through development of marketing collaterals and organization of various promotional events
› Participate in identification and closure of various sponsorship deals
› Function as media spokesperson and represent the organization across television, radio, newspapers and other publication
› Focus on management of artists and onsite logistics to align deliverables on timelines.
› Monitor performance of team members and render productivity enhancement feedback

Accomplishments:
› Acknowledged for acquiring new corporate clients and business events for the Hospitality Department
› Distinguished for exceeding annual F&B sales targets for Corporate Ramadan Iftar staff parties by AED 800, 000/- in
the Ramadan month and generating revenue of AED 1270, 000/- from organization of Indian Weddings
› Optimized costs through acquisition of new suppliers within allocated budget

Job Profile:
› Focused on accomplishment of business targets through sales & marketing of venues/ F&B (Hospitality) for corporate and banquet events, setting up attractive plans for Indian weddings
› Enhanced client satisfaction through delivery of customized/ qualitative solutions based on client requirements
› Maintained regular interaction with existing clients aimed at identification/ development of new business opportunities
› Acquired new clientele for the organization through organization of various promotional campaigns and rendering qualitative presentations highlighting organizational capabilities
› Coordinated with various support teams to ensure smooth functioning of major events like Exhibitions, Trade Shows, Conferences, Indian concerts, Gala Dinners & Shows like Zee Cine Awards, Dubai Fashion Week, Country Club New Year Bash & catered to Formula 1 excusive desert function for the selected VIPs of Dubai
› Ensured smooth functioning of operations in coordination with internal/ external departments and suppliers
› Collaborated with Chefs in preparation of custom-made menus based on client budgets & taste
› Efficiently coordinated with corporate events in terms of Hospitality & ensuring quality in F & B services.
› Focused on planning, structuring and briefing of teams prior to organization of various events.
› Maintained updated status of payments & contracts based on organizational policies/ procedures.
› To ensure that all sales contracts follow the established Hotel Policies & Procedures and are based and sound commercial judgment
› Defined/ ensured compliance to parameters across various events and services.

› Liaised with existing clients/ prospects for collation and understanding of business requirements
› Prepared detailed proposals/ cost estimates, marketing collaterals and promotions aligned to collated client briefs
› Involved in planning, structuring, resource procurement and presentation of events based on client requirements
› Coordinated activities related to preparation of event flows, event scripts, briefs for suppliers followed by
negotiations
› Interacted with key decision makers across government departments and other internal departments pertaining to
organization of various event set up & logistics.
› Generated/ updated various status reports on organized events for the senior leadership team and other
stakeholders. Groomed/ mentored team members based on requirements of assigned events

Profile:
› Liaised with existing clients/ prospects for collation and understanding of business requirements
› Prepared detailed proposals/ cost estimates, marketing collaterals and promotions aligned to collated client briefs
› Involved in planning, structuring, resource procurement and presentation of events based on client requirements
› Coordinated activities related to preparation of event flows, event scripts, briefs for suppliers followed by negotiations
› Interacted with key decision makers across government departments and other internal departments pertaining
to organization of various event set up & logistics.
› Generated/ updated various status reports on organized events for the senior leadership team and other stakeholders. Groomed/ mentored team members based on requirements of assigned events

Accomplishments:
› Played key role in generating revenue of AED 200, 000 as sponsorship from DU Telecom for cricket tournament in
ADDC (Abu Dhabi Cricket Club)
› Managing international cricketers for various Abu Dhabi Cricket Club tournaments, International Cricket
Teams namely Pakistan, West Indies & Sri Lanka
› Acknowledged for acquiring barter sponsorship deals for various events & promotions with media & publishing
companies
› Bagged sponsorship barter deals with hotels during events on rooms and F & B
Job Profile:
› Sporting Events Manager- Coordinated with various support teams in managing international cricketers for ADCC
tournaments involving teams from Pakistan, Sri Lanka and West Indies
› Managed logistics involving hotels, airlines, immigrations, F&B, security, transportation etc
› Enhanced client satisfaction through prompt resolution of issues
› Defined/ implemented product development processes from event perspective
› Optimized resource utilization to maximize productivity
› Represented the organization across various media. Organized interview schedules with radio & television channels
› Collaborated with PR and media organizations in maintenance of timelines & PR write ups
› Worked on operational aspects pertaining to brand & sale/ promotion campaigns
› Evaluated various ground level promotions and sampling exercises. Organized marketing promotions with
sponsorships and tie-ups for events
› Media Coordination in terms of their requirement as these tournaments was to be telecasted as Television Content.

Accomplishments:
› Played key role in generating revenue of AED 200, 000 as sponsorship from DU Telecom for cricket tournament
in ADDC (Abu Dhabi Cricket Club)
› Managing international cricketers for various Abu Dhabi Cricket Club tournaments, International Cricket Teams namely Pakistan, West Indies & Sri Lanka, also managed DEA cup (Data Envelopment Analysis Cricket tournaments with Bollywood & Pakistan film stars- charity event)
khaleejtimes.com/article/indo-pak-celebrity-cricket-series-to-spread-diabetes-awareness
› Acknowledged for acquiring barter sponsorship deals for various events & promotions with media & publishing companies
› Bagged sponsorship barter deals with hotels during events on rooms and F & B

Job Profile:
› Sporting Events Manager- Coordinated with various support teams in managing international
cricketers for ADCC tournaments involving teams from Pakistan, Sri Lanka and West Indies
› Managed logistics involving hotels, airlines, immigrations, F&B, security, transportation etc
› Enhanced client satisfaction through prompt resolution of issues
› Defined/ implemented product development processes from event perspective
› Optimized resource utilization to maximize productivity
› Represented the organization across various media. Organized interview schedules with radio & television channels
› Collaborated with PR and media organizations in maintenance of timelines & PR write ups
› Worked on operational aspects pertaining to brand & sale/ promotion campaigns
› Evaluated various ground level promotions and sampling exercises. Organized marketing promotions with sponsorships and tie-ups for events
› Media Coordination in terms of their requirement as these tournaments was to be telecasted as Television Content.

› Functioned as Event & Artist Manager involved in collaborating with hotels, airlines, immigrations, F&B pertaining to assigned events
› Sponsorships & barter deals for in-house events
› Liaised with HOD of different departments pertaining to internal shoots, promos for Zee TV programs
› Collaborated with other event managers in setting up tie-ups of external events for Zee TV/ Zee Arabiya
› Prepared interview schedules & client meets for Media Net
› Managed still shoots for major television campaigns
› Organized various events like Arabian Music Awards- Dubai Convention Centre,
› Musafir Star Search- Grand Hyatt, Dubai;
› Temptation 2004- Al Wasl Stadium, Dubai (Launch of Real Media Zee TV)