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Mohamed Turki, Marketing Strategist

Mohamed Turki

Marketing Strategist·AlSaif Group — Express & Transportation Division

Saudi Arabia

Bachelor's degree, Administration And Tourism

Work experience

Total years of experience: 11 years, 6 months

Marketing Strategist

January 2023 - Present

AlSaif Group — Express & Transportation Division

Dammam, Saudi Arabia

January 2023 - Present

Led end-to-end marketing strategy and brand transformation for one of Saudi
Arabias leading express and transportation companies, covering multiple
business units and operating at a strategic level with executive leadership
Spearheaded a full rebranding initiative for the express division, overseeing

visual identity, messaging, and competitive repositioning to rival top global
logistics brands in the Saudi market
Built and led the marketing team from the ground up — recruited,

structured, and managed all marketing functions including digital, creative,
and field marketing
Directed the branding and interior design development of 45+ branches


across the Kingdom, ensuring a consistent, premium customer experience
aligned with corporate identity standards
Drove lead generation and B2B sales support campaigns that contributed to
over 850, 000 shipments, directly supporting commercial revenue growth
targets
Managed the full lifecycle of corporate events, new branch openings, and
promotional activations — from concept and planning to execution and
post-event reporting
Led digital transformation projects including website development, e
commerce enablement, Google Business Profile management for all
branches, and customer engagement platforms
Supported talent acquisition efforts by designing and executing LinkedIn
employer branding campaigns and targeted job advertising, attracting key
hires across departments
Worked directly with executive management on strategic performance
reporting, business improvement initiatives, and cross-functional project
management
Coordinated commercial activities and tender follow-up for major Saudi
clients including Saudi Aramco, SABIC, and Saudi Electricity Company —
managing relationships and ensuring proposal quality
Collaborated closely with operations, fleet, safety, and HR teams —
including direct support in resolving driver and employee issues —
demonstrating a broad operational understanding beyond traditional
marketing scope
Maintained SAP Arabia records and contributed to data-driven business
intelligence reporting for senior leadership

Company industry:
Distribution, Supply Chain & Logistics

Marketing Section Head

November 2019 - January 2023

Andalusia Group for Medical Services

Jeddah, Saudi Arabia Remote

November 2019 - January 2023

Led the marketing section for a major healthcare group, overseeing brand


strategy, activation campaigns, digital presence, and key account
management across multiple medical facilities
Served as Acting
managing field activation teams and coordinating regional campaigns
Managed key accounts remotely (Jan-Mar 2022), maintaining high-value
client relationships and ensuring service continuity

Company industry:
Other Healthcare Services

Event Manager → Senior Corporate Sales Executive

May 2016 - October 2019

The Pharaohs Cruising Restaurants

Cairo, Egypt

May 2016 - October 2019

Progressed rapidly from Sales Coordinator to Event Manager over 3.5 years,


demonstrating consistent high performance in corporate sales and event
execution
Managed large-scale corporate events, client entertainment programs, and
high-profile venue activations for top Egyptian and multinational companies
Built and maintained a strong portfolio of corporate accounts, consistently
exceeding revenue targets through consultative B2B sales

Company industry:
Catering, Food Service, & Restaurant

Sales Executive

January 2015 - April 2016

Mixta Egypt

Cairo, Egypt

January 2015 - April 2016

Targeted new markets and increased sales 30% through proactive sales
and negotiation techniques.
Collaborated with attorneys, loan officers and agencies to complete
property sales and purchases and thoroughly explained all financial
requirements and data to potential buyers and sellers.
Ensured that all clients looking to sell or buy were aware of current market
conditions, legal requirements, pricing and mortgages.
Delivered strategic assistance to homeowners and home buyers looking to
buy or sell residential properties in the 6 of October
Sold 4 properties worth over L.E 27 Millions in 1 year.
Scheduled showings and tours for potential new clients and properties with
75 % success rate.
Used CRM to list and track properties in local area, complete in-process
sales and update client information.

Company industry:
Real Estate
Job role:
Sales

Senior Corporate

January 2015 - January 2016

Mixta Egypt

Cairo, Egypt

January 2015 - January 2016

/in/mohamed-turki-b2179a15
Increased business growth outcomes by effectively collaborating with sales,
service and financial departments.
Increased profit margins by 170 % through maximizing new strategy
introductions.
Executed optimal sales strategies to achieve commercial goals for Saudi
Arabia market.
Planned and executed events and marketing programs, producing 4 times
goal of qualified leads.
Increased Mobile app sales and brand exposure by developing new
packaging, collateral, and sales materials and optimizing target audience
reach.
Represented clients to internal and external stakeholders, advocating for
individual needs and pushing strategic agendas.
Grew FMG business sales by 170 % in 3 months.
Reduced process lags by managing employees and training on best
practices to ensure optimal productivity.

Company industry:
Real Estate
Job role:
Accounting and Auditing

Education

Helwan University

June 2015

June 2015

Bachelor's degree, Administration And Tourism

Egypt

Skills

Sales
Expert
Sales
Expert
Leadership
Expert
Leadership
Expert
Relationship Management
Expert
Relationship Management
Expert
Planing
Expert
Planing
Expert
Senior Executives
Expert
Senior Executives
Expert
Data analysis
Expert
Data analysis
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
MARKETING
Expert
MARKETING
Expert
CRM
Expert
CRM
Expert
Leadership
Expert
Leadership
Expert
Relationship Management
Expert
Relationship Management
Expert
Planing
Expert
Planing
Expert
Senior Executives
Expert
Senior Executives
Expert
BUSINESS DEVELOPMENT
Expert
BUSINESS DEVELOPMENT
Expert
BRAND STRATEGY
Expert
BRAND STRATEGY
Expert
LEAD GENERATION
Expert
LEAD GENERATION
Expert
MARKETING STRATEGIES
Intermediate
MARKETING STRATEGIES
Intermediate

Social profiles

Languages

English

Expert

Arabic

Native Speaker

Training and Certifications

Certifications
Ai for Marketing with Microsoft 365 Copilot
Micosoft
Jun 2026

Training
Essential Strategies and Skills
university of Michigan
Dec 2021