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Ola Haddad, B2B Strategy & Commercial Advisor

Ola Haddad

B2B Strategy & Commercial Advisor·Takalam

Jordan

Master's degree, Marketing Management

Work experience

Total years of experience: 18 years, 10 months

B2B Strategy & Commercial Advisor

December 2025 - Present

Takalam

Amman, Jordan

December 2025 - Present

Shaping Takalam’s B2B strategy to deliver innovative mental health solutions for organizations. Guiding HR professionals in creating a culture of wellbeing and resilience.

Focus: B2B Strategy | Go-to-Market | Pricing | Sales Enablement | HR & Wellbeing

Company industry:
IT Services
Job role:
Consulting

General Manager

May 2024 - November 2025

Bayt.com

Amman, Jordan

May 2024 - November 2025

• Spearheaded the transformation into a leading user-centric, AI-driven recruitment platform in the MENA region, enhancing service for millions of job seekers and over 100, 000 employers.
• Drove strategic growth initiatives, ensuring operational excellence and cross-functional alignment across commercial, product, and customer experience teams.
• Developed and implemented comprehensive revenue strategies that integrated talent acquisition, training, pricing, and product development.
• Fostered innovation and strategic planning to position the company as a market leader, optimizing business operations for sustained growth.
• Championed a culture of collaboration and continuous improvement, aligning diverse teams towards common organizational goals.

Company industry:
Internet & E-commerce
Job role:
Management

Director Of Human Resources

December 2019 - May 2024

Bayt.com

Dubai, United Arab Emirates

December 2019 - May 2024

• Spearheaded the Human Resources function across 8 diverse markets, driving alignment between people strategy and business objectives to fuel growth and performance.
• Collaborated closely with executive leadership to design a scalable HR infrastructure that facilitated talent development and organizational effectiveness.
• Ensured regulatory compliance while implementing innovative HR practices that enhanced employee engagement and retention.
• Championed strategic initiatives that supported long-term competitiveness and operational excellence across the organization.
• Fostered a culture of continuous improvement and innovation, positioning the organization for sustainable success in dynamic markets.
• Developed metrics to assess HR impact on business outcomes, contributing to informed decision-making at the executive level.

Company industry:
Internet & E-commerce
Job role:
Human Resources and Recruitment

Operations Manager

February 2016 - December 2019

Bayt.com

Amman, Jordan

February 2016 - December 2019

• Progressed from Relationship Manager to Operations Manager, demonstrating exceptional performance and leadership capabilities.
• Directed and enhanced operational activities within the Employer Solutions division, leading to significant improvements in sales productivity and efficiency.
• Championed initiatives that boosted overall profitability, aligning operational strategies with organizational goals.
• Fostered collaboration among cross-functional teams to ensure alignment with strategic objectives, facilitating the execution of critical business processes.
• Actively contributed to the development of innovative solutions, positioning the organization for sustained growth and success.
• Prepared to transition into the role of Chief Operating Officer (COO) and Executive Director, focusing on strategy and innovation.

Company industry:
Internet & E-commerce
Job role:
Management

Regional Manager

January 2014 - January 2016

Bayt.com

Amman, Jordan

January 2014 - January 2016

• Spearheaded regional business operations across Egypt, Oman, Bahrain, Iraq, Pakistan, and Sri Lanka, enhancing revenue growth and operational efficiency.
• Drove strategic market expansion initiatives, aligning with corporate objectives to maximize market penetration.
• Managed P&L responsibilities, ensuring financial health and accountability across all markets.
• Cultivated high-performing sales teams, fostering a culture of excellence and continuous improvement.
• Developed and executed robust strategic plans, including monthly sales tracking and 90-day rolling forecasts to optimize performance.
• Implemented scalable processes that improved operational performance and streamlined business operations.

Company industry:
Internet & E-commerce
Job role:
Management

Business Manager – Regional Operations & International Expansion

August 2011 - December 2013

Bayt.com

Amman, Jordan

August 2011 - December 2013

• Spearheaded day-to-day operations for Jordan, facilitating strategic market expansion across the USA, Europe, Egypt, South Asia, and Africa.
• Drove business planning and performance optimization to ensure sustained growth across diverse geographies.
• Directed monthly sales tracking and implemented rolling 90-day sales forecasting, aligning short-term strategies with market trends and customer demands.
• Enhanced deal pipelines by prioritizing high-value opportunities, resulting in improved sales efficiency.
• Fostered cross-functional collaboration to streamline processes and support innovative solutions for operational challenges.
• Championed initiatives that contributed to overall business growth and market penetration in competitive landscapes.

Company industry:
Internet & E-commerce
Job role:
Management

Sales Manager – Outbound Call Center

August 2009 - July 2011

Bayt.com

Amman, Jordan

August 2009 - July 2011

• Spearheaded operations of a high-performing outbound call center, enhancing B2B sales and lead generation strategies.
• Drove customer acquisition initiatives, resulting in increased market penetration and revenue growth.
• Optimized team productivity through targeted coaching and performance monitoring, aligning efforts with company growth objectives.
• Directed strategic planning and daily execution of operational processes, consistently achieving sales targets and customer satisfaction goals.
• Fostered a culture of innovation and excellence, leading to improved team engagement and operational efficiency.
• Collaborated with cross-functional teams to implement best practices in business operations and drive strategic initiatives.

Company industry:
Internet & E-commerce
Job role:
Management

Senior Relationship Manager

August 2007 - July 2009

Bayt.com

Amman, Jordan

August 2007 - July 2009

• Advanced from Relationship Manager to Senior Relationship Manager, demonstrating a strong trajectory in sales performance and client engagement.
• Spearheaded B2B client acquisition initiatives, enhancing enterprise account growth through strategic relationship management.
• Drove revenue expansion by implementing solution-based selling techniques within recruitment technology services.
• Cultivated long-term partnerships with key stakeholders, resulting in increased client retention and satisfaction.
• Leveraged data-driven insights to refine sales strategies, consistently surpassing monthly sales quotas and contributing to overall business growth.
• Positioned as a trusted advisor, aligning client needs with innovative solutions to foster sustainable business development.

Company industry:
Internet & E-commerce
Job role:
Sales

Education

Talal Abu-Ghazaleh School of Business Administration (TAGSB) - German-Jordanian University (GJU)

July 2017

July 2017

Master's degree, Marketing Management

Jordan

GPA (percentage): 90.2%

GPA (percentage): 90.2%

Jordan University Of Science And Technology

January 2002

January 2002

Bachelor's degree, Nutrition

Jordan

National Orthodox School (NOS)

June 1998

June 1998

High school or equivalent, GCE

Jordan

General Certificate Of English (GCE) .. O-Level & A-Level

Skills

Strategic Planning & Execution
Expert
Strategic Planning & Execution
Expert
Business Transformation & Operational Excellence
Expert
Business Transformation & Operational Excellence
Expert
Product-Led Growth (PLG) Support
Expert
Product-Led Growth (PLG) Support
Expert
Tech-Driven Operational Models
Expert
Tech-Driven Operational Models
Expert
Data-Driven Decision-Making
Expert
Data-Driven Decision-Making
Expert
Platform Scalability
Expert
Platform Scalability
Expert
C-Level Influence & Change Stewardship
Expert
C-Level Influence & Change Stewardship
Expert
C-Suite Stakeholder Management
Expert
C-Suite Stakeholder Management
Expert
Product/Service Innovation Strategy
Expert
Product/Service Innovation Strategy
Expert
Revenue Optimization
Expert
Revenue Optimization
Expert
Digital Transformation
Expert
Digital Transformation
Expert

Languages

Arabic
Expert
English
Expert

Hobbies

  • Travel & Cultural Exploration
  • Reading