Nathalie Jocko

• Lead the overall marketing and business development strategy for Moshneb, driving brand
positioning, market expansion, and revenue growth across the UAE and GCC.
• Develop and execute 360° marketing plans including digital campaigns, branding, PR, events, and
partnerships with architects, designers, and developers.
• Identify, negotiate, and secure new business opportunities, key projects, and strategic
collaborations while managing high-value client relationships.
• Oversee budgets, KPIs, and team performance to ensure measurable ROI, sustained growth, and
alignment with the companys luxury design vision.

Building solid relationships with customers, vendors and distributors, as well as sales and marketing teams.
•Developing in-depth knowledge of company oferings to identify profitable business opportunities.
•Directing marketing eforts by presenting market research to marketing directors and suggesting strategies to expand market research.
•Assessing marketing and sales as well as supplier and vendor operations and recommending improvements as needed.
•Market studies and analyses accordingly preparing business plan and present it to the marketing team.
•Preparing all documentation required for requests for proposals (RFPs).
•Researching emerging trends and recommending new company oferings to satisfy customers needs.
•Developing and managing strategic partnerships to grow business.
•Presenting business or marketing opportunities to company executives and management.
•Selecting automation software and software platforms that best meet company needs.

• Developed & executed full marketing strategy, boosting visibility & market penetration.
• Directed branding, PR & social media campaigns, aligning with annual objectives.
• Revenue Growth & Pipeline Management: Drove consistent revenue growth by structuring and
actively managing the sales pipeline, prioritizing high-value opportunities, and improving lead-to
conversion ratios.

• Built internal & external communication strategies across sustainability, agriculture, healthcare,
hospitality & real estate.
• Spearheaded digital transformation & group-wide social media strategy.
• Controlled budgets & enhanced brand visibility through national & international events.
• Designed corporate communication policies & ensured brand consistency.

• Directed global brand communication & GCC exhibitions.
• Boosted digital presence via Instagram, Facebook & website optimization.
• Strengthened media relations securing coverage in top-tier outlets.
• Managed brand plans, seasonal campaigns & marketing calendars.

• Oversaw luxury retail brands (Ferrari, Lancel, MCM, Wolford and more) across UAE.
• Enhanced sales performance via strategic marketing.
• Negotiated supplier contracts locally & internationally.
• Conducted SWOT & ROI analysis to optimize brand positioning.

• Managed retail marketing for Naomi Lingerie, The Body Shop, Mikyajy & Early Learning Center.
• Oversaw product launches, promotional events & corporate campaigns.

• Achieved 300% of sales target, expanding GCC client base.
• Represented Italian lighting brands (Targetti, Simes, Vimar) in UAE market

• Oversee and streamline all administrative operations, ensuring efficient office management,
compliance with company policies, and support for daily business activities.
• Supervise administrative staff, coordinate interdepartmental communication, and implement
systems to enhance operational productivity and service quality.
• Manage documentation, contracts, logistics coordination, and vendor relations while supporting
CEO with reporting, planning, and organizational tasks.